0:00close up unwrapping phone case The scene opens with an intimate, slightly overhead close-up shot focused on the hands and upper thighs of a person sitting on a warm, dark wooden floor. The person is wearing pink pajamas adorned with a festive pattern of green branches and red berries, typical of holiday season attire. Their hands, with light brown skin, are gently holding and revealing a plush, creamy white, soft-textured item, possibly a blanket or a large pillow, and a phone case with a natural, green leafy pattern on it. Several other eco-friendly phone cases with holiday-themed designs (like white geese and orange slices) are scattered around on the wooden floor, some resting on an open newspaper featuring articles related to a "BIGGEST SALE." The lighting is soft and warm, emanating from an unseen source above and slightly to the left, creating subtle shadows that add depth to the wooden planks. The primary text overlay "Unwrap our BIGGEST SALE of the year" is centrally placed, in white, sans-serif font, with "BIGGEST SALE" prominently bolded, making it the focal point. The Pela logo is discreetly positioned at the bottom center of the frame. The overall atmosphere is cozy and inviting, emphasizing comfort and the holiday spirit.
0:02medium shot with christmas tree This scene transitions to a slightly wider, medium shot, revealing more of the environment and the person's upper body, though the focus remains primarily on the hands and products in the foreground. The person, still in the pink, berry-patterned pajamas, is visible sitting in the background, slightly out of focus. A warm, glowing Christmas tree adorned with lights is visible further in the background, providing a clear indication of the holiday season. The hands continue to interact with the Pela phone cases, which are arranged on the wooden floor alongside an open newspaper. The soft, warm indoor lighting continues to illuminate the scene, creating a cozy and inviting ambiance. The text overlay "Unwrap our BIGGEST SALE of the year" remains central and prominent, reinforcing the message, and the Pela logo is at the bottom center. The camera maintains a slightly elevated, static perspective, offering a broader view while keeping the product engagement as the central activity.
0:03close up applying phone case The camera returns to a tighter close-up, focusing intensely on the subject's hands as they meticulously apply a Pela phone case to a smartphone. The warm, dark wooden floor serves as the background, with the newspaper and other phone cases still scattered nearby, though slightly out of focus. The person's hands, wearing the same festive pink pajamas, are precisely aligning the phone into the case. The phone case currently being applied features a distinctive design of green branches with red berries, clearly showcasing the product's aesthetic. The lighting remains soft and warm, casting gentle shadows and highlighting the details of the hands and products. The central text overlay, "Unwrap our BIGGEST SALE of the year," persists throughout the scene, consistently reminding the viewer of the promotion. The "pela" logo is maintained at the bottom center of the frame. The action is deliberate and careful, emphasizing the ease of use and the quality of the product. The scene concludes with the phone fully encased, allowing a clear view of the finished product.