0:00jewelry display with text overlay
An overhead, medium shot captures eight small, lustrous gold safety pins scattered across a clean, light off-white surface. Four of the pins feature a distinct heart-shaped clasp, while the others are classic safety pin designs. The pins are irregularly arranged, creating a visually interesting cluster in the center of the frame. Strong, directional lighting from the bottom-right casts prominent diagonal shadows towards the upper-left, adding depth and definition to the scene. As the video progresses, black, sans-serif text appears and animates in a circular motion around the central cluster of pins, rotating clockwise. The text reads: 'JEWELRY IN . CARBON OUT . JEWELRY IN . CARBON OUT .'. The overall color palette is minimalist, featuring the bright white surface, the warm, reflective gold of the pins, and the stark black of the text. The brand name 'ana luisa' is static in black text at the bottom center of the frame.
0:08call to action screen
The scene transitions to a plain, solid off-white background. Centered horizontally and vertically is the call-to-action text 'Shop now on analuisa.com' rendered in a clean, black sans-serif font. The 'analuisa.com' portion of the text is underlined, indicating a clickable link. Below this, positioned closer to the bottom edge of the frame, the brand name 'ana luisa' is displayed in the same black sans-serif typeface. The lighting is uniform and soft, completely devoid of shadows or harsh contrasts, creating a clean, direct, and professional presentation. The color palette is strictly limited to the off-white background and the black text, emphasizing clarity and brand identity.
