0:00cvs pharmacy exterior text overlay
The scene opens with a medium shot of the upper portion of a CVS Pharmacy building exterior, framed from a slightly low angle looking upwards. The white building facade features a prominent red 'CVS pharmacy' sign with a heart logo on the lower left. Above the building, a vast, clear blue sky dominates the upper half of the frame, indicating bright, sunny weather. Overlayed white text appears, stating: 'Louisiana may shut down every CVS pharmacy in the state', positioned in the upper left and central parts of the sky. A small, stylized white heart icon is visible in the top right corner. The lighting is bright and natural, casting subtle shadows on the architectural details of the building. The overall color palette is dominated by the vibrant blue of the sky and the stark white of the text and building, contrasted by the red of the CVS logo. The mood is serious due to the text overlay, but the bright weather suggests a normal day. There are no active movements in the scene apart from the text appearing.
0:03closed sign text overlay
This scene features a solid, vibrant blue background that fills the entire frame. Large, white, bold text overlays are prominently displayed, reading: 'Over a million people will lose access to their local pharmacy.' The text is centered and stacked. In the bottom central part of the frame, a rectangular video insert with a thin white border appears. This insert shows a bright red 'CLOSED' sign with white lettering, affixed to a glass door. The sign is slightly out of focus, suggesting it's viewed through the glass, and reflections of indoor lighting or surrounding elements are visible on its surface. The overall color palette is dominated by the bright blue background and white text, with the striking red of the 'CLOSED' sign drawing attention within the insert. The 'CVS Health' logo is present in the top right corner. The mood is one of concern and potential loss due to the message.
0:06medicine delivery text overlay
The scene maintains the solid, vibrant blue background, serving as a canvas for overlay text and a video insert. White, bold text states: 'And will lose vital access to lifesaving specialty medicines,' positioned centrally. In the lower central part of the frame, a rectangular video insert with a thin white border shows a medium shot of a woman receiving a package at her doorstep. The woman, with dark hair tied back, is wearing a bright red fleece or softshell jacket. She is focused on a white cardboard package in her hands, which has 'RUSH!' and 'PERISHABLE' labels. The background features light-colored residential siding and a dark mailbox attached to the wall, suggesting a typical suburban home. The lighting is bright and even, indicative of an overcast or diffused daylight outdoor setting. The color palette is primarily the blue background and white text, with the woman's red jacket and the light-colored house adding warmth to the video insert. The 'CVS Health' logo is visible in the top right corner.
0:09pharmacy employees text overlay
This scene features the consistent solid blue background with prominent white, bold text overlays reading: 'More than 2,000 people will lose their jobs.' This text is centered and stacked. Below the main text, three small, square video inserts are arranged horizontally across the bottom of the frame, each with a thin white border. The left insert shows a smiling woman, likely a pharmacist, in a white lab coat, holding papers. The middle insert depicts a male pharmacy employee in a blue uniform interacting with an older male customer wearing glasses. The right insert features another young woman, possibly a pharmacist, in a white lab coat with a stethoscope, smiling directly at the camera. The background of each insert reveals typical pharmacy shelving filled with various products, slightly blurred. The lighting within these inserts is bright and even, characteristic of indoor retail environments. The dominant colors are the blue background and white text, complemented by the white lab coats and various product colors in the small video windows. The 'CVS Health' logo remains in the top right corner. The overall mood conveys the human impact of potential pharmacy closures.
0:12pharmacist call to action overlay
The final scene features the signature solid blue background, with large, white, bold text overlays dominating the upper portion: 'Tell your elected officials to protect where and how you get your medicine.' Below this, a bright yellow rectangular button with black text reads 'Take action now!' is placed slightly to the right. The bottom half of the frame is occupied by a single, large rectangular video insert with a thin white border. This insert shows a smiling woman, likely a pharmacist, in a white lab coat, looking directly at the camera. She stands in a pharmacy aisle, with blurred shelves of various medications visible behind her, creating depth. The lighting is bright and even, typical of a well-lit indoor pharmacy setting. The dominant colors are the blue background, white text, and the yellow call-to-action button, which contrasts with the professional white of the pharmacist's coat. The 'CVS Health' logo is in the top right corner, and a small white text overlay at the very bottom reads 'PAID FOR BY CVS HEALTH.' The overall mood is direct and empowering, urging viewers to take action.
