0:00HEB Buddy supermarket intro
The scene opens with a medium shot of the H-E-B Buddy mascot in a supermarket aisle. The mascot, a large, beige, rectangular shopping bag with a friendly, cartoonish face, dominates the lower half of the frame. Its blue eyes and wide red smiling mouth with a tongue sticking out are prominent. Green leafy vegetables and a red and blue box with 'H-E-B' branding are visible poking out from the top of the bag. The background shows blurred supermarket shelves stocked with various products under bright, overhead fluorescent lighting, creating a cool white light. White text overlays appear sequentially: 'H-E-B IS NOW OPEN' first, followed by 'AT CULEBRA & 211'. The overall color palette is bright and inviting, dominated by the mascot's beige and the vibrant colors of the branding and subtle greens. The lighting is uniform and direct, minimizing harsh shadows, typical of indoor retail environments. There's no significant camera movement; it's a static, slightly low-angle shot looking up at the mascot.
0:03shopping cart entrance
The camera is positioned low, looking out from inside an empty black metal shopping cart with a red rim. The perspective is from the front of the cart, moving forward. The ground is a light-colored, smooth concrete floor, suggesting an entrance or main aisle of a supermarket. In the background, what appears to be automatic glass sliding doors are visible, hinting at the entrance of the store. The lighting is bright and even, casting minimal shadows. The overall color scheme is neutral, with the black and red of the cart contrasting with the light floor and the grey and glass of the doors. The camera is actively moving forward, simulating the movement of a shopper entering the store.
0:04fresh produce aisle
A vertical panning shot reveals multiple shelves filled with fresh produce in a supermarket. The top shelves display clear plastic containers of cut strawberries and grapes, labeled with 'H-E-B Premium Grapes' and 'Grapes Large'. Below these are shelves with cut mandarins. Further down, large bundles of fresh, vibrant orange carrots are neatly arranged, followed by bright red radishes. The background shows more leafy greens like kale and other produce. Each shelf has price labels visible, indicating items like '$2.98' for carrots and radishes. The lighting is bright and fluorescent, typical of a grocery store, making the colors of the produce pop. The dominant colors are natural greens, oranges, and reds of the fruits and vegetables. The camera slowly pans downwards, revealing the variety of fresh offerings.
0:09bakery bread selection
This is a medium shot focusing on a display of bread in the bakery section of a supermarket. The frame is filled with shelves containing various types of bread. The upper shelf holds multiple clear plastic bags of sliced white bread, each labeled 'H-E-B BAKERY'. The lower shelf features several round, crusty loaves of artisanal bread, also individually bagged in clear plastic and branded 'H-E-B BAKERY'. A hand, identifiable by fair skin and a light-colored smartwatch, reaches into the frame from the right, picking up one of the round loaves from the bottom shelf. The lighting is bright and uniform, highlighting the golden-brown crusts of the bread. The color palette is warm, with various shades of brown and beige dominating, accented by the white and red of the packaging labels. The shot is static, capturing the action of selecting bread.
0:12meat market sign and wagyu
The scene begins with an upward-tilted shot of a large, illuminated sign that reads 'MEAT MARKET' in bold, orange neon-style letters against a dark red background. Below it, the text 'A CUT ABO' is partially visible. The ceiling structure, including white beams and fluorescent lights, is visible above the sign. The camera then quickly tilts down to a close-up of a butcher's display case filled with various cuts of raw red meat, primarily thick-cut steaks. A white-gloved hand is placing a thick piece of Wagyu beef onto the display. Labels are visible, such as 'WAGYU BEEF Boneless Ribeye Steak' priced at '$39.99'. The meat is rich red with significant marbling, arranged on a light wooden or butcher block surface. The lighting is bright and focused on the display, making the meat appear fresh and vibrant. The dominant colors are the deep reds of the meat, the orange of the sign, and the white of the gloves and labels.
0:14fish market and crab legs
This scene starts with a dynamic camera movement, tilting and rotating to reveal the 'FISH MARKET' section of the supermarket. The camera begins looking down into the fish market area, then rotates to capture a large, blue and red sign reading 'FISH Market', with 'FRESH CAUGHT SEAFOOD DELIVERED DAILY' and 'FISHMONGER SERVICES AVAILABLE' written below it. Multiple informational signs with titles like 'FOOD SAFETY', 'ENVIRONMENTAL RESPONSIBILITY', 'ANIMAL HEALTH AND WELFARE', 'SOCIAL RESPONSIBILITY', and 'TRACEABILITY' are visible, detailing the store's practices. The fish market counter below is pristine and well-lit, showcasing various seafood options. The camera then settles on a close-up, static shot of a large pile of cooked red crab legs, glistening on a bed of crushed ice. The lighting is bright and clean, emphasizing the freshness of the seafood. The color palette transitions from the blues and reds of the signage to the vivid orange-red of the crab legs against the white ice.
0:19nuts dispenser selection
A close-up shot focuses on a row of transparent bulk nuts dispensers in a grocery store. Three identical dispensers are visible, filled with different types of nuts, presumably cashews, based on the labels 'Jumbo Cashews Unsalted' and 'Jumbo Cashews Roasted & Salted' at the top, along with price tags like '$10.58' and '$10.98'. The nuts are visible through the clear plastic. A hand with fair skin, wearing a ring on the left ring finger, reaches into the frame. The hand manipulates the lever of the middle dispenser, causing cashews to fall into a clear plastic bag held open underneath. The bag has a green 'healthy living' logo. The background is slightly blurred but shows more shelves. The lighting is bright and direct, highlighting the nuts and the action. The color scheme is natural browns of the nuts, clear plastic, and subtle greens from the bag logo.
0:22HEB Buddy supermarket outro
The scene returns to a medium shot of the H-E-B Buddy mascot, identical to the intro scene. The mascot, a large, beige, rectangular shopping bag with a friendly, cartoonish face, is centrally framed in a supermarket aisle. Its blue eyes, wide red smiling mouth, and raised white-gloved arms convey a cheerful and welcoming expression. Green leafy vegetables and a red and blue box with 'H-E-B' branding are visible from the top of the bag. Below the mascot's face, a prominent 'H-E-B BUDDY' logo is displayed on the bag, along with the slogan 'H-E-B Everywhere It's Better'. The background shows blurred supermarket shelves under bright, even fluorescent lighting. The color palette is bright and consistent with the supermarket setting. White text overlay 'SEE YOU SOON!' appears, serving as a friendly farewell. The shot is static, maintaining the inviting presence of the mascot.
