0:00man in hat close up This scene opens with a close-up, slightly tilted shot of a young adult male from his mid-chest up, facing right and slightly downwards. He is wearing a white baseball cap with a blue brim and a colorful embroidered design featuring trees and mountains. He has a light gray hooded sweatshirt under a dark olive-green quilted jacket. The background is softly blurred, showing hints of a reddish-brown brick wall or building. The lighting is natural and soft, coming from the top left, creating subtle highlights on his hat and jacket. A white circular graphic with '47' in black is prominently displayed in the center of the frame. The color palette is muted with earthy tones and a pop of blue from the hat. The camera is static, focusing intently on the man and the branding.
0:02two men preparing to play The shot is a medium-close up of two young adult males, both wearing casual winter attire and baseball caps, bending down as if preparing to play hockey. The foreground features the first man, partially obscured, wearing a white cap with a red brim and a stylized logo, his face obscured as he looks down. Behind him and slightly to the right, another man, also with a white and red cap, smiles broadly as he looks up, his face clearly visible. The background is a soft, out-of-focus snowy landscape with bare trees, suggesting a winter outdoor setting. The lighting is soft and natural, creating a bright, somewhat diffused scene. The overall color palette is cool, dominated by whites, grays, and the red/white of the hats, conveying a casual, friendly atmosphere. The camera is static.
0:03man with hockey stick smiling This medium shot captures a young adult male, positioned centrally, holding a hockey stick and wearing a white baseball cap with an embroidered 'OLD TIME HOCKEY' logo, a gray hooded sweatshirt, and a dark olive-green quilted jacket. He is smiling and looking towards the right, appearing to be engaged in conversation or banter with someone off-camera. The background shows a blurry, snowy outdoor environment with hints of dark tree trunks. Natural, diffused light illuminates the scene, giving it a bright and slightly overcast feel. The color palette includes the whites and grays of his attire, the earth tones of his jacket, and the red and blue accents on his hat. The camera is static, focusing on his relaxed and joyful demeanor.
0:04hockey faceoff low angle A dynamic low-angle wide shot captures four young adult males in hockey gear, engaged in what appears to be a face-off on a frozen pond or rink. They are crouched low, holding hockey sticks, their expressions a mix of concentration and excitement. The camera is positioned very low, almost at ice level, emphasizing their active poses and the wide expanse of the icy surface. The background consists of dark, bare trees under an overcast sky, characteristic of a winter landscape. The lighting is soft and diffused, creating a consistent, slightly cool color palette of whites, grays, and the muted colors of their jerseys and helmets. The scene conveys energy and the start of an athletic activity. The camera is static, capturing the anticipation of the game.
0:05overhead hockey play This overhead wide shot presents a bird's-eye view of several young adult males playing hockey on a large, flat expanse of frozen ice. The players, dressed in various winter clothing and some wearing helmets, are scattered across the ice, engaged in the game. Some are skating, others are positioning themselves with hockey sticks. Two wooden pallets are visible on the ice, possibly serving as makeshift goals or markers. The ice itself is rough and shows signs of use. The background is a snowy landscape with dark, dense trees outlining the area, under a bright, overcast sky. The lighting is even and diffused, characteristic of a winter day. The color palette is predominantly white and gray from the snow and ice, with darker tones from the trees and players' clothing. The camera is static, capturing the full scene of the outdoor game.
0:06player close up skating A medium close-up shot focuses on a young adult male, wearing a black hockey helmet with a 'WILDCATS' sticker, a gray hooded sweatshirt with an embroidered logo, and a black hockey stick. He is actively skating on the ice, looking intensely towards the right side of the frame with a focused and slightly open-mouthed expression, indicating exertion or shouting. The background is a blurred snowy landscape, suggesting an outdoor winter setting. The natural light highlights his face and the textures of his clothing. The color palette is cool, with the dominant gray of his hoodie, black of his helmet, and the muted white of the snow. The camera is static, capturing the raw emotion and action of the game.
0:07hoodie graphic and players The scene begins with a close-up on the back of a light gray hooded sweatshirt, prominently displaying a large, dark-colored graphic featuring 'BOSTON BRUINS' text, a 'B' logo, and pine trees. The fabric shows natural folds and textures. The shot then quickly cuts to a medium-wide shot of two young adult males, both wearing grey hooded sweatshirts and black hockey helmets, skating on a snowy, icy surface. The man in the foreground is looking over his shoulder and smiling, wearing a red hockey glove on his left hand. The background is a soft, blurry expanse of snow and trees. The lighting is soft and diffused. The overall color palette is dominated by grays and whites, with accents of yellow and black from the hoodie graphic and red from the glove. The camera is static.
A medium close-up shot focuses on a white baseball cap with a red brim, embroidered with 'OLD TIME HOCKEY' and a Chicago Blackhawks logo, along with pine trees. The cap is resting on a weathered, dark wooden surface, possibly a bench or railing, with a subtle texture from the wood grain. The background is softly blurred, showing an outdoor winter scene with distant figures and trees, creating a shallow depth of field that keeps the cap sharp and prominent. The lighting is natural and even, highlighting the details of the embroidery. The color palette is clean, with the dominant white and red of the cap, contrasted by the dark wood and the muted greens and browns of the background. The camera is static, presenting the cap as a product focus.
0:10player skating blurred This is a brief, dynamic medium shot with significant motion blur, focusing on a young adult male in hockey gear as he skates rapidly across the ice. He is wearing a green hockey helmet, a blue and white long-sleeved jersey with green stripes on the sleeves, and dark pants. His body is slightly hunched over, indicating speed and effort. The background and foreground are heavily blurred due to the camera's quick movement, creating streaks of white and muted colors, suggesting a snowy, icy environment. The lighting is natural and bright, contributing to the motion blur effect. The color palette is dominated by the blue and green of his jersey against the blurred white of the ice. The camera pans rapidly, following the player's movement.
0:11player skating low angle A dynamic low-angle wide shot captures a young adult male, the central figure, skating aggressively towards the camera on a wide expanse of frozen ice. He is wearing a light gray hooded sweatshirt, dark pants, a black hockey helmet, and red hockey gloves, wielding a hockey stick. His body is leaning forward, and his skates kick up ice shavings, emphasizing his speed. Behind him, several other players are visible in the mid-ground, also skating on the ice, slightly blurred. The camera is positioned very low, almost at ice level, giving a sense of being part of the action. The background shows dark, bare trees against an overcast, bright sky. The color palette is cool, dominated by the whites of the snow and ice, grays of the clothing, and the red accents of the gloves. The camera performs a slight tracking movement, following the main player.
0:12team celebration and cta The final scene is a medium-wide shot capturing three young adult males in hockey gear, mid-celebration on the ice. They are huddled together in a group hug, smiling and raising their hockey sticks in triumph. The central figure wears a light gray hooded sweatshirt with a dark embroidered graphic on the back. The background features a blurred snowy landscape with dark, bare trees and a bright, overcast sky. The lighting is soft and natural, contributing to a warm, celebratory atmosphere. The color palette is consistent with the winter outdoor setting, featuring grays, whites, and dark tree tones, with pops of red from gloves and an embroidered logo. An overlay appears on screen: '47BRAND.COM' at the top, and a white pill-shaped button in the middle with 'SHOP NOW' in black text. The camera is static, framing the joyful moment and the call to action.
