0:00smiling woman face clinique logo
An extreme close-up shot focuses on the right side of a young adult woman's face, specifically her eye, cheek, and part of her mouth. Her skin appears radiant and well-hydrated, with natural freckles subtly visible. Her dark, curly hair is pulled back, showing only a small portion at the top of the frame. Her right hand, with manicured nails, gently touches her cheek. The background is a clean, bright white, suggesting a minimalist studio setting. The dominant colors are warm skin tones, the vibrant pink of her lips, and the stark white background. The word "CLINIQUE" in a clean, white sans-serif font is overlaid horizontally across her eye, slightly above her pupil. She has a genuine, happy expression, looking slightly off-camera to the left.
0:01product shot serum hydrator
A medium shot displays two Clinique skincare products centered on a highly reflective, pristine white surface that creates perfect mirror images of the items. The background is also a pure, diffused white, establishing a clean, professional studio environment. On the left is a tall, rectangular, transparent pink glass bottle with a white dropper applicator and a shiny silver band, clearly labeled "CLINIQUE moisture surge active glow serum". To its right, slightly shorter and wider, is a clear glass jar with a substantial metallic silver lid, containing a peach-colored cream and labeled "CLINIQUE moisture surge 100H auto-replenishing hydrator". Both products are illuminated by soft, even lighting that emphasizes their glossy packaging and the subtle colors within. The primary colors in the scene are pastel pink, peach, silver, and white.
0:03serum bottle benefits
A close-up shot focuses intently on the Clinique Moisture Surge Active Glow Serum bottle, positioned slightly to the left of the frame. The bottle is a rectangular, transparent pink glass, featuring a white dropper top and a glistening silver collar. Its surface is adorned with numerous tiny water droplets, suggesting a refreshing, hydrating quality. The background remains a pristine, bright white studio, with a very subtly blurred hint of the hydrator jar on the far right. The product rests on a reflective white surface, displaying a clear reflection beneath it. White text overlays sequentially appear on the left side: first, "Moisture Surge™ Active Glow Serum" at the top, then ". exfoliates", ". hydrates", and ". brightens" appearing one after another, detailing the product's benefits. The lighting is soft and even, accentuating the bottle's pink hue and the shimmer of the water droplets.
0:06woman applying serum
A medium close-up captures the same young adult woman's face, observed from a slightly lower angle, focusing on her right eye, cheek, and the bridge of her nose. Her skin possesses a noticeable dewy and radiant quality. A white dropper is meticulously shown dispensing a single, clear liquid drop onto the skin near her lower eyelid. Following this, she blinks, and her right hand, adorned with delicate silver rings, gently massages the serum into her cheek with small, circular motions. A white rectangular graphic highlights the specific area of application before fading away. Her expression transitions from focused to soft and contented, with a slight smile, as she briefly closes her eye during the application. The background is a stark, bright white, maintaining the clean studio aesthetic and ensuring full attention on the model and product application.
0:09hydrator jar zoom in
A close-up shot isolates the Clinique Moisture Surge 100H Hydrator jar, positioned slightly to the right within the frame. The round, clear glass jar features a substantial metallic silver lid, which catches the light. The peach-colored cream contained within is clearly visible through the transparent glass. Subtle water droplets are visible on the metallic lid, mirroring the refreshing aesthetic seen on the serum bottle earlier. The background is a pure, bright white, with a faint, blurred indication of the pink serum bottle on the far left. The product rests on a reflective white surface, creating a distinct reflection. White text overlay: "Moisture Surge™ 100H Hydrator" appears prominently at the top left of the frame. The lighting is soft and even, effectively highlighting the product's texture and metallic components.
0:10woman applying hydrator
A medium close-up presents the same young adult woman's face, now focusing on the application of the hydrator. Her skin radiates a healthy glow, appearing deeply moisturized and plump. Her hands, specifically her palms and fingers, are shown gently massaging a peach-colored cream into her cheeks and forehead with delicate, circular motions. Her eyes are open, looking slightly off-camera with a serene and soft smile. White text overlaid on the lower-left side of the frame reads: "Locks in deep hydration." The background remains a bright, clean white, maintaining the consistent studio aesthetic. Soft, diffused lighting enhances the natural radiance of her skin and the smooth, effortless application of the product.
0:12aloe vera ingredient
An abstract and dynamic shot showcases several translucent slices of green aloe vera, appearing almost gelatinous in texture. These slices are surrounded by numerous clear water droplets and small, effervescent green sparkling particles, creating a lively and fresh visual. The aloe slices are subtly in motion, gently tumbling or separating, which imparts a sense of natural movement and active ingredients. The background is pure white, allowing the vibrant green of the aloe and the clear, sparkling droplets to stand out prominently. White text "Powered by aloe." is centrally positioned towards the top of the frame. The lighting is bright and crisp, highlighting the natural textures and the refreshing quality of the aloe and water elements. The overall impression is one of natural purity and active botanical ingredients.
0:13clinique claims text screen
A text-based screen presents important product claims in a clean, minimalist sans-serif white font, set against a soft, gradient background that transitions from a light pink at the bottom to pure white at the top. The text is centrally aligned and reads: "Dermatologist guided solutions. Allergy tested. 100% fragrance free." Below these claims, the "CLINIQUE" logo in a sophisticated black sans-serif font is positioned in the lower left corner of the frame. The lighting is even and soft, ensuring excellent readability of all text. The overall aesthetic is trustworthy and clean, emphasizing the scientific backing and gentle formulation of the products, targeting consumers seeking reliable and skin-friendly solutions.
0:13final product shot call to action
A wide shot showcases both Clinique products, the pink serum bottle and the peach hydrator jar, positioned centrally on a highly reflective white surface. The background is a clean, bright white studio setting. Light pink liquid splashes and ripples gracefully around the base of the products, creating a dynamic and refreshing effect that suggests hydration and fluidity. White text overlays appear: "CLINIQUE Moisture Surge™" is prominently displayed at the top left, followed by "Shop now." directly below it, serving as a clear call to action. Additionally, a small white rectangular graphic box with a stylized "C" logo and the text "Safe for sensitive skin." appears to the right of the products, reinforcing a key benefit. The lighting is bright and crisp, effectively highlighting the products and the elegant movement of the surrounding liquid.
