0:00whiteboard comparison The scene features a static, eye-level shot of a white rectangular whiteboard positioned centrally on a glossy black surface. To the left of the whiteboard is a white, block-style letter 'H', and to the right is a matching white, block-style letter 'C'. Behind these items, acting as a soft background, is a large, cushioned object upholstered in a vibrant, deep green fabric with a tufted pattern. Further back, a wall or panel with a lighter green and white abstract pattern is visible, suggesting a branded environment. The lighting is bright and even, highlighting the clean surfaces. On the whiteboard, text is neatly hand-written in black, teal, and blue markers, stating: 'HOME CHEF' (teal) 'HAS OVER' (black) '2x MORE' (blue) 'OVEN-READY MEALS' (blue) 'THAN HELLOFRESH' (black). There is no camera movement.
The scene continues with the same static, eye-level framing. The whiteboard, positioned centrally on the glossy black table between the white 'H' and 'C' letters, performs a swift, vertical flip action, revealing a new message on its reverse side. The background remains the same tufted green cushioned object and the lighter green and white abstract pattern. The new text, hand-written predominantly in teal marker with some black, reads: '$4.99/serving' (teal), '+' (black), 'Free Shipping' (teal), '+' (black), 'Free Dessert' (teal), 'For Life*' (teal). A small asterisk is visible next to 'Life'. A black text disclaimer, '*One free dessert item per order with an active subscription', appears as a lower third overlay around 4200ms. The lighting remains bright and even. The camera remains static throughout the flip and the display of the new message.
0:07whiteboard comparison reprise The scene maintains the same static, eye-level shot. The whiteboard, flanked by the white 'H' and 'C' letters on the glossy black table, executes another vertical flip, returning to its initial message. The background remains consistent with the tufted green cushioned object and the lighter green and white abstract pattern. The whiteboard now displays the original message: 'HOME CHEF' (teal) 'HAS OVER' (black) '2x MORE' (blue) 'OVEN-READY MEALS' (blue) 'THAN HELLOFRESH' (black). The lighting is bright and uniform across the scene. The camera remains stationary.
