0:00closet problem intro The scene opens with a close-up, slightly high-angle shot inside a closet filled with clothes on white hangers. A female hand with bright red nail polish is actively sorting through the hanging garments, pushing them along the rack. The clothes are a mix of light yellows, blues, and various dark colors. The lighting is bright and even, suggesting an indoor setting. In the bottom right corner, a split-screen effect reveals a blonde woman, framed from the chest up, speaking directly to the camera with a slight smile. Overlaid on the main closet footage is a bold red banner with white text that reads: 'The most toxic in your house is hiding in your closet 😵💫'. The overall color palette is dominated by the neutral tones of the closet and clothes, with the vibrant red of the nail polish and text overlay providing contrast. The camera is static, focusing on the hand's action, while the woman's face is dynamically integrated.
An overhead, static shot captures a pile of rumpled clothes on a pristine white bed with blue piping detail. The clothing consists of a black long-sleeved top and a pair of dark blue jeans, both appearing somewhat worn or casually tossed. The bedsheets are crisp and white, providing a clean contrast to the dark garments. The lighting is soft and even, typical of an indoor bedroom setting during daytime. Minimalist in its composition, the shot emphasizes the presence of everyday clothing items. Overlay text appears in white: 'Most clothing now'.
0:04polyester elastane tag 1 A close-up shot focuses on a female hand with bright red nail polish holding up a white clothing tag against a background of a black and white polka dot garment. The tag prominently displays '95% POLYESTER 5% ELASTANE' along with care symbols. The fabric appears slightly stretchy. The lighting is direct and clear, highlighting the details of the tag and the hand. The background is slightly blurred, ensuring the tag remains the focal point. White overlay text reads 'pesticides, toxic dyes,'.
0:04polyester spandex tag This close-up shot features a female hand with striking red nail polish presenting another white clothing tag. The tag is held against a background of blue and brown striped fabric, revealing the text '92% POLYESTER / 8% SPANDEX' and 'MADE IN CHINA'. The fabric appears to be a knit. The lighting is consistent, providing clear visibility of the tag's details. The focus is sharp on the tag, with the background fabric slightly out of focus. White overlay text reads 'and synthetic fabrics'.
0:06polyester elastane tag 2 A close-up shot shows a female hand with red nail polish holding up a white clothing tag. The background is a soft, light yellow fabric with a subtle woven texture. The tag reads 'SHELL: 100% POLYESTER', 'LINING: 95% POLYESTER, 5% ELASTANE'. The lighting is bright and even. A red 'X' icon with accompanying white text 'Fall apart after a few washes' is overlaid in the top left corner, implying a negative attribute of the fabric composition. The camera remains static, highlighting the tag's information and the critical text.
0:07rayon polyester tag This close-up shot focuses on a female hand with red nail polish holding a white clothing tag against a white fabric background. The tag displays text including 'MADE IN VIETNAM', 'US: 80% RAYON/VISCOSE, 17% POLYESTER, 3% SPANDEX/ELASTANE' and care instructions. The fabric has a slightly textured appearance. Two red 'X' icons with white text are overlaid on the top left: 'Fall apart after a few washes' and 'Go out of style just as fast', emphasizing negative characteristics. The lighting is bright and clear, ensuring all text is easily readable. The camera remains static.
0:08woman throwing clothes A dynamic low-angle shot captures a young blonde woman from the waist up, standing against a plain white wall. She is wearing a simple white t-shirt and has her hair down. She holds a large, loose pile of colorful and patterned clothing – including light blue, leopard print, and pink polka dot fabrics – in her hands, as if about to discard them. The clothes appear soft and lightweight. The lighting is bright and even, casting subtle shadows on the white background. The camera is slightly handheld, giving a candid feel. Overlaid on the image are the same red 'X' icons with white text: 'Fall apart after a few washes' and 'Go out of style just as fast', visually reinforcing the dissatisfaction with fast fashion.
0:10woman posing kitchen A full-body shot features a young blonde woman posing confidently in a modern, minimalist kitchen setting. She is wearing a crisp white t-shirt, sleek black leggings, white socks, and chunky white athletic sneakers. Her blonde hair is down, and sunglasses are perched on her head. She strikes a playful pose, lifting one leg, showcasing her outfit. The kitchen has light gray cabinetry, a light wooden floor, and a large window in the background, suggesting a bright, airy space. The lighting is natural and bright. Overlay text in white with a sparkle emoji reads: 'I made the switch to ✨ Pact'. The camera is static, capturing her full figure and the contemporary environment.
0:11folding black clothes An overhead, static shot looks down onto a crisp white bed with blue piping, where a pair of hands with red nail polish is neatly folding black garments. The clothes appear to be a pair of black leggings and matching black shorts or pants, suggesting a coordinated set. The action is precise and organized, contrasting with the previous scene of disheveled clothes. The background is simple and clean, highlighting the folding process. White overlay text reads: 'and felt the difference immediately'. The scene is brightly lit.
0:13organic cotton basics layout An overhead, static shot displays a neatly arranged collection of basic organic cotton clothing items spread out on a clean white bed with blue piping. The items include a white t-shirt, a light grey t-shirt, black shorts, and dark brown shorts, all appearing to be made from soft, comfortable fabric. The arrangement is orderly, emphasizing the concept of 'basics'. The lighting is bright and consistent. Yellow overlay text, centered, proclaims: 'Certified organic cotton basics'.
0:14pact tag close up A very close-up, static shot captures a pair of hands with red nail polish holding up a light grey t-shirt, revealing its white 'pact Earth's Favorite Clothing.' tag. The tag explicitly states '100% ORGANIC COTTON EXCLUSIVE OF TRIM'. The fabric of the t-shirt is visible, appearing soft and finely textured. The background is blurred, ensuring the tag is the absolute focal point. The lighting is bright and natural, making the text on the tag clear and legible. Yellow overlay text, matching the previous scene, reiterates: 'Certified organic cotton basics'.
0:15stretching grey tshirt A close-up, static shot features a pair of hands with red nail polish stretching a light grey t-shirt horizontally. The fabric visibly stretches and then returns to shape, demonstrating its elasticity and texture. The t-shirt appears soft and comfortable. The background is blurred, keeping the focus entirely on the garment and hands. Bright, even lighting illuminates the fabric's details. Yellow overlay text 'Certified organic cotton basics' is at the top, and two green checkmark icons with white text '✅ Breathable' and '✅ Stretchy' are overlaid on the t-shirt itself, highlighting key product benefits.
0:16feeling white tshirt A close-up, static shot shows a female hand with red nail polish gently stroking a white t-shirt, emphasizing its soft texture. The fabric appears fine-grained and comfortable. The background is blurred to maintain focus on the hand and the garment. The lighting is bright and highlights the pristine white color of the t-shirt. Yellow overlay text 'Certified organic cotton basics' is visible at the top, and multiple green checkmark icons with white text are spread across the t-shirt: '✅ Breathable', '✅ Non-toxic', '✅ Stretchy', '✅ Built to last', collectively showcasing the product's comprehensive benefits and qualities.
0:18woman styling outfit kitchen A full-body, static shot showcases the young blonde woman in a modern kitchen, demonstrating versatile styling of her Pact outfit. She's wearing black leggings, a white t-shirt, and a black sweater casually draped over her shoulders. She strikes various poses, adjusting her sunglasses on her head and making expressive gestures with her hands. The kitchen features light gray cabinets, a wooden floor, and bar stools, creating a contemporary and comfortable backdrop. The lighting is bright and natural. White overlay text, centered, states: 'Timeless pieces that make getting dressed feel like the easiest self-care 🥰'. Her confident and relaxed body language conveys the ease and satisfaction of wearing the clothes.
0:21woman in car wellness message A dynamic, slightly low-angle POV shot from inside a car's passenger seat captures the young blonde woman sitting comfortably in the driver's seat. She wears the same black leggings, white t-shirt, and black sweater draped over her shoulders, with sunglasses perched on her head. She looks directly into the camera with a calm, friendly smile, engaging the viewer. The car interior is light-colored leather, with a clear view of the outside through the windows, showing a sunny day and urban street elements. The camera subtly pans or tilts with her movement, creating an intimate, conversational feel. White overlay text conveys a wellness message: 'Wellness isn't just about what you put in your body It's about what's on it all day'.
0:25woman cta living room A full-body, static shot presents the young blonde woman standing confidently in a stylish living room. She is dressed in black leggings, a white t-shirt, and a black sweater draped over her shoulders. She adjusts her sunglasses, maintaining eye contact with the camera and exuding self-assurance. The living room features a modern aesthetic with a low coffee table, a large screen, and minimalist decor, bathed in bright, natural light. White overlay text serves as a clear call to action: 'Take this as your sign to make the switch to organic at wearpact.com'. Her posture is open and inviting, reinforcing the message to take action.
