0:00intro text screen
This scene displays the AutoZone brand message against a deep navy blue background. Centered at the top is the distinct AutoZone logo, featuring "AutoZone" in red block letters with an orange striped pattern replacing the "LL" in "Auto". Below this, the phrase "BUNDLE DEAL" appears in large, bold, white uppercase letters, occupying a significant portion of the mid-frame. Directly beneath "BUNDLE DEAL," the word "DAYS" is presented in slightly smaller, bold, white uppercase letters. The overall composition is clean, with ample negative space. The lighting is uniform and bright, suggesting a digital graphic rather than a physical setup, creating a clear, direct, and promotional atmosphere. The color palette is dominated by the deep blue background, contrasting sharply with the white text and the red and orange of the logo, designed to be eye-catching and informative.
0:01man with promo text
The scene maintains the deep navy blue background and the AutoZone logo at the top. A young man is prominently featured on the right side of the frame, from the chest up, smiling warmly. On the left side, the phrase "BUNDLE DEAL DAYS" remains in large, bold, white uppercase letters, now flanked by two small white star icons. Below this, new white text appears: "DESDE HOY HASTA JUNIO 2", signifying the promotion dates. The man is well-lit with soft, frontal lighting, highlighting his friendly expression. The composition uses the split screen effectively, combining a human element with promotional text. The color palette remains consistent with the previous scene – deep blue, white, red, orange – emphasizing brand identity and a welcoming, approachable tone.
0:02oil filter promo
This scene shifts focus to specific product promotion, set against the same deep navy blue background with the AutoZone logo at the top. The primary visual elements are a yellow Pennzoil Platinum Full Synthetic Motor Oil bottle and an STP Extended Life oil filter, neatly arranged on a subtle grey ground plane in the lower center of the frame. The Pennzoil bottle, largely yellow with black and white labels, stands upright, while the STP oil filter is depicted both as a black canister and its yellow packaging box, positioned slightly in front and to the left of the oil bottle. Above the products, bold white text reads "AHORRA $12", indicating a discount. Below the products, smaller white text states, "CUANDO ARMAS UN COMBO de aceite y filtro*", followed by a tiny asterisk. In the bottom right corner, smaller grey text reads "*Aplican restricciones". The lighting is bright and even, accentuating product details. The color palette incorporates the blue background, white text, and the distinct yellow, black, and red colors of the product packaging, creating a clear and attractive product display.
0:04brake products promo
The scene transitions with a rapid horizontal wipe from left to right, revealing new products against the consistent deep navy blue background, with the AutoZone logo remaining at the top. The central display now features Duralast brake components: two large red boxes labeled "Duralast BRAKE ROTOR" and a smaller red box for "Duralast BRAKE PADS" with the pads themselves visible. These products are arranged aesthetically on a grey ground plane, occupying the mid-to-lower portion of the frame. Above the products, prominent bold white text declares "BALATAS DURALAST® GRATIS", and below them, additional white text reads "CUANDO ARMAS UN COMBO 2 balatas y rotores Duralast*", followed by a disclaimer. The lighting is crisp and even, highlighting the product textures and branding. The color palette includes the deep blue background, white text, and the dominant red, black, and grey of the Duralast packaging and products, maintaining a professional and informative visual.
0:08cleaning products promo
This scene also begins with a quick horizontal wipe from left to right, introducing yet another product bundle on the persistent deep navy blue background, with the AutoZone logo still at the top. The focus is on two Griot's Garage cleaning products: a clear spray bottle of Interior Cleaner with a black label and red nozzle, and a red aerosol can of Glass Cleaner with a blue label. These items are displayed side-by-side on a grey ground plane in the lower-middle of the frame. Overhead, large bold white text announces "50% DE DESCUENTO", signifying a discount. Below the products, white text specifies, "EN TU SEGUNDO ARTÍCULO selección de productos Garage Griot's*", with a small disclaimer at the bottom right. The lighting is consistent, providing clear visibility of the product details and labels. The color palette features the deep blue background, white text, and the distinct red, black, clear, and blue colors of the Griot's Garage products, creating a visually appealing and organized promotional display.
0:10closing text screen
The scene returns to a text-only graphic, maintaining the deep navy blue background and the AutoZone logo at the top. The central area of the frame is dominated by a clear, concise message in bold white uppercase text. The smaller word "Y MUCHAS" is placed above the much larger and bolder word "OFERTAS", which in turn sits above the smaller word "MÁS". This arrangement emphasizes the "OFFERS" aspect. The text is centrally aligned. The lighting is uniform and bright, consistent with a digitally generated graphic. The color palette is stark, relying on the deep blue background and the impactful white text, designed to provide a concluding and motivating call to action.
0:11brand outro logo
The final scene dramatically shifts to a vibrant, solid orange background, replacing the blue. The AutoZone logo, now larger and more centrally placed, becomes the dominant visual element. The "AutoZone" text is in bold red with white outlines and the characteristic orange striped "LL" design. Above the "Zone" part of the logo, the words "GET IN THE" appear in smaller white uppercase text, completing the brand's well-known slogan, "GET IN THE Zone". The entire logo treatment has a slightly glossy or metallic finish, catching the light subtly. The lighting is bright and even, highlighting the bold colors. The primary color palette is striking: vibrant orange, bold red, and crisp white, creating an energetic and memorable brand sign-off. The scene holds this static graphic for the duration.
