0:00pants rack opening
Medium shot displaying a clothing rack filled with various colored chino-style pants, including dark red, black, dark gray, olive green, and light beige. The pants hang neatly on dark wooden hangers attached to a dark metallic bar running horizontally across the upper third of the frame. The background is a subtly textured dark wall, possibly brick, dimly lit, suggesting an indoor retail or studio setting. The lighting is soft but highlights the textures and colors of the fabrics. The color palette is earthy and subdued, focusing on the different pant colors against the dark background. No discernible camera movement, creating a steady and clear introductory view of the product range.
0:01stash zipper pocket demonstration
Close-up shot focusing on the hip area of a person wearing olive green pants. Two male hands with dark, short sleeves are visible, one adjusting the waistband and the other demonstrating a small, discreet zippered pocket located just below the waistband on the side seam. The background is blurred, showing a dark, possibly industrial-style wall with faint brick texture. Overhead lighting casts subtle shadows, highlighting the contours of the hands and the fabric texture. The dominant colors are the dark green of the pants, the black of the shirt, and the natural skin tone of the hands. Red and white text 'STASH ZIPPER POCKET' is overlaid prominently in the center of the screen, emphasizing the feature.
0:04branded logo pocket close up
Extreme close-up shot of a small, rectangular red fabric tag with white text 'DIXXON' stitched onto a dark, possibly black, piece of clothing, which appears to be a pocket flap. The tag is precisely sewn, indicating attention to detail. The background is deeply blurred, consisting of dark tones, suggesting the focus is solely on this branding element. The lighting is direct, creating a slight sheen on the fabric and making the white text pop against the red. The overall color palette is stark: red, white, and black. Large white and red text 'EACH WITH BRANDED LOGO POCKET' is overlaid on the screen, explaining the feature.
0:06branded patch and button
Close-up shot focusing on a stitched patch and a button on dark, possibly black, fabric. The patch is rectangular with a silver/white embroidered crest design featuring crossed tools (possibly a hammer and an axe or similar) and a star, with 'DIXXON' written below it. Below the patch, there's a circular black button with a shiny metallic rim and the word 'DIXXON' subtly engraved on its face. The background is dark and out of focus. The lighting is direct, creating highlights on the metallic elements of the button and the embroidered patch. The camera subtly pans upwards from the button to the patch, showcasing both details.
0:08dual back welt pockets demonstration
Medium shot from behind, focusing on the lower back and upper thigh area of a person wearing olive green pants. A male hand, with short sleeves, is seen inserting fingers into one of the two back welt pockets, demonstrating its functionality and depth. The pants feature two discreet horizontal welt pockets with button closures. The background is a dimly lit, textured brick wall, consistent with earlier scenes. The lighting from the front highlights the contours of the body and the fabric, creating soft shadows. The primary colors are the dark green of the pants, the black of the t-shirt, and the skin tone of the hand. Large white and red text 'DUAL BACK WELT POCKETS' is overlaid on the screen, emphasizing the feature.
0:10two front hand pockets close up
Close-up shot of the front hip area of light beige chino-style pants. The camera focuses on the design of the front pockets, which appear to be standard slash pockets. A small, metallic zipper pull is visible on the upper left side, indicating a subtle, additional zippered pocket or detail. The fabric texture is clearly visible, suggesting a durable yet comfortable material. The background is blurred, showing parts of a metal clothing rack and other garments, maintaining a consistent environment. The lighting is bright and even, accentuating the details of the stitching and the fabric. The main colors are various shades of beige and light brown from the pants, with metallic accents. Large white and red text 'TWO FRONT HAND POCKETS' is overlaid on the screen, highlighting the feature.
0:12moisture wicking fabric showcase
Wide shot showing a clothing rack full of various colored pants, similar to the opening scene, against a dark, textured brick wall. The pants are neatly hung, showcasing a range of colors from dark burgundy to light beige. The camera is static, providing a full view of the displayed garments. A person wearing a dark t-shirt and dark pants walks quickly from right to left across the lower third of the frame, briefly disrupting the static composition before exiting the frame. The lighting creates strong highlights on the metallic rack and cast long shadows on the brick wall, suggesting a single, strong light source from the left or front. Large white and red text 'MOISTURE WICKING FABRIC' is overlaid on the screen, emphasizing a key material property.
0:15call to action get yours today
A stylized, dynamic graphic featuring bold, distressed white and red text against a shattered glass background. The text 'GET YOURS' is in large, white, uppercase, block letters with a distressed, textured effect, positioned centrally. Below it, 'TODAY' is in red, uppercase, block letters, also distressed. The background appears as cracked or shattered black glass, with sharp, jagged lines emanating from the center, creating a sense of impact and urgency. The lighting is stark, highlighting the white and red text against the dark, fragmented background. This scene serves as a clear call to action, concluding the advertisement.
