0:00unboxing pela case note The scene opens with a top-down close-up shot focused on a female's hands as they carefully open a Pela brand kraft paper packaging for a 'Clear Case iPhone 16 Pro'. The packaging has a clean, minimalist design with the 'pela' logo prominently displayed. Inside, a handwritten thank-you note on a small brown square card is revealed, stating, 'Hey there! Thank you so much for supporting Pela and our mission to make things better for our planet, Little by Little :) Jeremy #BelieveInBetter'. The background is a soft, light-colored fabric (possibly white bedding) with blurred elements like a ceramic plate and other phone accessories, suggesting a casual, home environment. The lighting is soft and even, highlighting the textures of the packaging and hands. The dominant colors are natural browns, white, and black.
0:03clear case reveal The shot maintains a close-up, top-down perspective, continuing the unboxing process. The female hands gently remove a clear iPhone case with black edges from the Pela packaging. The inside of the kraft paper packaging is now fully visible, revealing printed text that says 'pela LOOK AT YOU, cut here saving waves. For every dollar you just spent, you saved a wave Learn more at pelacase.com'. The clear case is then held up and slightly rotated, showcasing its slim profile and button cutouts. In the blurred background, a light blue Pela phone case and another black Pela phone case with a vibrant, artistic landscape design (mountains, trees, night sky with a crescent moon) are visible, hinting at other products from the brand. The lighting remains soft and even, enhancing the product details and textures.
0:08attaching card holder This scene focuses on a detailed demonstration of attaching a Pela card holder to a light blue Pela phone case. The female hands are holding the light blue phone case from the previous scene. They then pick up a matching light blue card holder, also branded 'pela'. The hands carefully peel off the brown adhesive backing from the card holder, revealing a textured, slightly tacky surface underneath, with '3M 300LSE' branding visible on the peeled-off paper. The card holder is precisely aligned and pressed onto the back of the light blue phone case. After attachment, the hands rotate the phone case to showcase the newly affixed wallet from various angles, highlighting the seamless integration and the overall appearance. The background remains a soft, light fabric, maintaining the cozy and domestic aesthetic.
0:17pela product arrangement The final scene provides a slow, deliberate panning shot across a collection of Pela products artfully arranged on a soft, white fabric surface. The camera begins by showing the open kraft paper packaging of the clear case and a black Pela case adorned with a detailed, colorful landscape illustration featuring mountains, trees, a starry night sky, and a crescent moon. As the camera smoothly pans to the right, it reveals the light blue Pela phone case with the matching card holder securely attached, as demonstrated in the previous scene. In the blurred background, there's a small piece of artwork resembling Van Gogh's Starry Night, a ceramic plate with text that reads 'COFFEE', and a decorative candle or diffuser, all contributing to a cozy, aesthetic, and aspirational lifestyle montage. The lighting is bright and soft, creating a serene and inviting atmosphere. The color palette includes natural browns, black, light blue, and the vibrant hues of the landscape design, all set against the crisp white background.
