0:00female talking head introduction A medium shot frames a young East Asian woman seated on a mustard yellow couch, speaking directly into a black podcast microphone positioned just in front of her. She wears a light grey, long-sleeved top and light blue jeans, with a dark olive green throw pillow resting on her lap. Her long, dark hair cascades over her shoulders. The background features a warm brown wooden paneling on the lower half of the wall, contrasting with a plain light-colored upper wall. Lighting is soft and even, suggesting indoor artificial light. She gestures with her hands as she speaks, conveying an engaging and friendly demeanor. White text overlays appear sequentially: 'training for', 'a marathon.', 'anything', 'really contributed to your health and wellness journey'. The overall color palette is warm and inviting, dominated by yellows, browns, and muted greens.
0:07male talking head problem setup A medium shot focuses on a young Caucasian man seated on the same mustard yellow couch, responding to a question. He wears a light grey t-shirt, dark trousers, and clear-framed glasses, sporting a mustache. His left arm is casually draped over the back of the couch, and he occasionally gestures with his right hand as he speaks into the black podcast microphone in front of him. The background is identical to the previous scene, with the warm wooden paneling and light wall. A white, conical pendant light fixture is visible in the upper right. Lighting is soft and even. He appears thoughtful and engaged, his facial expressions shifting with his words. White text overlays sequentially: 'Obviously', 'like training,', 'I think', 'a lot of things', 'thinking about is', 'What do I interact with every day?', 'about,', 'what am I putting in my body, what am I touching?', 'One of the things'. A large, white question mark graphic briefly appears over his head at 0:13.
0:19broll phone pocket retrieve A close-up shot focuses on a hand reaching into the back pocket of black jeans to retrieve a dark olive-green smartphone. The phone case has a visible texture. The background is blurred, showing a light, possibly white, surface. The lighting is bright and soft, highlighting the texture of the jeans and the phone case. The action is quick and clear, emphasizing the interaction with the phone. White text overlay 'I'm touching' is visible at the bottom of the frame.
0:20broll touching phone case A very close-up shot of a finger gently touching the matte surface of a dark olive-green smartphone case. The phone is held vertically in someone's hands, with the back facing the camera, showcasing the triple-lens camera bump of an iPhone. The texture of the case is prominent, and a subtle 'pela' logo is visible near the bottom edge. The background is a soft, blurred white, putting full emphasis on the phone case. Bright, even lighting illuminates the object. White text overlay 'not touching' is visible at the bottom.
0:23male talking head product introduction The male speaker returns to a medium shot on the mustard yellow couch, holding up the dark olive-green smartphone in its Pela Case for the camera. He gestures with the phone as he talks into the microphone. His attire (light grey t-shirt, dark trousers, glasses, mustache) and the background (wooden paneling, light wall, pendant light) remain consistent. He appears enthusiastic while presenting the product. White text overlays sequentially: 'Been using', 'Pela Case.', 'this nontoxic'.
0:27broll product material showcase A close-up shot shows a person's hands holding and gently rotating the dark olive-green Pela Case, allowing the camera to capture its smooth, matte texture and the subtle 'pela' logo at the bottom. The triple camera array of the phone inside is visible. The background is out of focus, possibly an outdoor setting with diffused natural light, emphasizing the case's eco-friendly nature. The hands turn the phone slowly, showing different angles. White text overlays appear: 'phone case.', 'It's', 'actually made from plants.'.
0:31broll product variety overhead An overhead shot displays a collection of colorful Pela phone cases, arranged artfully on a light wooden surface. There are at least six different cases, showcasing a variety of colors (dark olive-green, light blue, cream, pink, bright blue) and patterns (leaf motifs, subtle textures, whimsical designs like cowboy boots and stars, abstract shapes). Each case is distinct, highlighting the diverse design options. The lighting is bright and even, casting soft shadows that give depth to the arrangement. White text overlay 'different' appears on the bottom left.
0:32male talking head protection claim The male speaker is back in a medium shot on the mustard yellow couch, holding the dark olive-green Pela Case. He makes a point about the product's protective qualities, gesturing with the phone in his hand. His expression is serious and informative. The familiar background of wooden paneling and light wall is present. White text overlays appear: 'But what's', 'great about Pela'.
0:34split screen durability demonstration A dynamic split-screen shot showcasing the durability of the Pela Case. The top half shows a small circular frame with the male speaker from the previous scene, slightly animated, dropping the olive-green phone case onto a wooden surface. The bottom half shows a close-up of a hand dropping the same olive-green phone case onto a light wooden floor from a low angle, emphasizing the impact. The focus is on the protective action and the resilience of the case. White text overlay 'actually protects' is visible at the bottom.
0:35split screen made in canada 1 A split-screen shot emphasizing the product's origin. The top half shows the male speaker in a medium shot on the mustard yellow couch, talking and holding the olive-green phone case. The bottom half shows a person's torso (from the chest down, wearing a white t-shirt) holding and inspecting the olive-green Pela Case, with a blurred green outdoor background suggesting nature. The two views combine to provide both testimonial and visual proof. White text overlay 'made in Canada.' is visible at the bottom.
0:37split screen made in canada 2 This split-screen shot continues the theme of product origin. The top half features the male speaker in his usual medium shot on the couch, holding the olive-green phone case and making a point with a hand gesture. The bottom half shows a close-up of a hand holding the olive-green Pela Case against a blurred green, leafy outdoor background, emphasizing its natural connection. The text overlays continue to highlight the product's unique manufacturing location. White text overlays appear: 'only company', 'that's not made', 'in China.'.
0:41male talking head healthiest claim A medium shot of the male speaker on the mustard yellow couch, now making an emphatic statement. He gestures broadly with both hands, forming an 'OK' sign with one hand, his eyes wide and mouth slightly open, conveying strong conviction. He is still in his light grey t-shirt, dark trousers, and glasses, seated by the microphone. The background remains the familiar wooden paneling and light wall. The lighting is consistent, accentuating his expressive face. White text overlays appear: 'Is literally like', 'the healthiest phone case', 'in the world.'.
0:43male talking head conclusion The male speaker is shown in a medium shot on the mustard yellow couch, making concluding remarks. He holds the dark olive-green Pela Case in his left hand, occasionally gesturing with it while speaking into the microphone. His expression is calm and persuasive. The background remains consistent with the wooden paneling and light wall. The soft, even lighting continues. White text overlays sequentially: 'easy swap', 'but makes a huge difference.', 'What's it called again?', 'Pela Case'. The final text overlay emphasizes the brand name.
0:47pela logo end card A clean white background with the minimalist 'pela' logo centered in a dark grey, sans-serif font. The logo is simple and clear, designed for brand recognition. The lighting is bright and even, creating a crisp, professional look. There are no other graphics or text, focusing entirely on the brand mark.