0:00boy opening kit with comment A medium shot frames a young boy sitting cross-legged on a light beige, textured sofa in what appears to be a modern living room. He is intently focused on opening an orange, stand-up pouch, which is a 'Woobles Learn to Fingerloop Kit' featuring a green dinosaur. The background is softly blurred, showing off-white walls and minimalist decor. Overlays include a social media comment box at the top, stating 'Reply to Sara Winters's comment OMG! My kids would love this', and three animated crocheted figures (a white bunny, a green dinosaur, and a blue penguin) floating above the comment box. The lighting is soft and even, suggesting indoor ambient light. The primary colors are the bright orange of the kit, the green of the dinosaur, and the neutral tones of the sofa and room.
The scene continues with a medium shot of the young boy on the light beige sofa, now holding the orange 'Woobles' kit bag open and facing the camera, revealing some of its contents. He is smiling brightly and looking towards the camera, his previous concentration replaced with joyful enthusiasm. The background remains the same modern living room setting. An overlay at the top middle of the screen displays a red, rounded rectangle with white text: 'MY KID IS SUPER CRAFTY'. The lighting is consistent, casting a soft, inviting glow. The key action is the boy proudly presenting the product. The color palette features the vibrant orange of the bag, the boy's white shirt, and the neutral sofa.
0:04boy crafting at table A medium shot captures the young boy, still wearing the same white t-shirt, now seated at a modern grey table. He is actively engaged in crafting, working with bright green, textured yarn, forming a chain-like structure. The orange 'Woobles' kit bag is visible to his left, along with other small components of the kit, including a small brown box and a clear plastic bag containing white stuffing. The background reveals a stylish interior with a large, dark wooden cabinet, a white vase with decorative flowers, and an abstract artwork on the wall. The lighting is bright and even, highlighting the crafting activity. An overlay at the top middle displays a red, rounded rectangle with white text: 'MY KID IS SUPER CRAFTY'. The dominant colors are the vibrant green yarn, the grey table, and the neutral tones of the room.
0:05woman talking to camera gift A close-up to medium shot features a blonde woman enthusiastically speaking directly to the camera. She is positioned slightly off-center, with a neutral-toned wall and a white column visible in the background, suggesting an indoor setting like a living room or studio. She wears a light beige, cable-knit cardigan over a white t-shirt. Her facial expression is very animated, characterized by a wide, genuine smile and expressive eyes, and she uses hand gestures to emphasize her points. The lighting is soft and flattering, highlighting her features. Text overlays appear sequentially in a red, rounded rectangle: 'AND IF YOU'RE' (0:05-0:06), 'THE SAME WAY,' (0:06-0:07), and 'THE BEST GIFT THIS YEAR.' (0:07-0:08). Her demeanor conveys excitement and confidence. The dominant colors are the warm neutrals of her clothing and the background, accented by the red text overlay and her pink fingernails.
0:08extreme close up woobles collection An extreme close-up shot focuses on the textured surfaces of three finished 'Woobles' crocheted animals: a green dinosaur, a white bunny, and a blue penguin. The intricate loops of the yarn are clearly visible, as are the small black safety eyes and embroidered details like the bunny's pink nose and the penguin's yellow beak. The animals are arranged closely, partially overlapping, to highlight their craftsmanship and cute details. A text overlay, 'I PICKED UP', appears in a red, rounded rectangle. The background is a blurred white, ensuring full attention on the products. The lighting is bright and even, accentuating the texture. The color palette is dominated by the primary colors of the animals: vibrant green, pure white, and soft blue, with accents of black, pink, and yellow.
0:09woman presenting kit A medium shot captures the blonde woman, now seated on the light beige sofa, holding the orange 'Woobles' kit bag up towards the camera with both hands. She is smiling broadly and making direct eye contact, mirroring the boy's earlier enthusiasm. The background is the familiar modern living room, with a dark cabinet and a decorative mirror in the distance. Text overlays appear in a red, rounded rectangle: 'ONE OF THESE LOOPABLE' (0:09-0:10) and 'KITS FROM THE WOOBLES.' (0:10-0:11). The lighting is soft and inviting. Her posture is open and engaging as she proudly displays the product. The main colors are the orange of the kit, her neutral-toned cardigan, and the white sofa.
0:11woman with finished dino The scene begins with a quick, blurry visual transition that resolves into a medium shot of the blonde woman, seated on the sofa. She is holding a finished green crocheted dinosaur 'Wooble' close to her chest. She smiles widely at the camera, her expression radiating joy and satisfaction with the craft. The living room background, including the decorative mirror, is visible behind her. Text overlays appear in a red, rounded rectangle: 'THEY'RE THE CUTEST' (0:11-0:12) and 'CRAFTS PROJECTS.' (0:12-0:13). The lighting is soft and consistent. Her action involves playfully cuddling the finished craft. The color palette centers on the bright green of the dinosaur, her neutral cardigan, and the white sofa.
0:13woman hands looping yarn A close-up shot focuses on a woman's hands as they meticulously demonstrate the finger-looping technique with bright green, chunky yarn. Her fingers are deftly manipulating the yarn, forming loops, illustrating the 'Woobles' crafting process. The background is softly blurred, showing a hint of the orange 'Woobles' kit bag and a dark, plush surface, likely a sofa or blanket. A red, rounded text overlay reads 'KIND OF LIKE CROCHET,' (0:13-0:15). The lighting is clear and focused on the hands, providing excellent visibility of the crafting action. The primary colors are the vibrant green of the yarn and the red of her polished fingernails, contrasting with the blurred background elements.
0:15mother son looping together A medium shot captures the blonde woman and the young boy sitting closely on the light beige sofa, both focused on the green yarn craft. The woman, with her red-painted fingernails, is seen guiding the boy's hands, illustrating a teaching moment for the finger-looping technique. The boy is attentive, looking down at the craft in his hands. The background shows the modern living room environment, with pillows on the sofa and a decorative mirror in the distance. A red, rounded text overlay says 'BUT YOU LOOP THEM' (0:15-0:16). The lighting is soft and natural, emphasizing the interaction. The color palette includes the vibrant green yarn, the neutral tones of their clothing and the sofa, and the red of the woman's nails.
0:16mother son crafting fingers A medium shot continues to show the blonde woman and young boy sitting together on the light beige sofa, collaborating on the green yarn craft. The woman's hand is still close to the boy's as they focus on the activity. The boy's attention is fixed on the yarn in his hands. The living room setting with a decorative mirror is in the background. Two red, rounded text overlays appear sequentially: 'WITH YOUR FINGERS.' (0:16-0:17) and 'NO TOOLS, NO HOOKS,' (0:17-0:18). The lighting remains soft and natural. Their shared activity emphasizes the simplicity and accessibility of the craft. The colors include the vivid green yarn, the neutral clothing, and the red text overlays.
0:18boy crafting at table no tools The medium shot returns to the young boy, wearing a grey hooded sweatshirt, seated at the modern grey table, continuing to work on the bright green yarn craft. His hands are still busy with the looping technique, and a small smile plays on his lips. The orange 'Woobles' kit bag, a small brown box, and a bag of white stuffing are visible on the table beside him. The background is the stylish interior with the dark cabinet and white vase. Two red, rounded text overlays appear sequentially: 'NOTHING.' (0:18-0:19) and 'COMES WITH EVERYTHING.' (0:19-0:20). The lighting remains bright and even. The scene emphasizes the simplicity and completeness of the kit, requiring no additional tools. The colors are the vibrant green yarn, the grey table, and the various kit component colors.
0:20mother son showing yarn A medium shot shows the blonde woman and young boy together on the light beige sofa. The woman holds a finished green crocheted dinosaur 'Wooble' in one hand and the orange kit bag in the other, showing them to the camera. The boy, seated beside her, looks at the products with a smile. The living room setting is in the background. A red, rounded text overlay says 'THE SOFT, LOOPABLE YARN' (0:20-0:22). The lighting is soft and pleasant. This scene highlights one of the key materials in the kit: the special yarn. The colors are the bright green of the dinosaur, the orange of the bag, and the neutral tones of their clothes and the sofa.
0:22mother showing stuffing A medium shot of the blonde woman on the light beige sofa, holding up a clear plastic bag containing white stuffing. The young boy is seated next to her, looking at the stuffing with a curious expression. The living room environment is in the background. A red, rounded text overlay says 'STUFFING,' (0:22-0:23). The lighting is soft and focused. This scene demonstrates another included component of the kit, highlighting its completeness. The colors are the white of the stuffing, the neutral clothing, and the white sofa.
0:23mother showing pre started pieces A medium shot of the blonde woman on the light beige sofa, holding up a small blue plastic bag labeled 'WOOBLY BITS' with a cartoon penguin. The orange 'Woobles' kit bag is visible below it. The young boy is seated beside her, smiling and looking at the items. The living room environment is in the background. A red, rounded text overlay says 'PRE-STARTED PIECES,' (0:23-0:24). The lighting is soft and even. This scene highlights a unique selling point of the kit: pre-started pieces to make it easier for beginners. The colors are the blue bag, the orange kit, and the neutral tones of the clothing and sofa.
0:24close up safety eyes markers An extreme close-up focuses on a woman's hand, displaying small craft components. In her palm, there are several black safety eyes and their white plastic washers, along with a few colorful plastic stitch markers (orange, blue, green). A cardboard instruction card and a purple cord are also partially visible. A red, rounded text overlay says 'SAFETY EYES,' (0:24-0:25). The background is blurred, showing light wooden or neutral tones. The lighting is bright and direct, making the small details of the components very clear. The color palette is bright and varied, featuring the black and white of the eyes, the multi-colored markers, and the red of her polished fingernails.
0:25mother son looking at phone A medium shot frames the blonde woman and young boy on the light beige sofa. The woman is holding a smartphone, and both she and the boy are looking down at its screen, with engaged and smiling expressions. The boy's smile is particularly wide. On the floor in front of them, various 'Woobles' kit components are visible: the orange kit bag, small blue bag, and white stuffing bag. The living room setting with a decorative mirror and dark cabinet forms the background. A red, rounded text overlay says 'STITCH MARKERS' (0:25-0:27). The lighting is soft. This scene demonstrates the digital support available for the craft. The colors are neutral for clothing and furniture, contrasted by the phone screen's light and the red text overlay.
0:27close up phone instructions A close-up shot focuses on a woman's hands holding a modern smartphone (likely an iPhone) in portrait orientation. The phone screen displays a vibrant 'Woobles' app or website interface, showing a finished green crocheted dinosaur 'Wooble' at the top, followed by a list of step-by-step instructions under '1. The basics'. Play icons are visible next to each step, indicating video guides. A red, rounded text overlay says 'AND STEP BY STEP' (0:27-0:29). The background is blurred, showing a dark, plush surface. The lighting is bright, illuminating the phone screen clearly. The color palette is dominated by the bright colors of the app interface (green, orange, yellow) and the red of her polished fingernails.
0:29close up phone video guide An even tighter close-up shot on the smartphone screen held by the woman, now actively playing a video guide. The video demonstrates the crafting process, showing hands working with the green yarn to create the dinosaur 'Wooble' against a yellow background. The video player controls (play/pause, timeline) are visible at the bottom of the screen. A red, rounded text overlay says 'VIDEO GUIDES.' (0:29-0:30). The background remains blurred. The scene emphasizes the visual, interactive learning experience offered by the product. The color palette is vibrant, featuring the green yarn and yellow background within the video, along with the red fingernails and black phone frame.
0:30mother son finished dino fun A medium shot of the blonde woman and young boy back on the light beige sofa. They are both holding the finished green crocheted dinosaur 'Wooble' between them, looking at it with happy, shared smiles. The living room environment provides a familiar backdrop. A red, rounded text overlay says 'IT'S FUN, IT'S EASY,' (0:30-0:31). The lighting is soft and warm. The scene conveys a sense of accomplishment and shared enjoyment of the craft. The color palette is led by the bright green dinosaur, complemented by their neutral clothing and the white sofa.
0:31mother son two finished woobles A medium shot features the blonde woman and young boy on the light beige sofa, each proudly holding a finished crocheted 'Wooble'. The woman holds the green dinosaur, and the boy holds a blue penguin. Both are smiling widely and looking directly at the camera, slightly swaying their finished crafts. The living room background remains consistent. Two red, rounded text overlays appear sequentially: 'AND THE DESIGNS' (0:31-0:32) and 'ARE ADORABLE.' (0:32-0:33). The lighting is soft and inviting. The scene conveys a strong sense of joy, accomplishment, and the cuteness of the products. The color palette is bright with the green and blue Woobles, complemented by their neutral clothing and the white sofa.
0:33product shot bunny kit purple A clean, studio product shot is displayed against a solid light purple background. On the left side of the frame, a large, finished white crocheted bunny 'Wooble' with pink ears and a pink nose is shown. To the right, an open 'Woobles' kit package in purple, along with various kit components like yarn, needles, and a bag of stuffing, are neatly arranged. A red, rounded text overlay says 'THIS IS YOUR SIGN.' (0:33-0:34). The lighting is bright and even, highlighting the product details. The color palette is dominated by purple, white, and pink, creating a soft and inviting aesthetic.
0:34product shot penguin kit yellow Another clean, studio product shot is presented, this time against a vibrant solid yellow background. A large, finished blue crocheted penguin 'Wooble' with a white belly and yellow beak is prominently featured on the left. To its right, an open 'Woobles' kit package in yellow, along with various kit components (yarn, needles, stuffing, pre-made bits), are arranged. A red, rounded text overlay says 'GRAB YOURSELF' (0:34-0:35). The lighting is bright and even. The color palette is dominated by yellow, blue, and white, creating a cheerful and energetic visual. The image is designed to showcase the product variety and completeness of the kit.
0:35woman rehook blurry to focus The scene begins with a rapid, blurry transition, quickly resolving into a medium shot of the blonde woman speaking directly to the camera. Her face comes into sharp focus, and she maintains eye contact, smiling with a knowing expression. The background is the familiar neutral-toned wall of the indoor setting. A red, rounded text overlay says 'A LOOPABLES KIT' (0:35-0:36). The camera appears to have a slight, almost imperceptible zoom or push-in as it regains focus. The lighting is soft and consistent. This serves as a re-engagement point, drawing the viewer back to the host before the final call to action. The color palette is mainly neutral, with her beige cardigan.
0:36woman final cta animated animals A close-up shot features the blonde woman speaking directly to the camera with high energy and a big smile. She gestures expressively, emphasizing her words. Three animated crocheted figures (a white bunny, a green dinosaur, and a blue penguin) float above her head, reminiscent of the opening scene, reinforcing the product. The background is a neutral wall. A red, rounded text overlay says 'BEFORE THEY SELL OUT.' (0:36-0:38), creating a sense of urgency. The lighting is bright and flattering. Her confident and enthusiastic delivery aims to persuade viewers to act quickly. The color palette includes the neutral tones of her clothing, her vibrant pink nails, and the bright colors of the animated creatures.
0:38brand logo static A clean, minimalist shot displays the brand logo 'THE WOOBLES' in bold, black uppercase sans-serif font, with 'THE' in a smaller, superscript style above 'WOOBLES'. The logo is centered against a pristine white background. The shot is static and designed for clear brand recognition. The color palette is strictly black and white.
0:39end card fox product A dynamically animated end card features the 'THE WOOBLES' logo at the top in black text against a white background. A black rectangular frame slides in from the left, revealing a product shot within it. The product is a finished orange crocheted fox 'Wooble' with white and black details, presented on a light green background, alongside its corresponding kit components (yarn, needles, stuffing, pre-made bits). Below the frame, a prominent black 'SHOP NOW' button appears. The animation is smooth, presenting the product with a fresh, modern feel. The color palette is clean, featuring black, white, orange, green, and the various bright colors of the product.
0:42end card cat product The end card transitions smoothly, with the previous product shot sliding out to the left and a new one sliding in from the right. This shot features a finished beige crocheted cat 'Wooble', wearing a small white face mask with an orange fish design, presented on a light yellow background. Its corresponding kit components are arranged beside it. The 'THE WOOBLES' logo remains at the top, and the 'SHOP NOW' button at the bottom. The animation is fluid, showcasing a new product variation. The color palette is soft, combining beige, white, orange, and light yellow, maintaining a cheerful aesthetic.
0:43end card axolotl product The end card continues with a sliding animation, replacing the cat product with a new one. This shot displays a finished pink crocheted axolotl 'Wooble' with red frills, black safety eyes, and a white belly, set against a light purple background. Its corresponding kit components are visible next to it. The 'THE WOOBLES' logo and 'SHOP NOW' button persist. The animation is seamless, revealing another cute and unique product design. The color palette is vibrant, featuring pink, red, white, and light purple, maintaining an appealing visual.
0:45end card penguin product The end card transitions again, showing a new product. This shot features a finished purple crocheted penguin 'Wooble' with a white belly and yellow beak, presented on a light teal background. Its corresponding kit components are arranged beside it. The 'THE WOOBLES' logo remains at the top, and the 'SHOP NOW' button at the bottom. The animation is smooth and consistent with previous transitions. The color palette combines purple, yellow, white, and light teal, offering another bright and appealing product variation.
0:47end card group product shot The final end card animation showcases a collection of five finished 'Woobles' crocheted animals (white bunny, yellow chick, orange fox, blue penguin, and green dinosaur) artfully arranged on a light yellow circular background within the black frame. The 'THE WOOBLES' logo is at the top, and the 'SHOP NOW' button remains at the bottom. This scene highlights the full range and variety of the available 'Woobles' designs. The animation is fluid, smoothly revealing the group shot. The color palette is very bright and diverse, featuring all the vibrant colors of the different animals against the cheerful yellow circle.
