0:00split screen intro The scene opens with a dynamic split-screen composition. On the left, two brightly colored product packages, yellow and purple, for 'The Woobles Loopables' kits are laid out on a light brown wooden floor, slightly overlapping. The yellow package features 'Pierre the Penguin' and the purple one 'Jojo the Bunny.' Both packages advertise 'All materials included' and 'No hook needed.' The right side of the screen shows a young blonde woman, appearing to be in her early 20s, smiling brightly and holding two completed crocheted animal figures: a blue penguin with orange beak and white belly, and a green dinosaur with yellow spines. She is wearing a light-colored, possibly beige, long-sleeved top. A large white text overlay on a black bar at the top reads: 'The Woobles just dropped this Loopables kit and it's going fast!!!!' The lighting is bright and even, highlighting the vibrant product colors and the woman's cheerful expression. The camera is static, focusing on the split view.
0:03product package penguin A close-up shot focuses on a pair of hands holding a vibrant yellow 'LOOPABLES' product package. The package is for 'Pierre the Penguin' and features a charming illustration of a blue crocheted penguin. Text on the package highlights 'All materials included' and 'No hook needed'. The hands have neatly manicured nails with light pink polish, and they gently hold the bottom edges of the package. The background is a blurred light brown wooden floor, similar to the previous scene. A white text overlay at the bottom of the screen reads: 'EVERYONE'S'. The lighting is soft and natural, emphasizing the bright yellow color of the packaging. The shot is static and centered on the product.
0:03product package dinosaur This scene is a close-up of hands holding an orange 'LOOPABLES' product package. The package is for 'Fred the Dinosaur' and displays an adorable illustration of a green crocheted dinosaur with yellow accents. Similar to the previous package, it mentions 'All materials included' and 'No hook needed.' The hands, with their light pink polished nails, carefully present the package towards the camera. The background is the same blurred light brown wooden floor. A white text overlay at the bottom of the screen says: 'THEM:'. The lighting remains consistent, bright and soft, making the orange pop. The camera is static and maintains a tight focus on the product and hands.
0:05kit contents yarn An overhead shot showcases the various components of 'The Woobles' kit spread across a dark grey, slightly textured surface, possibly a carpet or mat. Dominant colors are green, yellow, black, and blue. Visible items include multiple skeins of 'Loopables' yarn in green, yellow, and black, neatly bundled and labeled with 'The Woobles' branding. A blue rectangular piece of fabric, possibly a project bag or part of the packaging, is also visible with a small cartoon penguin and dinosaur on it. In the top left, a brown cardboard box edge can be seen. The lighting is direct and even, casting minimal shadows. A white text overlay reads: 'READY'. The camera slowly pans across the items, revealing the different textures and materials.
0:06kit contents more yarn Continuing the overhead shot, the camera reveals more of the kit's contents on the dark grey textured surface. The focus is now on larger amounts of the 'Loopables' yarn, particularly a large, fluffy skein of bright green yarn that has a unique looped texture. This large skein is wrapped with a blue label featuring 'THE WOOBLES LOOPABLE YARN' branding. Smaller bundles of green and yellow yarn are also visible, along with the corner of a brown cardboard box. The lighting remains consistent, bright and even. A white text overlay at the bottom reads: 'LOOPABLES'. The camera continues its slow pan, allowing viewers to take in the details of the yarn's texture and color.
A close-up shot focuses on a pair of hands holding a pre-started piece of white 'Loopables' yarn. The yarn is wrapped around a small cylindrical piece of blue cardboard with 'THE WOOBLES EASY PEASY LOOPABLE YARN' written on it. Several small, colorful stitch markers (orange, green) are attached to the loops, indicating the pre-started nature of the project. The hands have light pink manicured nails and are carefully presenting the yarn. The background is a blurred dark grey textured surface. A white text overlay at the bottom reads: 'PRE-STARTED'. The lighting is bright and direct, highlighting the texture of the yarn and the details of the stitch markers. The shot is static and tightly framed.
0:08stuffing safety eyes A close-up shot shows a hand holding up a small, clear plastic bag filled with soft, white stuffing material. The bag has a yellow circular sticker that says 'WHAT'S INSIDE' and features a cartoon image of a cotton ball. Another hand is reaching in from the left to present the bag. In the background, a purple 'Loopables' kit package is blurred, along with other kit components. The dark grey textured surface is still visible. A white text overlay at the bottom reads: 'STUFFING,'. The lighting is bright and clear, making the white stuffing look pristine. The shot is static, focusing on the bag of stuffing.
0:09attaching safety eyes A close-up shot focuses on a pair of hands engaged in the crafting process. One hand, with orange-red painted nails, is carefully holding a small, black safety eye, while the other hand, with light pink manicured nails, works with a piece of bright green 'Loopables' yarn. The hands are bringing the safety eye to attach it to the green yarn. In the blurred background, an orange 'Loopables' kit package and a bag of white stuffing are visible. The dark grey textured surface is still present. A white text overlay at the bottom reads: 'STITCH MARKERS AND'. The lighting is bright and even, allowing clear visibility of the intricate hand movements. The camera is static and maintains a tight focus on the hands and crafting materials.
0:10crafting with tutorial A medium shot captures a young woman's hands actively crafting with blue 'Loopables' yarn. She is sitting at a light brown wooden desk. In front of her, a black laptop is open, displaying a 'Woobles' video tutorial on its screen, showing a close-up of hands working with blue yarn, demonstrating an 'increase stitch.' The woman's hands mimic the actions shown on the screen, holding small, intricate blue yarn pieces with stitch markers attached. The background is a clean, minimalist white wall with a window, suggesting a bright indoor setting. A white text overlay at the bottom of the screen reads: 'STEP-BY-STEP VIDEO TUTORIALS.' The lighting is bright and natural, coming from the window. The camera is static, providing a clear view of the crafting process and the tutorial.
0:12finger looping blue A tight close-up shot focuses on a pair of hands engaged in finger-looping bright blue 'Loopables' yarn. The yarn has a distinct, thick looped texture. The hands are deftly manipulating the yarn, forming new stitches with precision. One hand wears a simple gold ring on the ring finger. In the blurred background, a light brown wooden surface and a white cardboard box with 'WEE WOOBLY BITS' branding are visible. A white text overlay at the bottom reads: 'BEST PART?'. The lighting is bright and natural, clearly showing the texture of the yarn and the detailed movements of the hands. The camera is static, providing an intimate view of the crafting technique.
0:13finger looping green A tight close-up shot shows a pair of hands finger-looping bright green 'Loopables' yarn. The yarn is thick and textured, similar to the blue yarn in the previous scene. The hands are working diligently, creating new loops and stitches against a blurred background of blue denim, suggesting the crafter is sitting and working on their lap. A small gold ring is visible on one of the crafter's fingers. A white text overlay at the bottom reads: 'A HOOK'. The lighting is clear and focused, highlighting the details of the yarn and the hands. The camera is static, providing a direct and detailed view of the finger-looping technique, emphasizing the 'no hook needed' feature.
0:14partially completed penguin A close-up shot focuses on a pair of hands holding a partially completed blue 'Loopables' project, which appears to be the head of the penguin character. The crocheted piece is round and dense, with prominent loops. A small orange stitch marker is still attached. The hands with light pink manicured nails gently cup the project. The background is a blurred light brown wooden surface. A white text overlay at the bottom reads: 'QUICK,'. The lighting is bright and even, emphasizing the texture of the crocheted yarn. The camera is static, offering a detailed view of the project's progress and quality.
0:15stuffing penguin head A close-up shot shows a pair of hands in the process of stuffing the blue 'Loopables' penguin head. One hand, with light pink manicured nails, holds the blue crocheted piece open, revealing its hollow interior. The other hand, with orange-red painted nails, is pushing white fluffy stuffing into the opening. The safety eyes are already in place, giving the character a face. In the blurred background, a wooden surface and a brown cardboard box are visible. A white text overlay at the bottom reads: 'AND'. The lighting is bright and focused, providing clear visibility of the stuffing process. The camera is static, capturing the hands-on activity.
0:17completed penguin head A close-up shot presents a pair of hands gently holding the fully stuffed and almost completed blue 'Loopables' penguin head. The head is perfectly round and plump, made from the distinctive blue looped yarn, with two black safety eyes giving it a charming expression. The hands, with light pink manicured nails, carefully present the finished piece to the camera. The background is a blurred light brown wooden surface. A white text overlay at the bottom reads: 'SITTING.'. The lighting is bright and soft, enhancing the texture of the yarn and the cute features of the penguin. The camera is static, allowing for a detailed appreciation of the finished segment of the project.
0:18family crafting couch A wide shot captures a woman and a young boy sitting comfortably on a light-colored couch. The woman, with blonde hair and wearing a light-colored sweater and jeans, is smiling and engaged in finger-looping a piece of green yarn. Her attention is focused on the craft. The boy, with brown hair and wearing a white t-shirt, sits next to her, observing with a quiet, engaged expression. In the foreground, blurred, are kit packages (orange) and other crafting supplies on a wooden surface, suggesting a cozy, domestic setting. The background shows a modern living room with a dark-framed mirror on the wall. A white text overlay at the bottom reads: 'COZY'. The lighting is bright and warm, creating an inviting atmosphere. The camera is static, framing the interaction and the relaxed setting.
A medium shot shows a woman with dark hair and glasses sitting in a car, actively finger-looping a bright green 'Loopables' project. She is wearing a striped top and looks focused on her craft. The interior of the car is visible, with dark seats and an overhead light source creating highlights. Her hands are prominent, deftly manipulating the yarn. A white text overlay at the bottom reads: 'OR'. The lighting inside the car is bright, highlighting the green yarn. The camera is static, capturing the convenience and portability of the crafting kit, suggesting it can be done anywhere.
0:20crafting in hoodie A medium close-up shot features a young blonde woman, possibly the demonstrator from the first scene, sitting down and engrossed in finger-looping a white 'Loopables' project. She is wearing a comfortable, oversized red hoodie. Her hands are gently manipulating the white looped yarn, with a small green stitch marker visible. The background is slightly blurred, showing a modern interior with light-colored walls and a hint of a bed or couch. A white text overlay at the bottom reads: 'CREATIVE'. The lighting is soft and even, creating a cozy and relaxed atmosphere. The camera is static, emphasizing the ease and comfort of the crafting experience.
0:22mirror selfie finished products A medium shot shows a young blonde woman, possibly the main demonstrator, taking a mirror selfie. She is holding a smartphone with a blue and white patterned PopSocket, and her reflection is visible in the mirror. In the reflection, she is holding up three finished 'Woobles' characters – a white bunny, a green dinosaur, and a blue penguin – which are displayed on a white shelf behind her in the actual room. She is smiling sweetly at her phone screen. She wears a light pink long-sleeved top. The background is a clean, white wall, indicating a neat and modern living space. A white text overlay at the bottom reads: 'TO A'. The lighting is bright and airy, with a natural feel. The camera is static, capturing the casual, user-generated content (UGC) style moment.
0:23bed with finished products wide A wide shot shows the young blonde woman from previous scenes sitting on a neatly made bed in a bedroom. She is wearing a light pink long-sleeved top and dark pants. She holds up three finished 'Woobles' characters—the white bunny, green dinosaur, and blue penguin—displaying them proudly. The bed has a white duvet and multiple white pillows. Behind her, a dark wooden headboard with three framed mirrors is visible, suggesting a stylish but comfortable bedroom setting. A white text overlay at the bottom reads: 'BRAND-NEW'. The lighting is soft and ambient, creating a warm, cozy atmosphere. The camera is static, capturing the full scene and the woman's interaction with her creations.
0:24bed with finished products close A medium close-up shot focuses on the young blonde woman from the previous scene, now holding the three finished 'Woobles' characters close to her face, partially obscuring it. The white bunny, blue penguin, and green dinosaur are prominently displayed, showcasing their distinct features and textures. She is wearing a light pink long-sleeved top, and the white bed with white pillows is visible in the blurred background. A white text overlay at the bottom reads: 'SELLING FAST,'. The lighting remains soft and natural. The camera is static, highlighting the cuteness and appeal of the finished products while also adding a playful element to the woman's presentation.
0:25product package bunny hand A close-up shot focuses on a hand holding a vibrant purple 'LOOPABLES' product package for 'Jojo the Bunny.' The package features a sweet illustration of a white crocheted bunny with pink ears. The hand, with light pink manicured nails, gently presents the package. The background is a dark grey, textured surface. A white text overlay at the bottom reads: 'WANT'. The lighting is bright and even, making the purple color pop. The camera is static, drawing attention to the product and the implication of its popularity and limited availability.
0:26completed bunny hand A close-up shot features a hand gently holding a completed white crocheted 'Woobles' bunny. The bunny is round with prominent black safety eyes, a small pink nose, and pink inner ears. The texture of the looped yarn is clearly visible. The hand, with light pink manicured nails, delicately supports the bunny. In the background, the dark grey textured surface is visible. A white text overlay at the bottom reads: 'WAIT.'. The lighting is bright and focused, highlighting the cute details of the bunny. The camera is static, presenting the finished product as desirable and ready to be made.
0:26products on shelf cta A medium shot initially shows a white crocheted 'Woobles' bunny sitting on a white shelf or desk in a brightly lit room. Sunlight streams in from the left, creating strong shadows and highlights on the wall. A white cylindrical container filled with pens and markers is to the right of the bunny. A hand then enters the frame from the right, placing a blue crocheted 'Woobles' penguin next to the bunny. Below the shelf, another white container with colorful craft items is visible. A white text overlay at the bottom reads: 'LOOPABLES KIT NOW BEFORE THEY SELL OUT'. The overall aesthetic is clean and minimalist. The lighting is harsh and bright, creating a crisp, inviting visual. The camera is static, allowing the focus to be on the products and the clear call to action.