0:00balloon with text A close-up, static shot of a light green, inflated balloon being held by a hand at the bottom. The balloon occupies the majority of the frame, with its smooth, matte surface reflecting soft, diffused light from above. The background is a blurred, light-colored kitchen counter and a dark window frame. The hand, with light skin tone and short, neat fingernails, gently pinches the balloon's tied end. White text overlay reads "Not to burst your bubble but..". The color palette is dominated by light green and neutral grays/whites. This scene serves as a visual hook and problem setup.
0:00green packets falling An overhead medium shot of multiple small, rectangular green packets with a yellow bear logo falling onto a light gray, speckled kitchen counter. The packets are branded with "grüns" and appear to be single-serving sizes. They fall and bounce slightly, creating a dynamic visual. The lighting is bright and even, highlighting the texture of the counter. The background is a dark window frame, similar to the previous scene, suggesting a continuous environment. The dominant colors are vibrant green, yellow, and light gray. The same white text overlay "Not to burst your bubble but.." remains at the top, reinforcing the problem context.
0:01woman dislikes liquid greens 1 A medium shot of a young adult woman with long, reddish-brown hair, wearing a black sleeveless top, standing in a kitchen and drinking a green liquid from a clear, textured glass. She makes a visibly displeased face, scrunching her nose and narrowing her eyes, indicating strong distaste. The camera is static, focusing on her upper body. The kitchen background is bright with white cabinets, a stainless steel refrigerator, and a dark countertop. Natural light seems to be coming from the front, illuminating her face. The color palette includes the woman's dark attire and hair, the bright green drink, and the neutral kitchen tones. White text overlay "You could be enjoying your greens" is visible, setting up the solution.
0:02woman dislikes liquid greens 2 A medium shot of a young adult woman with long, dark brown hair, wearing a white sleeveless top with a squared neckline and white ruffles, standing in a kitchen. She holds a clear, ribbed glass containing green liquid, looking at it with a skeptical and slightly disgusted expression. Her eyebrows are slightly raised, and her lips are pursed. The background is a bright kitchen with white cabinets, a stainless steel refrigerator, and a dark, speckled granite countertop. The lighting is bright and even, casting soft shadows. The dominant colors are white, dark brown, and the vibrant green of the drink. White text overlay "You could be enjoying your greens" remains visible, continuing the problem narrative.
0:03hand holding green drink A close-up shot of a hand with dark blue polished fingernails holding a clear, textured glass filled with a bright green, frothy liquid. The liquid shows small bubbles on its surface. The background is a blurred, speckled gray granite countertop, similar to the kitchen setting in previous scenes. The lighting is bright and overhead, highlighting the bubbles and the glass texture. The hand gently grips the glass, with fingers partially visible. The color palette is primarily bright green, dark blue, and speckled gray. White text overlay "You could be enjoying your greens" is at the top, emphasizing the contrast with a pleasant experience.
0:04pouring greens down sink A close-up shot of a hand with a delicate gold bracelet pouring a stream of dark green liquid from a clear, ribbed glass down a modern, dark gray kitchen sink. The liquid falls vertically into the sink basin, symbolizing rejection. The background features a white tiled wall, a shiny chrome faucet, and a roll of paper towels. The lighting is bright and even, highlighting the liquid's flow and the sink's details. The color palette consists of dark green liquid, chrome, white, and gray. White text overlay "You could be enjoying your greens" is at the top, explicitly linking the action to the desire for a better experience.
0:06gruns packets on counter A close-up, slightly angled static shot of two bright green "grüns" superfoods greens gummies packets lying on a clean, white countertop. The packets are clearly visible, featuring a yellow bear logo and text indicating "SUGAR-FREE" and "SINGLE SERVING." Strong, directional sunlight from the right casts sharp shadows of the packets, creating a high-contrast visual and a fresh, clean aesthetic. The background is a blurred, light wall. The dominant colors are vibrant green, bright yellow, and pristine white. White text overlay "Grüns gummies have the same (or more) nutrients than powders" is at the bottom of the frame, introducing the solution's benefits.
0:07woman holding gruns packet and gummy A medium shot of a young adult woman with long, dark brown hair, wearing a black sports bra, holding a green "grüns" packet in her left hand and a single bear-shaped green gummy in her right hand. She is smiling gently with her eyes closed, implying satisfaction and enjoyment. The background is a brightly lit room with a large window and a potted plant, suggesting a home or studio setting. The lighting is soft and even. The color palette includes the woman's dark top and hair, the vibrant green and yellow of the packet and gummy, and neutral room tones. White text overlay "Grüns gummies have the same (or more) nutrients than powders" is at the bottom, reinforcing the product's value proposition.
0:09close up of gummies in hand A close-up, slightly downward-angled shot of a hand holding several small, dark green, bear-shaped gummies in its palm. The gummies are glossy and appear slightly translucent, indicating their soft texture. The background is blurred, showing a white surface and some green foliage from a plant. The lighting is bright and even, highlighting the details of the gummies. The color palette is dominated by the dark green of the gummies and the neutral skin tone of the hand. White text overlay "Grüns gummies have the same (or more) nutrients than powders" is at the bottom of the frame, reiterating the product's effectiveness.
0:10woman eating gummy outside A medium shot of a young adult woman with long, light brown hair, wearing a white long-sleeved shirt, standing outdoors with green foliage in the background. She is holding a green "grüns" packet in her left hand and appears to be eating a gummy, with her eyes closed and a subtle, content smile on her face. Her head is tilted slightly upwards, suggesting enjoyment. The lighting is natural and bright. The color palette is fresh, with the woman's light clothing, the vibrant green of the product and background, and her natural hair color. White text overlay "Clinically + third-party tested" is at the top, serving as a proof point.
0:11split screen gummy consumers A dynamic four-panel split-screen montage showing different individuals consuming "grüns" gummies in various settings, emphasizing versatility and wide appeal. Top Left: A young adult woman with dark hair, wearing a white tank top and sunglasses on her head, sits in a car and happily eats a gummy from a green packet. Top Right: A young adult man with dark hair, wearing a black athletic tank top, sits on a bench in a gym setting, holding a green packet and eating a gummy. Bottom Left: A young adult woman with light brown hair, wearing a white long-sleeved shirt, stands outdoors with foliage behind her, smiling as she eats a gummy from a green packet. Bottom Right: A young adult man with dark skin and short hair, wearing a white t-shirt and glasses, sits at a desk with a computer, holding a green packet and eating a gummy. The overall lighting is bright and natural in each panel. The color palette is varied across the settings but unified by the vibrant green and yellow of the product. White text overlay "Tastes like candy, but works like greens" is centered across the split screen, highlighting the core benefit.
0:14close up gummy details A close-up, static shot of a hand with dark blue polished nails holding a single dark green, bear-shaped gummy over an opened green "grüns" packet. The gummy is held between two fingers, ready to be eaten. The packet is partially torn open, revealing its interior. The background is a blurred, light-colored surface with soft lighting. Text overlays "20+ vitamins & minerals," "sugar free option," and "no gelatin" appear sequentially at the top, highlighting key product features and benefits. The color palette is dominated by the deep green of the gummy and packet, the dark blue nails, and the light background. This scene emphasizes the product's nutritional value and formulation.
0:16split screen enjoyable effective A two-panel split-screen montage showcasing the enjoyment and effectiveness of the gummies in different contexts. Top Panel: A medium shot of a young adult man, seen from the chest up, wearing a black athletic tank top. He is walking on a treadmill in a modern gym, chewing a gummy. He looks focused and unbothered, demonstrating ease of consumption during activity. Bottom Panel: An extreme close-up POV shot of a young adult woman's mouth as she bites into a green gummy from an open "grüns" packet. Her eyes are closed, and she has a delighted expression, emphasizing the enjoyable taste. She wears glasses and earrings. The overall lighting is bright and functional in the gym, and natural and soft for the woman's close-up. The text overlay "No more choosing between effective and enjoyable" is displayed in white, promoting the product's dual benefit.
0:19woman eating gummy in apartment A medium shot of a young adult East Asian woman with long, dark hair, wearing a bright yellow sleeveless top, standing in a modern apartment. She is holding an open green "grüns" packet in her left hand. She initially looks at the camera and smiles, then tilts her head back, tosses a gummy into her mouth, and catches it, then chews and smiles again. The background features a blurred, minimalist kitchen area and a living room with natural light. The lighting is soft and even. The color palette is bright and cheerful, with her yellow top, the green product, and neutral apartment tones. White text overlay "Get them at gruns.co" serves as a clear call to action.
0:22green screen transition A solid, uniform mid-green screen filling the entire frame. There are no discernible objects, textures, or text, serving as a clean transition to the final branding. The lighting is even, creating a flat, consistent color. This green matches the brand's primary color.
0:22end card with product and cta A vibrant green animated end card with product imagery and text. Two large "grüns" superfoods greens gummies packets, identical to those shown previously, are prominently displayed in the center, angled slightly. Numerous smaller, dark green bear-shaped gummies float and bounce around them, creating a playful and dynamic effect. Yellow text at the top reads "Your Daily Greens Made Easy!". Below the product, "Try them today!" appears, followed by a shopping cart icon and "gruns.co". The background is a gradient of green, darker at the bottom and slightly lighter at the top. The overall mood is positive, energetic, and encouraging, providing a clear call to action.
