0:00two models sale text
A medium close-up shot captures two models against a bright, minimalist white background. A female model with dark hair pulled back stands prominently in the foreground, facing slightly right but looking directly into the camera with a neutral, serious expression. She wears a cream or off-white sleeveless top with a V-neckline and button-down front. Slightly behind her and to the right, a male model with short, curly dark hair stands, looking intensely into the camera. He wears a light-colored jacket with a dark navy corduroy collar. The lighting is bright and even, casting soft shadows, suggesting a studio or outdoor setting with diffuse natural light. Dominant colors are white, cream, and the models' natural skin tones, creating a clean, modern aesthetic. Overlaying the scene is white text: 'sale: up to 50% off selected pieces', with '50% off' highlighted within a white box. The 'FARFETCH' logo is at the bottom center.
0:01male model torso sale text
A tight close-up shot focusing on the chest and upper torso of a young adult male model, framed against a plain, bright white background. The shot starts from just below his chin, showing his mouth and jawline, and extends down to his upper chest. He is wearing a light cream or off-white jacket with a distinctive dark navy corduroy collar, and a white t-shirt visible underneath. The jacket features a flap detail with a brass-colored button and buckle closure on the right side of his chest. The lighting is very bright and even, highlighting the textures of the fabric and the subtle shadows around his collarbone. The overall color palette is minimalistic, dominated by whites, creams, and the deep blue of the collar. The same white text overlay 'sale: up to 50% off selected pieces' (with '50% off' boxed) and 'FARFETCH' logo is present, centrally positioned over his torso.
0:02female model back white outfit
A medium close-up shot from the back of a female model, highlighting her outfit against a clean, bright white background. The camera captures her from the waist up to her neck, with her head mostly out of frame, showing only the back of her head and neck. She wears a crisp white sleeveless top that ties elegantly at the back, creating a bow or knot detail just above her lower back. Below the top, she wears matching light-wash or white denim jeans, with visible back pockets and subtle stitching. The lighting is bright and even, emphasizing the textures of the white fabrics and casting soft, minimal shadows. The minimalist color palette of whites and light blues from the denim creates a fresh and clean aesthetic. The same white text overlay 'sale: up to 50% off selected pieces' (with '50% off' boxed) and 'FARFETCH' logo is present, centered over her lower back and upper thighs.
0:03female model torso white vest
A medium close-up shot focusing on the front torso of a female model, from her mid-chest down to her upper thighs, set against a bright, plain white background. Her head is cropped out of the frame, emphasizing the clothing. She is wearing a fitted, V-neck white sleeveless vest, featuring a vertical line of multiple small, round, light-colored buttons extending down the front. The vest appears to be made of a textured, possibly linen or cotton fabric. Her arms are slightly visible at the sides, suggesting a natural, relaxed posture. The lighting is consistently bright and even, casting almost no discernible shadows and maintaining the minimalist, clean aesthetic. The dominant colors are various shades of white and cream. The persistent white text overlay 'sale: up to 50% off selected pieces' (with '50% off' boxed) and 'FARFETCH' logo are visible, positioned over her midriff and waist.
0:04hand holding smartphone farfetch app
A medium shot featuring a hand holding a modern smartphone (likely an iPhone 14 Pro or similar, indicated by the dynamic island notch) in portrait orientation, against a soft, light gray background. The phone screen displays the Farfetch mobile app interface, showing categories like 'WOMEN', 'MEN', 'KIDS', and a list of product types (e.g., 'Clothing', 'Shoes', 'Bags'). The hand, with medium-dark skin, is actively scrolling or tapping on the screen, particularly using the thumb on the lower part of the interface. The lighting is soft and ambient, providing a clear view of the phone screen and hand without harsh reflections. The background is a muted, consistent gray, ensuring the phone and app are the central focus. Dominant colors are the phone's gray, the app's dark interface, and the skin tone of the hand. White text overlays 'farfetch it.' prominently in the center, with 'SHOP NOW' beneath it in a smaller font, both on white background boxes.
0:05two models torsos farfetch branding
A medium shot depicting the lower torsos and upper thighs of two models, positioned against a stark white background. The female model, in the foreground on the left, wears the same white sleeveless vest with button details as seen in Scene 4, paired with light-colored jeans. To her right and slightly behind, the male model wears a light-colored long-sleeved shirt or jacket, similar to Scene 2 but less defined. Their heads are cropped out of frame, focusing solely on the fashion ensemble and their coordinated presence. The lighting is very bright and even, creating a high-key, clean aesthetic with minimal shadows. The primary colors are white, cream, and the light wash of the denim. In the center of the frame, the white text overlay 'farfetch it.' is prominently displayed, with 'SHOP NOW' in smaller white text beneath it, both within white background boxes. This branding text is distinct from the sale text in previous scenes.
