0:00talking head intro
The scene features a young man from the chest up, centered in a well-lit studio setting with soft, ambient purple backlighting. He wears a dark olive green hooded sweatshirt and a black baseball cap worn backward. His facial expression is neutral and engaging as he looks directly into the camera. A black microphone with a silver pop filter is positioned in the lower left foreground. The background is blurred, showing indistinct vertical lines or panels with a subtle purple glow, suggesting studio lighting. The overall color palette is muted, with dominant olive green, black, and touches of purple. White text overlays on the screen: "Right now, I'm wearing..." followed by "a cotton-knit".
0:02split screen ad
This scene is a split-screen composition. The top half displays a mobile website interface for 'INTO THE AM', showcasing various graphic t-shirts and a banner that reads 'FROM INTO THE AM GRAPHICS TEE CLUB'. The shirts feature diverse designs like skulls, landscapes, and abstract art. The bottom half maintains the previous shot of the young man, framed from the chest up, continuing to speak to the camera. His olive green hoodie and backward black cap are visible. The studio background with purple lighting remains consistent for his portion. The text overlay from the previous scene, "a cotton-knit", is still visible on his part of the screen, creating a dynamic advertisement feel. The overall visual combines e-commerce presentation with personal endorsement.
0:03talking head emojis
The scene reverts to a medium-close-up of the young man, framed from the chest up, in the same studio setting with soft purple backlighting. He continues to wear his olive green hooded sweatshirt and black baseball cap, with glasses. His expression is friendly and animated as he speaks directly to the camera. The black microphone is still present in the lower-left foreground. The background is a blurred, dark space with hints of purple light. As he speaks, text overlays appear: "I was looking at my closet recent" then "and I noticed that" then "a lot of my stuff". Subsequently, two emojis animate onto the screen: a light blue polo shirt and blue jeans, floating near the bottom-left of the frame, emphasizing the topic of clothing. The lighting is soft and even, highlighting his face. The atmosphere is casual and conversational.
0:07pickleball action shot
This wide shot captures a male athlete in mid-action on a bright blue pickleball court. The court features distinct white lines, and the background shows a dark chain-link fence and indistinct structures, possibly buildings or trees, under an overcast sky. The lighting is natural and diffuse, casting minimal shadows. The athlete is positioned towards the center-right of the frame, leaning forward with a pickleball paddle in his hand, intensely focused on the ball. He is wearing a white baseball cap, a grey t-shirt, and red shorts. A large white text overlay in the upper-center reads "Pickle Ball Outfit" with a pink arrow pointing to him. Another white text overlay is at the bottom: "is just pickleball related shit". The scene conveys active athleticism.
0:08talking head graphic tee
The scene opens with a close-up on the young man's chest, specifically showcasing a black t-shirt with a vibrant, retro-style graphic print featuring characters from the Super Mario Bros. franchise: Yoshi, Luigi, and Mario, walking in a line with colorful details. White text overlay on the screen reads "SUPER GRAPHIC TEES". The camera then quickly zooms out slightly to reveal the man's face, similar to the initial talking head shots. He wears his black baseball cap backward and glasses. His expression is animated as he talks. The background remains the blurred, purple-lit studio environment. A black microphone is in the lower left. The lighting is soft, highlighting the graphic tee's details and the speaker's face, creating a visual connection between his words and his attire.
0:10talking head options
The scene returns to the medium-close-up of the young man in the studio, framed from the chest up. He wears his olive green hooded sweatshirt, backward black baseball cap, and glasses, maintaining a direct gaze at the camera. The background is a blurred, dark space with a subtle purple glow from studio lights. A black microphone is visible in the lower-left foreground. Text overlays appear sequentially as he speaks: "And when it comes down to", then "just wanting to wear", then "something sleek and nice". An emoji of a man in a tuxedo and top hat appears next to the text. The final text overlay states: "I didn't have a lot of options there." followed by "That's why I checked out". The speaker's expression is earnest and conversational, emphasizing his points with subtle head movements. The soft, even lighting illuminates his face and upper body.
0:16screen recording graphic tees
This scene is a screen recording of a mobile e-commerce website, displaying a grid of various graphic t-shirts from 'INTO THE AM'. The interface features product images, prices, and 'Quick Add' buttons, along with 'Best Sellers' labels. The screen scrolls downwards, showcasing different t-shirt designs, ranging from vibrant nocturnal scenes to space-themed graphics and nature-inspired artwork. A prominent white 'INTO THE AM' logo with stylistic arrows overlays the center of the screen, acting as a branding element. White text overlays appear at the bottom: "They have really" followed by "nice graphic tees" and "if that is your style". The bright, clean aesthetic of the website is contrasted by the dynamic scrolling and overlay graphics, making it feel interactive and engaging. The lighting is simulated screen light.
0:19talking head wardrobe adjustment
The scene returns to the young man in a medium-close-up, framed from the chest up, in the same studio environment. He continues to wear his olive green hooded sweatshirt, black baseball cap, and glasses. His expression is animated and he gestures slightly with his head as he speaks. The black microphone is visible in the lower-left foreground. The background is a blurred dark space with purple lighting. White text overlays appear: "but for somebody like me", followed by "who really wanted to" and then "tone down the wardrobe". A white arrow graphic points downwards on his chest as the phrase "tone down the wardrobe" appears, visually emphasizing the concept. An emoji of a man waving appears next to the text "somebody like me". The lighting is soft and focused on him, maintaining a clear and intimate presentation.
0:22screen recording basics
This scene is a screen recording of a mobile e-commerce website displaying 'Shop Basics' from 'INTO THE AM'. The interface shows various basic clothing items like polos and button-up shirts in a grid layout, with prices and 'Quick Add' buttons. The screen scrolls to reveal different colors and styles of basic wear. The main focus is a black performance polo with a small white logo, priced at $25.87. A large graphic overlay of five golden stars appears prominently in the center, signifying a high rating. Below the stars, white text reads "really, really nice stuff". The overall visual presentation is clean and professional, typical of an online clothing store, emphasizing affordability and quality through text and rating graphics. The camera shows a smooth, simulated vertical scroll.
0:24talking head sweater endorsement
The scene returns to the young man in a medium-close-up, framed from the chest up, in his studio setting. He wears his olive green hooded sweatshirt, backward black baseball cap, and glasses. His expression is earnest and he looks directly at the camera, speaking with conviction. The black microphone is in the lower-left foreground. The background is a blurred, dark space with subtle purple lighting. White text overlays appear: "This Sweater" followed by "This exact sweater". A green arrow graphic appears, pointing towards the neckline of his olive green hooded sweatshirt, drawing attention to the garment he is wearing. The soft, even lighting highlights his features and the texture of his hoodie, creating a personal connection to his endorsement of the product.
0:26outdoor event selfie
This scene is a selfie-style shot of the young man standing outdoors in what appears to be an urban or event setting at night. He is framed from the chest up, wearing a black puffer jacket over his olive green hoodie, with his black baseball cap and glasses. His face is well-lit, possibly from a street light or a fill light, while the background is darker, showing blurred distant lights and structures. He looks directly at the camera with a wide, friendly smile. Several animated white logo and text overlays appear on his face and above his head: "USA PICKLEBALL USAP Media Day Event" with a checkmark, and another checkmark to the right of his head. Two golden star-like sparkles animate on his cheek. The scene feels energetic and personal, captured in an authentic, perhaps slightly handheld, style.
0:29outdoor walk selfie
This scene is a selfie-style shot of the young man walking outdoors at night, framed from the chest up. He is wearing a black puffer jacket over an olive green hoodie, with his black baseball cap and glasses. He looks directly at the camera, smiling subtly. The background is blurred, showing distant urban lights and vehicles, suggesting movement. Two animated white logo and text overlays appear: "JOOLA Joola Event" with a checkmark, and a new text overlay: "I'll pro" followed by "probably". The lighting is somewhat uneven, typical of a night outdoor setting, but his face is adequately lit. The camera has a slight handheld feel, contributing to the casual and personal vlog-like style of the shot.
0:31mirror selfie outfit
The scene is a mirror selfie, showing the young man from the waist up. He holds a dark brown smartphone with a visible camera array, using it to record himself in front of a mirror. He is wearing a stylish brown bomber jacket over a black t-shirt, giving him a more polished look than previous scenes. His hair is neatly styled, and he smiles subtly at his reflection. The background behind him, reflected in the mirror, includes a wall with a framed picture featuring abstract red and orange geometric patterns, suggesting an indoor, possibly hotel, setting. The lighting is soft and warm, typical of indoor artificial light. A peace sign emoji appears floating to the right of his head, adding a playful touch. The scene is static, focusing on his pose and outfit.
0:32talking head affordability
This brief scene returns to the young man in a medium-close-up, framed from the chest up, in his studio. He wears his olive green hooded sweatshirt, backward black baseball cap, and glasses. He looks directly at the camera, maintaining an earnest expression. The black microphone is in the lower-left foreground. The blurred background has subtle purple lighting. White text overlays appear: "Everything over there is actually". The lighting is consistent and soft, illuminating his face and upper body. The atmosphere is direct and informative, as he delivers a concise point about product pricing.
0:32mirror selfie full outfit
The scene is a mirror selfie, opening with the young man framed from the waist up, holding his dark brown smartphone to record himself. He wears a brown bomber jacket over a black t-shirt, complemented by dark olive green trousers. His hair is styled, and he has a subtle smile. The camera then slightly adjusts to show his full outfit, from head to toe, before returning to the waist-up shot. The background, reflected in the mirror, features a wall with a framed artwork of abstract red and orange geometric patterns. The lighting is soft and warm, typical of an indoor setting. A pair of animated eye emojis appear and float at the bottom of the screen, next to the text overlay "to check out" and then "INTO THE AM". The scene transitions between different framings of his outfit, highlighting its overall look.
0:35talking head call to action
The final scene returns to a medium-close-up of the young man in his studio, framed from the chest up. He wears his olive green hooded sweatshirt, backward black baseball cap, and glasses. He looks directly at the camera with an engaging and enthusiastic expression, emphasizing his final points. The black microphone is in the lower-left foreground. The blurred background features the subtle purple glow of studio lighting. White text overlays appear: "premium" followed by "premium and nice basics". The lighting is soft and consistent, highlighting his face and conveying a sense of genuine recommendation. The overall mood is positive and conclusive, encouraging viewers to explore the mentioned products.
