0:00introduction of shapewear The scene features a medium shot of a young woman standing center-frame in a brightly lit room. She is holding up two pieces of beige shapewear, one in each hand, at shoulder height, displaying them to the camera. The shapewear pieces are identical, high-waisted, mid-thigh shorts in a light nude color. The woman is smiling softly. The background is a minimalist, modern room with light-colored walls, a white fireplace mantle on the left, and a translucent acrylic bar cart with various items on the right. A framed abstract art print in muted tones hangs on the wall behind her. Lighting is soft and even, suggesting natural light from an unseen window. A text overlay in white reads 'For the hourglass girls' at the bottom center of the frame. The floor is made of polished light brown hardwood. The overall color palette is neutral and bright, with pops of beige from the shapewear and the woman's red lipstick.
0:02mid thigh short demonstration The scene shows a full body shot of the woman from the previous scene, now wearing a beige bra and the 'High-Waisted Mid-Thigh Short' shapewear. She stands confidently, facing the camera directly, turning slightly from side to side to demonstrate the fit. Her hands are initially on her hips, then she briefly places them on her midsection, smoothing the fabric. The shapewear extends from just under her bust down to her mid-thigh, creating a smooth silhouette. The room background remains identical, with light walls and minimalist decor, maintaining bright, even lighting. The floor is light brown hardwood. A text overlay appears, first stating 'the High-Waisted Mid-Thigh Short' then transitions to 'because it stops' and finally 'my bust and provides' as she gestures to her body. The color palette is dominated by the nude tones of the shapewear and the woman's skin, contrasted with the light background.
0:05first outfit reveal The woman is now dressed in a long, flowing red dress with a subtle floral or abstract pattern, layered over the mid-thigh shapewear. She stands in the same room, initially facing the camera, then turns to her side, and poses gracefully. She adjusts the dress, runs her hands down her sides, and then bends down to zip up tall black leather boots. The dress features long sleeves with flared cuffs and a high neckline. The long length of the dress covers the shapewear completely. The background remains consistent with the previous scenes. Lighting is soft and natural. Text overlays appear sequentially: 'smoothing and shaping', 'down to my thighs', 'beautiful seamless', 'dresses like this', 'and it also has extra boning', 'at the top', and 'from falling down which is amazing'. The dominant color is the rich red of her dress, complemented by the black boots and her dark hair.
0:13brief demonstration The scene returns to a full body shot of the woman, now wearing the beige bra and the 'High-Waisted Brief' shapewear. She stands facing the camera, confidently posing and gesturing to her midsection and hips, highlighting the shapewear's fit and smoothing effect. The brief covers her midsection and hips but exposes her upper thighs, distinguishing it from the longer short. The background is the same minimalist room with light walls, minimalist decor, and natural lighting. The hardwood floor is visible. A text overlay first says 'next you have the High-Waisted Brief' and then 'it still features'. The color palette is again dominated by the nude tones of the shapewear and skin, set against the bright, neutral background.
0:15brief material close up This is a close-up shot focused on the woman's hands stretching the fabric of the 'High-Waisted Brief' shapewear. Only her torso, wearing a white ribbed tank top, and her hands are visible, holding a section of the beige shapewear. Her manicured hands (with natural-colored nails and french tips) pull and release the fabric, demonstrating its stretch and recovery. The background is blurred, showing a hint of the light tank top she's wearing over the shapewear, and a glimpse of her jeans. The lighting is bright and clear, highlighting the texture and elasticity of the fabric. A text overlay states 'amazing tummy control' and 'but it’s a brief style'. The dominant colors are the beige of the shapewear, the white of her top, and the subtle tones of her skin.
0:16second outfit reveal The scene presents a full body shot of the woman, now wearing a vibrant, short, strapless red dress with a voluminous, pleated skirt over the high-waisted brief shapewear. She is standing in the same well-lit room, adjusting the halter ties of her dress and posing confidently. She places her hands on her hips, showcasing the silhouette created by the dress and hidden shapewear. The dress is a rich, solid red color, stopping mid-thigh, revealing her bare legs. The background elements remain unchanged. Lighting is soft and even. A text overlay reads 'so it’s perfect' and then 'shorter dresses while giving me' and 'that extra'. The striking red of the dress is the dominant color, contrasted with her fair skin and dark hair.
0:21final outfit confident walk The woman is seen in a full body shot, confidently walking towards and away from the camera, posing and gesturing. She is wearing the same short red dress from the previous scene, but now styled with sheer black tights featuring small heart patterns and black high-heeled pumps. She carries a small black shoulder bag. Her movements are fluid and self-assured, emphasizing comfort and confidence in the outfit. The background is consistent with the earlier scenes, featuring a minimalist aesthetic and soft, even lighting. Text overlays appear: 'I’m looking for', 'both of these new pieces', 'are super', 'and make me feel so', 'confident when I’m wearing', and 'which is just what I’m'. The vibrant red of the dress, the playful pattern of the tights, and the black accessories create a stylish and cohesive look, exuding confidence and appeal.
The scene displays a static end card with a solid, vibrant red background. Centered on the screen are the words 'SPANX' in large, bold, white, sans-serif capital letters. Below it, in a smaller, lighter white font, is the phrase 'FREE SHIPPING ON EVERYTHING'. The R registered trademark symbol is visible next to 'SPANX'. The overall design is clean and direct, focused on brand recognition and a promotional offer. The color palette is simple, featuring a striking contrast between the deep red background and the crisp white text, ensuring high readability and brand impact.