0:00Sad Money Character
A full-body shot of a claymation character, resembling a stylized green banknote, standing in the center of a pristine white studio-like environment. The character has large, sad, wide-open eyes with orange eyelids, a small round green nose, and a downturned, worried mouth. Its small, clay-like hands clutch a bright blue smartphone with a black case, held close to its chest. The phone screen emits a subtle blue glow. The character's body is rectangular, detailed with embossed-like patterns mimicking a currency note, including faint text like "BROWNING" and stylized foliage designs in a darker green. Its thin, jointed legs are visible below the body, ending in simple feet. The lighting is bright and even, casting soft, almost imperceptible shadows beneath the character, emphasizing the clean, minimalist background. The dominant color palette is various shades of green, with pops of orange, black, and bright blue from the phone. The atmosphere is one of distress or concern. At approximately 0:01, white text "Your travel budget" appears above the character's head, outlined in black, with the word "budget" in red.
0:02Happy Money Character Dancing
A full-body shot of the same claymation money character, now appearing joyful and animated, dancing energetically against the same bright white, clean background. The character's facial expression has transformed; its eyes are now wide and sparkling with happiness, its mouth open in a broad, toothy smile, and its eyebrows are raised in delight. It holds the same bright blue smartphone in its right hand, raised slightly, as if celebrating. Its body is angled and its stick-like legs are bent in a lively dance pose, suggesting movement and excitement. The lighting remains bright and even, maintaining the cheerful, optimistic mood. The color palette continues with various greens, orange, and blue. The atmosphere is one of pure joy and excitement. At approximately 0:03, white text "Your travel budget" appears above the character, with "AirAsia MOVE" in green. The character dances dynamically, lifting its phone and moving its arms and legs.
0:04Product Features Overlay
The claymation money character from the previous scene is visible in the background, now blurred and slightly out of focus, continuing its joyful dancing against the white backdrop. The foreground is dominated by bright green and white graphical overlays promoting the product's features. The first graphic, appearing from the top, reads "SNAP!" in large, bold green letters, with "FLIGHT+HOTEL" in smaller white letters inside a green rectangular box below. A white hand icon, making a snapping gesture, is positioned above the "A" in "SNAP!". This is followed by "SAVE UP TO RM700" in bold white letters with a green outline, then "BUNDLE SAVINGS" in a bright green box, and a yellow coupon-like graphic with "USE CODE SNAPBIDDLE". These graphics are centrally aligned and appear sequentially. The overall impression is clean, modern, and promotional, utilizing a vibrant green color scheme to highlight key selling points.
0:08Seoul City Seasons
A wide shot showcasing the cityscape of Seoul, centered on the Gyeongbokgung Palace with the N Seoul Tower visible in the background under a bright, sunny sky. The claymation money character, now wearing a small brown suitcase on its back like a backpack and pulling a brown wheeled suitcase, stands cheerfully in the foreground on a crosswalk amidst other stylized, smaller pedestrians. The scene begins with an autumn setting, featuring vibrant orange-leafed trees lining the street. The character is smiling, eyes wide and happy. Overlaid on the scene, a large white text "SEOUL" with a black outline appears at the top. Below it, a bright green rectangular box displays "Return Flight + 5D4N Hotel Stay" and then "RM1,319 /guest". As the scene progresses, a vertical wipe effect occurs from left to right, transforming the autumn landscape into a winter wonderland, with snow-covered trees and ground. The money character also magically changes its attire to a red knitted beanie and a blue scarf, reflecting the winter theme, but retains its happy expression. The lighting is bright and clear, enhancing the vibrant colors of both seasons.
0:12Tokyo City Day to Night
A wide shot of a bustling Tokyo street scene, featuring prominent neon signs and large advertising billboards on tall buildings, with a train passing overhead on an elevated track in the background. Cherry blossom trees with delicate pink flowers adorn the sidewalks. The claymation money character, still carrying its brown wheeled suitcase, walks confidently in the foreground amongst a crowd of stylized human pedestrians. Its expression is bright and happy. A large white text "TOKYO" with a black outline is at the top. A bright green rectangular box displays "Return Flight + 5D4N Hotel Stay" and then "RM1,909 /guest". The scene transitions from a bright daytime setting to a vibrant nighttime scene through a vertical wipe effect from left to right. As night falls, the neon lights of the city glow brightly, and the money character's attire changes, now wearing a stylish dark puffer jacket, but still maintaining its cheerful facial expression. The lighting shifts from crisp daylight to a dynamic urban night glow, enhancing the bustling atmosphere.
0:16Osaka City Night with Snow
A wide shot depicting the Dotonbori district of Osaka at night, characterized by its iconic brightly lit neon signs and towering buildings, reflected in the canal below. The Glico Running Man sign is prominently visible. The claymation money character, still in its puffer jacket and pulling its brown wheeled suitcase, stands in the foreground on a bridge, smiling broadly. Its expression is joyful and excited. A large white text "OSAKA" with a black outline is at the top. A bright green rectangular box displays "Return Flight + 5D4N Hotel Stay" and then "RM1,966 /guest". During the scene, light snow begins to fall, dusting the ground and bridge, adding a magical, wintry touch to the vibrant nightscape. The lighting is dominated by the artificial glow of the city's neon lights, creating a dynamic and exciting atmosphere, with a cool blue undertone from the snow.
0:20AirAsia MOVE Logo Reveal
The scene opens with a solid, vibrant bright green background, filling the entire frame. A curved, dark green, slightly translucent arc sweeps across the screen from the upper left towards the center. Following this animation, the "AirAsia MOVE" logo appears, centered on the screen. The logo features "AirAsia" in red text within a white oval shape, connected to "MOVE" in larger, bold white text within a black oval shape, all against the bright green backdrop. Below the logo, in smaller white, sans-serif capital letters, the tagline "TRAVEL MORE FOR LESS" appears. The lighting is uniform and bright, consistent with a clean, branded aesthetic. The color palette is dominated by bright green, with accents of red, white, and black from the logo elements. The atmosphere is clear, concise, and conclusive, designed to present the brand identity.
