0:00initial offer display
The scene opens with a vibrant, deep red background featuring subtle radial gradients, darker at the bottom and slightly brighter towards the top. Centered at the top, a horizontal white line divides the frame. To the left of the line is the DoorDash logo, consisting of a white stylized 'P' icon followed by the word 'DOORDASH' in white sans-serif font. To the right of the line is the Ralphs logo, a white shopping cart icon followed by the word 'Ralphs' in a playful, script-like white font. Below these logos, in the middle of the frame, large, bold white sans-serif text announces: '30% OFF YOUR FIRST $45+ ORDER'. Directly below this, in slightly smaller but still prominent white text, is '(up to $20) with code 30FOOD'. At the very bottom, in small white text, is a disclaimer: 'Ends 12/24. Limit 1. Terms apply.'. The lighting is even and bright, casting no shadows. The overall mood is promotional and festive, using a strong red and white color palette.
0:02offer with festive food items
The scene maintains the deep red background with the DoorDash and Ralphs logos at the top and the '30% OFF YOUR FIRST $45+ ORDER (up to $20) with code 30FOOD' offer text in the center. The disclaimer 'Ends 12/24. Limit 1. Terms apply.' remains at the bottom. A festive band, composed of alternating golden star-like shapes and pink snowflakes, bordered by thin golden lines and white dots, slides up from the bottom to settle across the lower part of the frame, just above the disclaimer. Simultaneously, a variety of holiday-themed food items appear from off-screen, settling onto the red background just above the festive band. These include a large jug of white egg nog with a 'Kroger' label, a lattice-top apple pie, several cut-out gingerbread cookies (tree, star, and snowflake shapes, some decorated with white icing), a sliced cooked ham, a white bowl filled with bright red cranberries, and a few cinnamon sticks. Small, glowing red and golden particles subtly drift across the background. The lighting is still bright and even, highlighting the fresh appearance of the food. The overall color palette is a warm mix of reds, whites, and browns, with pops of green and gold, enhancing the holiday theme.
0:05delivery speed message with food
The scene continues with the deep red background, the DoorDash and Ralphs logos at the top, and the festive food items arranged below. The small disclaimer 'Based on average delivery time. Delivery times may vary and are not guaranteed.' appears below the main text. The main promotional text changes to large, bold white sans-serif text, now reading: 'RALPHS DELIVERED IN AS LITTLE AS 30 MINUTES'. The food items, including the egg nog, apple pie, gingerbread cookies, ham, cranberries, and cinnamon sticks, remain in their positions, and now small green brussels sprouts and sliced orange carrots are also clearly visible, drifting slightly and joining the other items. The decorative holiday band with stars and snowflakes remains at the bottom. Small, glowing red and golden particles continue to drift subtly in the background, adding to the festive atmosphere. The lighting is consistent, providing a clear and appetizing view of the food. The color scheme remains predominantly red and white, accented by the natural colors of the food items.
0:08seasonal savings message with food
The scene retains the deep red background, the DoorDash and Ralphs logos at the top, and the full spread of holiday food items (egg nog, apple pie, gingerbread cookies, ham, cranberries, cinnamon sticks, brussels sprouts, carrots) still arranged below. The main promotional text changes once more, now displaying large, bold white sans-serif text that reads: ''TIS THE SEASON FOR SAVINGS'. The decorative holiday band with stars and snowflakes continues to stretch across the lower part of the frame, and the small, glowing red and golden particles still drift gently in the background. The consistent, bright, and even lighting ensures all elements are clearly visible. The festive color palette, dominated by red and white, is beautifully complemented by the warm, inviting colors of the food, reinforcing the holiday theme.
0:11final logos display
The scene transitions by animating the removal of all food items and the decorative holiday band. A wide red horizontal ribbon slides from the right to the left, wiping away the food items, the holiday band, and the text. The background reverts to a solid, deep red. The only elements remaining are the DoorDash and Ralphs logos, centered at the top of the frame, separated by a vertical white line. The DoorDash logo, with its white stylized 'P' icon and 'DOORDASH' text, is on the left. The Ralphs logo, with its white shopping cart and 'Ralphs' script, is on the right. The subtle radial gradients of the red background are still visible. The lighting remains even and bright. The overall composition is clean and minimalist, focusing solely on the brand logos against the strong red backdrop, signaling the end of the promotion or video.
