0:00product label close up
An extreme close-up shot focuses intently on a fabric label meticulously stitched onto a pair of textured, bright coral-pink or salmon-colored shorts. The label, a rectangular patch of light cream-colored fabric, prominently displays the text 'FAHERTY' in a stylized, dark blue-green font. Above 'FAHERTY', a curved banner reads 'A Guarantee of Quality', and below it, 'BRAND' is inscribed. A small, subtle graphic featuring a sun and waves is also visible on the label. The surrounding fabric of the shorts exhibits distinct horizontal stitching lines, suggesting a pocket or seam detail. A tanned human hand, with short, neat fingernails, briefly enters the frame from the left side, lightly touching the fabric adjacent to the label. The scene is illuminated by bright, natural sunlight, casting a soft, diffuse shadow from the hand. The texture of the shorts material, with its slight sheen and fine grain, is clearly discernible, creating a sense of product quality and detail. The overall color palette is dominated by the warm coral of the shorts and the muted tones of the label.
0:01man running beach
A dynamic medium shot captures a fit, shirtless Caucasian man, appearing to be in his 30s, with sandy blonde hair and a full beard, energetically running barefoot in the shallow, clear ocean water. He is wearing vibrant coral-pink 'All Day Shorts'. The camera is positioned at an eye-level angle, tracking his movement from the left to the right side of the frame, maintaining a consistent distance. The man is looking slightly over his right shoulder, a wide, joyful smile illuminating his face, suggesting a carefree and active demeanor. The background features the expansive blue ocean with gentle white waves breaking, and a faint, distant sandy shoreline with minimal greenery under a clear, bright sky. The lighting is direct, natural sunlight, creating crisp highlights on the water and the man's skin, while also casting subtle shadows. White text overlays appear on the screen: 'ALL DAY SHORTS' positioned at the top left, followed by 'THE ONLY SHORTS YOU NEED.' directly below it, emphasizing the product's value. Water splashes gracefully around his ankles with each step.
0:04man jumping beach
This medium shot presents the same fit, shirtless Caucasian man, dressed in coral-pink 'All Day Shorts', in a moment of playful athleticism as he jumps vertically from the shallow ocean water. His entire torso, from the waist down to just above his head, is visible, set against a pristine blue sky and the tranquil ocean. He is captured mid-air, with his legs slightly bent at the knees and his arms gently raised, showcasing the flexibility and comfort of the shorts during movement. Water droplets are visible splashing around his feet as he prepares to land. The background is simple and clean, consisting of a clear, bright blue sky transitioning to the slightly darker blue of the ocean with soft, rolling waves. The scene is bathed in bright, natural sunlight, illuminating the man and his shorts with crisp definition. A white text overlay at the bottom left reads: 'SUSTAINABLY MADE FROM RECYCLED PLASTIC BOTTLES', highlighting an environmental aspect of the product. The color palette is dominated by blues of the sky and ocean, contrasting with the vibrant coral of the shorts.
0:06product label with text
An extreme close-up shot, mirroring the initial scene's framing, is centered on the light cream-colored fabric label stitched onto the bright coral-pink or salmon-colored shorts. The label distinctly features the dark blue-green text 'FAHERTY BRAND' along with its associated graphics. The surrounding fabric of the shorts clearly displays its texture and the intricate horizontal stitching patterns that delineate pockets or seams. The scene is brilliantly lit by natural sunlight, highlighting the fabric's details and casting no significant shadows within the frame. There are no hands or other elements interacting with the product in this segment, allowing full focus on the label and fabric. White text overlays are introduced sequentially: initially, 'ZIPPERED BACK POCKET' appears at the top left of the frame. This text then seamlessly transitions to 'ZIPPERED BACK POCKET FOR THE GOOD STUFF', providing additional product information. The color scheme remains consistent with the previous label close-up, emphasizing the warm coral and the muted cream and blue-green hues.
0:07man frisbee beach day
A vibrant medium shot, taken from a slight angle behind and to the side, captures the same fit, shirtless Caucasian man, wearing coral-pink 'All Day Shorts', actively engaging with a white frisbee on a sunny beach. He alternates between standing, pointing, and running energetically in the shallow ocean water. The camera follows his fluid movements as he navigates the water, turning his head at one point to flash a wide, genuine smile, indicative of enjoyment. The background is dominated by a clear, bright blue sky and the expansive ocean, where small white-capped waves gently break. The lighting is characteristic of mid-day, with strong, natural sunlight creating sharp contrasts and highlighting the man's tanned skin and the vibrant color of his shorts. Multiple white text overlays appear throughout the scene, detailing product features: 'INTERIOR DRAWSTRING FOR SECURITY IN THE SURF' is displayed first, followed by 'MESH POCKETS + INTERIOR DRAWSTRING FOR SECURITY IN THE SURF'. He is seen pointing his right arm outwards, then running with the frisbee in hand, appearing to prepare for a throw. The scene conveys a sense of freedom and active enjoyment, with a bright and airy color palette.
0:13man frisbee beach dusk
This medium shot presents an identical visual composition and action to the preceding scene: the fit, shirtless Caucasian man, in coral-pink 'All Day Shorts', is seen running energetically in the shallow ocean water on a beach, still holding a white frisbee. However, the scene's lighting has undergone a striking transformation, shifting from bright daylight to a warm, evocative sunset or dusk aesthetic. The sky has deepened to a richer, darker blue, and the entire environment is bathed in a softer, golden light, creating a more dramatic and serene atmosphere. Shadows are noticeably longer and more pronounced, adding depth to the scene. Despite the change in lighting, the man maintains his joyful and active demeanor, running with the frisbee. A final white text overlay is displayed on the screen: 'ALL DAY SHORTS BY FAHERTY', serving as a concluding brand message. The color palette is now dominated by deeper blues, warm golden hues, and the continued vibrant coral of the shorts, creating a visually rich and atmospheric ending.
