0:00kids running home initial A medium shot captures two young boys running excitedly into a well-lit home, entering through an open doorway. The camera is static, positioned at eye-level, looking straight into the hallway. The flooring is a light grey wood laminate, and the walls are painted a clean, neutral off-white. In the background, a glimpse of a garage or exterior can be seen through the open door, indicating natural light streaming in. The older boy, on the left, wears a vibrant blue and black winter jacket with a white backpack, and black-rimmed glasses. He has his arms outstretched, as if just entering or about to embrace something. The younger boy, on the right, wears a red and white striped long-sleeved shirt, blue jeans, and a bright yellow backpack. He also has his arms spread wide, mirroring his brother's excitement. Both boys are smiling broadly. The overall lighting is bright and even, suggesting daytime. A white text overlay at the bottom of the screen reads: "I got a little surprise for my kids".
0:02kids discovering box A medium close-up shot focuses on a white counter in a modern kitchen or dining area. The camera is static, positioned slightly above the counter looking down, showing the children from the chest up. On the counter, a large light pink Crumbl Cookies box is open, revealing six elaborately decorated cookies in various Valentine's Day themes. Two bright red balloons rest beside the box, with one being gently touched by the older boy’s hand. The older boy, still in his blue jacket and glasses, leans over the box with a curious expression, while the younger boy peeks from behind him, his curly hair visible. In the background, part of a dining table with black chairs and a black metal staircase railing are visible, indicating a contemporary home interior. The lighting is bright and inviting, highlighting the vibrant colors of the cookies and balloons. A text overlay reads: "because Valentine's Day is coming up".
0:03mom holding box outside A medium close-up shot of a smiling woman holding a large, light pink Crumbl Cookies box. The camera is slightly below eye-level, angled up, capturing her from the chest up. She is standing outdoors next to a white car, with a row of suburban houses and garage doors visible in the bright, sunny background. The woman, with dark hair pulled back, wears a light lavender cardigan and a colorful beaded necklace. She is smiling directly at the camera, exuding warmth and happiness. The Crumbl logo is clearly visible on the side of the pink box she holds. The lighting is natural and bright, typical of a sunny day. A text overlay reads: "and I wanted to make the holiday month a little".
0:04crumbl box contents closeup A high-angle, close-up shot focuses directly into an open light pink Crumbl Cookies box, showcasing six Valentine's Day themed cookies. The camera is static, positioned directly above the box. The cookies are arranged neatly, featuring various designs: one with a caramel-like center, another with red M&M's, a square brownie, a pink frosted cookie with heart-shaped toppers, and two cupcakes with elaborate frosting swirls. A handwritten message in black marker is visible on the inside lid of the box, reading "To Beckham & Max <3 <3 <3". The background is indistinct, blurred white, putting full emphasis on the cookies. The colors are vibrant and appealing, with shades of pink, red, white, and brown. The lighting is soft and even, typical of indoor illumination, making the textures and details of the cookies pop. A text overlay at the bottom reads: "extra special for them".
0:05mom inflating balloon A medium shot shows a woman, with dark hair tied back, standing at a white kitchen counter, actively inflating a bright red balloon. The camera is static, positioned at eye-level, focusing on her upper body and the cookie box. She wears a light lavender cardigan and a beaded necklace. Her mouth is pursed around the balloon's opening as she blows, demonstrating effort and a playful demeanor. The open Crumbl Cookies box with its colorful contents is visible on the counter in the foreground, slightly to the left, along with other red balloons. The background shows a modern home interior with light walls, a dark doorway, and a partially visible coat rack. The lighting is bright and even. A text overlay reads: "nothing makes after school pick up better".
0:07mom excited about crumbl A medium shot captures the woman standing behind a white kitchen counter, excitedly gesturing towards the open Crumbl Cookies box. The camera is static and positioned at eye-level, focusing on her upper body and the setup. She has a wide, enthusiastic smile and her eyes sparkle with joy. She is wearing a light lavender cardigan and a beaded necklace. Her arms are spread wide and then she points a finger upwards, conveying excitement and satisfaction. The open Crumbl box, filled with cookies and surrounded by several red balloons, is prominently displayed on the counter in the foreground. The background is a modern home interior, similar to the previous scene, with light walls and a dark doorway. The lighting is bright and cheerful. The text overlay reads: "than a little surprise and grabbing Crumbl on the way home is such an easy one the kids are obsessed".
0:10kids running up garage stairs A low-angle, medium shot captures the two young boys running up a set of wooden stairs from what appears to be a garage entrance into the main part of the house. The camera is static, positioned at the bottom of the stairs looking up. The stairs are unfinished wood with a dark metal railing on the left. The older boy, in his blue jacket and white backpack, leads the way up, his back mostly to the camera. The younger boy, in his red and white striped shirt and yellow backpack, follows closely behind, also with his back to the camera. A white door is visible at the top of the stairs. The environment is functional and slightly industrial-looking, typical of a garage entryway. The lighting is bright from the doorway. The text overlay reads: "the kids are obsessed and their reactions were so worth it".
0:12kids running home reprise A medium shot captures the two young boys running excitedly into a well-lit home, entering through an open doorway, mirroring the very first shot. The camera is static, positioned at eye-level, looking straight into the hallway. The flooring is a light grey wood laminate, and the walls are painted a clean, neutral off-white. In the background, a glimpse of a garage or exterior can be seen through the open door. The older boy, on the left, wears a vibrant blue and black winter jacket with a white backpack, and glasses. He has his arms outstretched, smiling. The younger boy, on the right, wears a red and white striped long-sleeved shirt, blue jeans, and a bright yellow backpack. He also has his arms spread wide, smiling. Both boys appear joyful. The overall lighting is bright and even. A text overlay at the bottom of the screen reads: "it makes Valentine's Day feel so much fun".
0:14younger child peeking at box A medium shot captures the younger boy peering over a white kitchen counter, looking directly at the open Crumbl Cookies box. The camera is static, positioned slightly above counter level, focusing on the boy's face and the box. The boy, with curly light brown hair, wears a red and white striped shirt. His face is filled with curiosity and a slight smile, his eyes wide as he takes in the colorful cookies. The open pink Crumbl box with its tempting contents is in the foreground, along with two bright red balloons. In the background, part of a black metal staircase railing is visible, indicating a modern home. The lighting is bright and natural, highlighting the boy's expressions and the dessert. The text overlay reads: "without any extra planning".
0:17mom cutting cookie kids watching A medium close-up shot captures the hands of a woman using a knife to cut one of the large cookies in the open Crumbl box. The camera is static, positioned above the counter, looking down at the box and the children behind it. The woman's hands, with manicured nails, delicately slice a cookie. The two boys are visible behind the box, looking intently at the cutting process. The older boy, in glasses, leans forward, while the younger boy watches with wide-eyed curiosity. The white kitchen counter, red balloons, and other cookies fill the foreground. The background is a blurred view of the modern home. The lighting is bright and focused on the action. The text overlay reads: "or running around like crazy".
0:19younger child smiling at camera A medium close-up shot focuses on the younger boy, who is leaning on the white kitchen counter, looking and smiling directly at the camera. The camera is static, positioned slightly above counter level. The boy, with his curly light brown hair and red and white striped shirt, has a wide, infectious smile, showing his excitement. The open Crumbl Cookies box with some remaining cookies and red balloons is visible in the foreground, slightly out of focus. The background includes a blurred view of the older boy and the modern home interior. The lighting is bright and cheerful. The text overlay reads: "as a busy mom I don't have a lot of time".
0:20mom holding cut cookie A close-up shot focuses on a woman's hands holding up a perfectly cut piece of a pink frosted cookie from the Crumbl box. The camera is static, positioned above the counter, looking down. Her manicured hands present the cookie piece, showcasing its soft, light pink interior and creamy white frosting with red sprinkles. In the background, the older boy, wearing glasses, is visible sitting at the counter, looking upwards at the cookie. The open Crumbl box and red balloons are partially visible below the hands. The lighting is bright and clear, emphasizing the texture and appeal of the dessert. The text overlay reads: "so being able to pick this up on the way home".
0:21kids eating cookies This scene combines two quick shots of the boys eating their cookies. The first is a medium close-up of the older boy, sitting at a white counter, taking a bite of his cookie. He wears a blue shirt and glasses, looking satisfied. The camera is static. The second shot is a medium close-up of the younger boy, also at the counter, happily biting into a pink frosted cookie. He has curly hair and wears a red and white striped shirt. His eyes are focused on the cookie with a look of pure enjoyment. Both shots are well-lit, showing the boys' positive reactions. The white counter and glimpses of the cookie box and balloons are in the foreground, with a blurred home background. The text overlay reads: "and instantly making their day is everything to me".
0:23mom eating cookie kids watching A medium shot shows the woman, with dark hair tied back, standing behind the white kitchen counter, taking a bite from a cookie. The camera is static, positioned at eye-level, capturing her and the boys sitting at the counter. She wears a light lavender cardigan and a beaded necklace. Her eyes are closed in apparent enjoyment as she tastes the cookie. The older boy, in his blue shirt and glasses, watches her, while the younger boy, in the red and white striped shirt, looks up at her with curiosity. The open Crumbl box and red balloons are still visible in the foreground. The background features the modern home interior with a black staircase. The lighting is bright and warm. The text overlay reads: "so make your kids feel a little extra special".
0:25mom hands cookie to older child A close-up shot focuses on the woman's hands as she offers a piece of cookie to the older boy. The camera is static, positioned above the counter, looking down at the interaction. Her hands, with neatly manicured nails, gently hold a triangular cookie piece towards the boy. The older boy, wearing a blue shirt and glasses, reaches out to accept the cookie with a happy smile. The white counter, partially eaten cookies on white paper, and the Crumbl box are visible in the foreground. The background is a blurred view of the home. The lighting is bright and clear, highlighting the exchange. The text overlay reads: "on Valentine's Day and go get some Crumbl desserts".
0:27younger child reaching for cookie A close-up shot captures the younger boy's hand reaching into the open Crumbl Cookies box. The camera is static, positioned at a slight high angle, looking into the box and the boy. The boy, with curly light brown hair and a red and white striped shirt, is leaning over the counter, his small hand poised to pick a cookie. His face, visible from above, shows a happy, slightly mischievous smile as he looks directly at the camera. The colorful cookies in the pink box fill the foreground, along with some crumbs on the white counter. The background is blurred, focusing on the boy and the cookies. The lighting is bright and inviting. The text overlay reads: "I promise you it'll be worth it".
0:29family smiling with cookies A medium wide shot captures the woman and her two sons gathered happily around the white kitchen counter, with the Crumbl Cookies box still visible. The camera is static, positioned at eye-level, taking in the family scene. The woman, with dark hair tied back, is on the left, smiling brightly and holding one of her sons. The older boy, in glasses and a blue shirt, sits at the counter, taking a bite of his cookie with a content expression. The younger boy, in the red and white striped shirt, is in the woman's lap, laughing joyfully and looking directly at the camera. The open cookie box, red balloons, and scattered cookie crumbs are on the counter, indicating a recent treat session. The background shows the modern home interior with the black staircase. The lighting is bright and warm, emphasizing the cozy, happy family moment. The text overlay reads: "I promise you it'll be worth it".
