0:00intro product montage The scene opens on a vibrant, uniform dark blue background. Positioned centrally are two lines of bold, white sans-serif text: "We didn't hold back." Below this, the white Petco logo with its distinctive dog and cat graphic is displayed. Surrounding this central text are various pet products arranged in a playful, almost scattered manner. In the upper left corner, there's a light blue shark-shaped pet bed with an open mouth. To its right, a pink oval-shaped pet toy. Further right, a light grey dog t-shirt with a colorful, abstract design. In the upper right corner, a white pet toy made of linked circular beads spelling "BOO" (partially visible). At the bottom left, a light brown dog wearing a grey t-shirt sits facing slightly right, looking upwards. To its right, a bright yellow dripping smiley face plush toy. At the bottom right, a light brown dog wearing a blue and light blue puffer jacket sits facing slightly left, looking upwards. All elements appear as static, digitally placed images against the blue background. The overall color palette is dominated by the deep blue, contrasted by the white text and logo, and the bright, varied colors of the pet products and pets. After a brief moment, additional text fades in below the first line: "Fresh drops just landed." The camera remains static.
0:03product feature puffer jackets The scene features a clear, uniform dark blue background. The main subject is a white Shiba Inu dog, sitting upright and centered, wearing a two-tone blue and light blue puffer jacket with green trim. The dog's expression is alert and calm, looking slightly off-camera to the right. Text above the dog reads "Puffer jackets." in bold white sans-serif font. Below the dog, additional white text in parentheses clarifies: "(winter drip that's water resistant)". A yellow speech bubble graphic with a white outline and a small dog icon is positioned to the left of "Puffer jackets.", containing the word "NEW" in bold black letters. Surrounding the central dog and text are smaller, stylized, and slightly transparent repeating images of the blue puffer jacket, creating a pattern around the edges of the frame. The overall composition highlights the product and its benefits. The color scheme remains predominantly dark blue with bright accents from the jacket and yellow 'NEW' tag. The camera is static.
0:06product feature customizable toys This scene is set against the same consistent dark blue background. The central focus is a white pet toy made of four large, circular beads, each with a black letter, spelling out "B O O P". These beads are strung together on a vibrant pink and purple braided cord, which also features a small blue square tag. Above this toy, bold white sans-serif text announces "Customizable toys.". Below the toy, smaller white text in parentheses reads "(like a BFF bracelet, but better)". To the left of the main text, a yellow speech bubble graphic with a dog icon displays "NEW" in black. The background is adorned with smaller, semi-transparent, and scattered images of the "BOOP" bead toy and pink leash segments, creating a dynamic, repeating pattern. The scene emphasizes personalization and fun. The camera is static.
0:09product feature pet furniture The dark blue background persists, setting a uniform tone. The main subject is a cozy, light blue plush pet bed designed to look like a shark's head, with a wide-open mouth lined in soft pink fabric and white felt teeth. Inside the shark's mouth, a striped brown tabby cat with green eyes is comfortably nestled, looking out of the bed with an alert and curious expression. Above the shark bed, bold white sans-serif text reads "Pet furniture.". Below the bed, smaller white text in parentheses makes a playful sound reference: "(dun... dun...)". A yellow speech bubble with a dog icon and "NEW" in black text is positioned to the left of "Pet furniture.". Smaller, semi-transparent, and scattered images of the shark bed and the pink oval toy from the intro scene are arranged around the main elements, adding visual interest. The scene highlights the unique and comfortable pet furniture. The camera is static.
0:12product feature pop art collection Against the consistent dark blue background, the primary focus of this scene is a bright yellow plush toy shaped like a melting or dripping smiley face. The toy has a distinctive black and white checkerboard pattern outlining its irregular shape. Above the toy, bold white sans-serif text announces "Pop Art Collection.". Below the toy, smaller white text in parentheses explains its versatility: "(plushies you can pull off on human furniture)". A yellow speech bubble graphic with a dog icon and "NEW" in black text is positioned to the left of "Pop Art Collection.". The background is filled with smaller, semi-transparent, and scattered repeating images of the dripping smiley face toy and other rectangular plush toys with checkerboard patterns, creating a dynamic pop art effect. The scene emphasizes a trendy and fun collection. The camera is static.
0:15product feature zodiac collection The scene maintains the dark blue background. The central figure is a light brown dog, similar to the one seen in the opening scene, sitting upright and facing away from the camera, looking slightly upwards and to the left. The dog is wearing a light grey t-shirt featuring a colorful graphic design on its back, which depicts an abstract figure (possibly a zodiac sign like Virgo) with stars and celestial elements in pink, blue, and yellow hues. Above the dog, bold white sans-serif text reads "Zodiac Collection.". Below the dog, smaller white text in parentheses humorously states: "(for serious star power)". A yellow speech bubble with a dog icon and "NEW" in black text is positioned to the left of "Zodiac Collection.". The background is adorned with smaller, semi-transparent, and scattered repeating images of grey t-shirts with various zodiac designs, reinforcing the collection's theme. The camera is static.
0:18outro call to action This scene reverts to the initial layout seen in the opening. The background is a solid dark blue. Centrally, two lines of bold, white sans-serif text are displayed: "More new awaits." Below this, the white Petco logo with its dog and cat graphic is clearly visible. The same collection of pet products and pets from the first scene are scattered around the central text: a light blue shark-shaped pet bed, a pink oval-shaped pet toy, a light grey dog t-shirt with an abstract design, a white bead toy spelling "BOO" (partially visible), a light brown dog in a grey t-shirt, a yellow dripping smiley face plush toy, and another light brown dog in a blue puffer jacket. After a brief moment, the text below "More new awaits." changes to "Only at Petco.". The composition and products remain static. The scene acts as a closing statement and call to action. The camera remains static.
