0:00overhead packing setup The scene opens with a high-angle, overhead shot capturing a young Asian woman from behind, sitting at a light wooden desk. She has long, dark, wavy hair with two small, colorful butterfly clips (one light blue, one orange) visible. She is wearing a brown crewneck sweater with distinctive white and light blue striped cuffs. Her arms are extended upwards, balancing a long, flat cardboard shipping box on her head, creating a playful and slightly exaggerated pose. The desk is cluttered with various office and packing supplies, including rolls of colorful labels (pink, blue, yellow), scissors, and flat pink packaging sleeves. In the background, a stark white wall dominates, featuring two tall, light-colored cabinet doors on the right and a metal shelving unit with clear plastic storage bins filled with small items on the left. The lighting is bright, even, and diffuse, indicating an indoor, well-lit workspace. White text overlays sequentially appear: 'HOW TO MAKE MUSEUM', then 'ART PRINTS', and finally 'without packing'. The overall color palette includes the natural wood tones, the woman's brown sweater, and pops of bright colors from the supplies and hair clips.
0:03overhead rolling print This is an extreme close-up, high-angle shot directly overhead, focusing on the young woman's hands as she meticulously rolls a large art print. The print, predominantly white, showcases a vibrant autumn scene with various orange, red, and yellow leaves, interspersed with small brown butterflies. Part of the text '...AND I LEARN TO LET GO.' is visible near the bottom edge of the print. The woman's hands are visible, with neatly manicured nails (light pink/nude polish), carefully guiding the rolling process. She is wearing the same brown sweater with white and light blue striped cuffs. The background is the light wooden desk, slightly blurred. The lighting is bright and even, emphasizing the detail and colors of the print. A white text overlay 'order' appears briefly.
0:04overhead unrolling print An extreme high-angle, close-up shot, similar to the previous scene, but now showing the young Asian woman leaning over the light wooden desk, unrolling the same large art print. Her long, dark, wavy hair falls over her shoulder as she bends down to inspect the print. Her brown sweater with white and light blue striped cuffs is clearly visible. The art print is partially unrolled, displaying more of the autumn-themed artwork, including the text 'THE LEAVES FALL...' at the top and the familiar pattern of colorful leaves and butterflies. The lighting remains consistently bright and even. A white text overlay 'Gelato' is displayed.
0:05overhead laptop interaction This overhead shot frames a young Asian woman's hands as she types on a silver MacBook Pro laptop, which is open on a light wooden desk. The laptop screen prominently displays the 'Gelato' website, showcasing various marketing messages such as 'Sell longer this holiday season' and '90% of orders produced within 72 hours'. The woman's hands have neat, light-colored manicured nails, and she is wearing the same brown sweater with white and light blue striped cuffs. The desk surrounding the laptop is adorned with small office and packing supplies, including several rolls of colorful labels (pink, blue, green), a pair of yellow scissors, and flat pink packaging items. The scene is well-lit with bright, even light. White text overlays appear: 'posters.', 'prints', and 'premium', reinforcing the product's quality. The overall impression is one of productive, organized work within a creative business context.
0:08screen recording product catalog This close-up shot focuses primarily on the screen of a silver MacBook Pro, displaying the 'Product catalog' section of the Gelato website. The cursor is actively navigating through various categories on the left sidebar, such as 'New Arrivals,' 'Bestsellers,' 'Wall Art,' and specifically delving into 'Posters.' As options are selected, different product mockups are shown on the main display area, including an abstract geometric art print and a stylized 3D rendered object, both depicted as prints on paper. The lower edge of the screen occasionally reveals the woman's hands, with light-colored manicured nails and wearing her brown sweater with striped cuffs, interacting with the trackpad and keyboard. Four decorative red floral graphics are strategically placed at the corners of the screen, subtly highlighting the digital interface. The background, though blurred, indicates the same light wooden desk and office supplies. Sequential white text overlays include: 'worldwide.', 'upload', 'your size', 'paper.', and 'fine art Giclée', guiding the viewer through the process of setting up a product for print.
0:13screen recording add to store This close-up shot is tightly framed on the MacBook Pro screen, where a modal pop-up window is displayed over the Gelato website interface. The pop-up presents two prominent action buttons: 'Add to store' and 'Create order.' The background of the screen still shows a preview of an art print, likely the abstract geometric design seen previously. The woman's hands, with light-colored manicured nails, are visible at the bottom of the frame, hovering just above the trackpad, poised for interaction. The four red floral graphics continue to frame the screen corners, maintaining visual consistency. A white text overlay 'preview' briefly appears, indicating the current step in the process.
0:14full screen art carousel This scene is a full-screen display of various art prints, rapidly cycling through them in a carousel-like fashion. Each print is presented as if on a piece of paper, set against a plain background, and framed by a light blue border and the recurring four red floral graphics at its corners. The first print is an illustration of a lemon tree with text that reads 'THE SOUR MOMENTS SHAPE YOU TOO.' The second print transitions quickly to a peach tree illustration with the text 'SOFTNESS IS A PART OF GROWTH.' The third print features a dynamic and colorful floral design with bold, retro-inspired text asking 'WHAT'S THE BEST THAT COULD HAPPEN?'. The transitions are abrupt, utilizing jump cuts to maintain a fast pace. White text overlays appear: 'then', followed by 'account', then 'or Etsy', and finally 'So', narrating the steps involved in connecting an account. The vibrant colors of the illustrations pop against the minimalist background, conveying an artistic and inspirational mood.
0:18screen recording integrations This close-up shot focuses entirely on the MacBook Pro screen, displaying the Gelato website's integrations section. The screen clearly shows logos and connect options for various prominent e-commerce platforms, including Shopify, Etsy, Amazon, TikTok Shop, WooCommerce, and Wix. Each platform is presented with its distinct logo and a 'Connect' button. The woman's hands are not visible in this frame, keeping the focus solely on the digital interface. The four red floral graphics continue to adorn the corners of the screen. A white text overlay 'automatically.' appears, emphasizing the automated nature of the integrations. The clean layout and recognizable brand logos convey a sense of professionalism and seamless connectivity.
0:19screen recording art preview A close-up shot again focuses on the MacBook Pro screen, showcasing the Gelato website with a detailed preview of an art print. This is the same autumn-themed art print featuring vibrant leaves and butterflies that was seen earlier in the video. The woman's hands, with light-colored manicured nails and wearing her brown sweater with striped cuffs, are visible at the bottom of the frame, hovering over the keyboard and trackpad, poised for the next interaction. The familiar four red floral graphics consistently frame the screen corners. A white text overlay 'When' appears, setting up the context for the next action. The clear display of the art print emphasizes the quality and customization options available through the platform.
0:20medium shot smiling with box This medium shot captures a young Asian woman, with long, dark, wavy hair, smiling radiantly and directly at the camera. She is wearing the same brown crewneck sweater with white and light blue striped cuffs. She holds a long, flat cardboard shipping box horizontally across her chest, mimicking the opening scene but with a clear sense of satisfaction. Behind her, a clean white wall serves as a backdrop, adorned with three distinctively colorful, framed art prints in a uniform row. Below the prints, white shelves are visible, meticulously organized with various small items and packing supplies, hinting at an efficient workspace. The lighting is bright and even, highlighting her joyful expression and the vivid colors of the background art. White text overlays sequentially appear: 'Gelato', then 'ships', and finally 'them', explaining the delivery process. Her expression conveys happiness and enthusiasm, acting as a visual testament to the product's benefits.
0:23close up hiding behind print A playful close-up shot of the young Asian woman, now holding a large white rolled art print vertically in front of her face. She peeks out from behind the rolled print with a wide, joyful smile, her eyes sparkling, conveying a sense of fun and satisfaction. Her long, dark hair frames her face, and the brown sweater with white and light blue striped cuffs is visible. The background, consisting of the same white wall with framed art prints and organized shelves, is slightly blurred, maintaining focus on her and the print. The lighting is bright and soft, enhancing the cheerful mood. White text overlays appear: 'time', then 'waste', and finally 'I love'. This scene emphasizes the ease and joy associated with the product, suggesting it saves time and effort.
0:25close up print details This extreme close-up shot focuses intently on the upper section of the large art print as it is slowly unrolled. The camera subtly pans left, revealing the intricate details of the vibrant autumn-themed artwork. The print features a rich array of orange, yellow, and red leaves, alongside several small brown butterflies, set against a light blue background. The text 'THE LEAVES FALL...' is prominently displayed. The print's texture and the sharpness of the illustration are highlighted by the bright, clear lighting. The background is a blurred light wooden surface. A white text overlay 'turned out' appears, celebrating the quality of the print. The scene emphasizes the visual appeal and quality of the finished product.
0:26close up print details bottom Another extreme close-up shot, this time focusing on the lower section of the art print as it continues to be unrolled, with the camera subtly panning left. This part of the print depicts a more dense and darker autumn scene, with a thick layering of orange and red leaves. A dark, silhouetted figure is partially visible amidst the foliage, suggesting a deeper narrative. The text '...AND I LEARN TO LET GO.' is clearly legible along the bottom edge of the print. The bright, even lighting brings out the rich, warm tones of the artwork. The background remains a blurred light wooden surface. White text overlays appear: 'Gelato', then 'creating', connecting the product to the creative process. This scene continues to showcase the artistic depth and quality of the prints.
0:28overhead unrolling print desk An overhead shot, returning to a similar angle as Scene 3, shows the young Asian woman leaning over the light wooden desk. She is in the process of unrolling the large autumn-themed art print, which is now partially spread out on the desk, displaying the colorful leaves and butterflies. Her long, dark, wavy hair falls forward as she leans, and her brown sweater with white and light blue striped cuffs is visible. The lighting is consistently bright and even. A white text overlay 'the' appears. This shot visually reinforces the process of handling and appreciating the printed artwork, bringing the narrative back to the hands-on interaction.
0:29medium shot revealing print The final scene is a medium shot of the young Asian woman standing confidently in front of the white wall, which is adorned with the three framed art prints seen earlier. She is holding up the large, autumn-themed art print, now fully unrolled and displayed, for the camera. A broad, proud smile graces her face, conveying immense satisfaction and success. Her long, dark hair is styled, and she is wearing the brown crewneck sweater with white and light blue striped cuffs. The background features the white shelves neatly organized with supplies. The lighting is bright and even, casting a positive glow over the scene. This shot serves as a triumphant conclusion, showcasing the beautiful end product and the creator's happiness.
