0:00barber styling male hair close up A close-up shot focuses on the left side of a young man's face and his hair, which is being styled by a barber's hands. The man has medium-length, dark brown hair, slicked back and slightly wet. His eyes are initially closed but then open to look forward with a neutral expression. A tattooed hand, presumably the barber's, gently runs through his hair from the back. The background is dimly lit and out of focus, showing indistinct shapes that suggest a barbershop or salon environment with warm, ambient lighting. The dominant colors are the man's natural hair color, his light skin tone, and the muted, patterned fabric of his jacket. White text overlays the bottom of the screen, reading: 'It's just moisturizing'.
0:02male model rustic setting A medium shot frames a young male model sitting casually against a rustic wooden wall. He is looking off to the right, slightly upward, with a calm and contemplative expression. His long, brown hair is styled back and appears to be in good condition. He is dressed in a layered outfit: a white t-shirt, a dark green collared shirt, and a brown and blue plaid jacket. His hands are in his pockets, and he wears blue jeans. The background consists of rough-hewn wooden planks, creating a warm, natural texture. Sunlight from an unseen source highlights his face and hair. White text overlays the bottom of the screen, reading: 'your hair to the point where your hair's gonna keep getting healthier'.
0:03product tube overhead An overhead shot showcases a white product tube with a yellow and black deer logo, lying diagonally on a dark gray, textured surface resembling concrete or rough stone. The tube is branded 'HIGHLAND HEALTH CONSCIOUS GLACIAL CREAM LIGHT CONTROL MATTE FINISH' and displays '2.5oz | 74ml'. A silver spoon-like applicator is attached to the top of the tube. The lighting is bright and even, casting subtle shadows that highlight the texture of the surface and the tube. The overall color palette is muted, focusing on the white of the tube, the yellow logo, and the dark grey background. White text overlays the bottom of the screen, reading: 'and healthier and looking better and better.'.
0:05squeezing product into hand A close-up shot focuses on a light-skinned hand, presumably female, as it squeezes a small amount of light grey, creamy product from a white tube into the palm. The product tube is the 'HIGHLAND GLACIAL CREAM' with the yellow and black deer logo, held by another hand, partially visible at the top of the frame. The background is dark and out of focus, likely an interior setting. The lighting is soft and even, emphasizing the texture of the product and the skin. The dominant colors are the white and yellow of the product packaging, the light skin tones, and the dark, blurred background. White text overlays the bottom of the screen, reading: 'The Glacial Cream'.
0:06barber talking to client A medium shot captures a male barber, wearing glasses and a dark short-sleeved patterned shirt, speaking and gesturing with his hands. He has short, styled hair and visible neck and arm tattoos. In the foreground, a young male client sits in a barber's chair, facing left, with his back slightly to the camera. His dark hair is neatly styled. The background is a brightly lit barbershop with white walls, a large mirror reflecting a blurry image, and various salon tools and framed photos on the walls. The lighting is bright and clean, typical of a professional salon. White text overlays the bottom of the screen, reading: 'is incredibly versatile, it works in all hair types,'.
0:09woman playing with curly hair A medium close-up shot from behind shows a woman with voluminous, long, blonde curly hair. Her hands are running through her hair, lifting and separating the curls, showcasing its texture and movement. She is wearing a white t-shirt, and the background is a plain, bright white, emphasizing her hair. The lighting is soft and even, highlighting the golden tones of her hair. The overall mood is light and airy. There is no text overlay or discernible facial expression as her back is to the camera.
0:10barber combing male hair A close-up shot shows a barber's tattooed hand using a wide-toothed black comb to style a male client's wet, dark hair. The hair is short at the back and sides, brushed neatly to one side. The client's ear with a small silver earring is visible on the right. The background is a plain, bright white, ensuring full focus on the hair styling action. The lighting is bright and even, highlighting the wet sheen of the hair. White text overlays the bottom of the screen, reading: 'from curly to straight,'.
0:11barber touching male hair extreme close up An extreme close-up shot focuses on the top of a male client's head, where a tattooed hand is gently running through his dark, wet hair. The individual strands of hair are clearly visible, and they have a healthy, hydrated sheen. The hand moves softly, demonstrating the pliability and natural feel of the hair. The background is out of focus and light, suggesting a clean salon environment. The lighting is bright and direct, highlighting the details of the hair and the texture of the tattoos. No text is present.
0:12man styling his own hair from behind A medium shot from behind shows a man with medium-length, wavy brown hair, using both hands to style and ruffle his hair. His hair has a natural, lived-in look with some volume. He is wearing a dark t-shirt and a black bracelet on his left wrist. The background is a plain, bright white, making his hair the central focus. The lighting is bright and even, highlighting the texture and natural movement of his hair. White text overlays the bottom of the screen, reading: 'and it just adds exactly what you need for that'.
0:14man styling his own hair front A medium close-up shot of a man with dark, medium-length wavy hair and a short beard, looking slightly upward and to the right with a contemplative and slightly focused expression. His hands are raised to his head, running through his hair, suggesting he is styling it or checking its texture. He is wearing a black t-shirt and a black bracelet on his left wrist. The background is blurred, showing soft green foliage and hints of a building with warm tones, suggesting an outdoor or semi-outdoor setting with natural light. White text overlays the bottom of the screen, reading: 'every day lived in look.'.
0:15squeezing product into hand 2 A close-up shot focuses on a light-skinned hand, presumably female, as it squeezes a small amount of light grey, creamy product from a white tube into the palm. The product tube is held by another hand, partially visible at the top of the frame. The background is dark and out of focus, likely an interior setting. The lighting is soft and even, emphasizing the texture of the product and the skin. The dominant colors are the white and yellow of the product packaging, the light skin tones, and the dark, blurred background. White text overlays the bottom of the screen, reading: 'It's never going to get sticky,'.
0:17hands rubbing product together A close-up shot captures two light-skinned hands, presumably female, rubbing together quickly to emulsify and distribute hair product. The hands are moving rapidly, creating a slight blur, suggesting activation of the product. A gold ring is visible on the left hand's ring finger. The background is dark and out of focus, providing a clear contrast to the hands. The lighting is bright and focused on the hands. White text overlays the bottom of the screen, reading: 'it's never going to get crunchy,'.
0:18barber styling female hair side profile A medium shot captures a woman with short, dark, wet hair in a barbershop setting. She is shown in profile, facing right, with a wide, happy smile. A barber's hands (out of frame) are styling her hair. Another female barber is visible, blurred in the background, working on another client. The lighting is bright and even, illuminating the clean, modern barbershop environment with dark fixtures and light walls. White text overlays the bottom of the screen, reading: 'you can continue to reactivate'.
0:19female client from behind barbershop A medium shot shows a woman from behind, revealing her short, wavy, brown hair. Her hair has a natural texture and volume. She is wearing a light brown or tan jacket. The background is a brightly lit barbershop with ceiling lights, dark structural elements, and a blurred glimpse of another person in a barber's chair. The lighting is bright and functional. There is no text overlay.
0:21barber touching male hair close up A close-up shot focuses on a tattooed hand gently touching a man's dark, wet hair near his forehead. The hair appears well-conditioned and manageable. The man's forehead and eyes are partially visible on the right side of the frame, looking down with a neutral expression. The background is light and out of focus. The lighting is bright and direct, highlighting the details of the hair and the tattoos on the hand. White text overlays the bottom of the screen, reading: 'the product all day long.'.
0:22product texture close up A close-up shot shows two light-skinned hands, holding and gently pulling apart a small, irregular clump of a light-colored, fibrous or creamy product. The texture of the product is clearly visible, showing its pliability. The background is blurred and dark, making the product and hands stand out. The lighting is bright and focused on the hands. White text overlays the bottom of the screen, reading: 'A lot of the hair'.
0:23product residue in hair A close-up shot focuses on a man's forehead and the hairline of his light brown hair, which appears to have some white product residue visible near the roots and on the skin. The man's eyes are mostly cut off, but his forehead shows some skin texture. The background is blurred and light, creating a shallow depth of field. The lighting is bright and highlights the residue. White text overlays the bottom of the screen, reading: 'products on the market'.
0:24unhealthy hair scalp split screen A split-screen shot displays three distinct close-up images against a dark brown, blurred background. The top image shows an irritated, red patch on a scalp surrounded by dark hair. The middle image shows a dark scalp covered in white flakes, indicating dandruff. The bottom image shows a mass of dry, frizzy, light brown hair. Each image represents a common hair or scalp issue. The lighting is clinical and direct, emphasizing the details of each problem. White text overlays the bottom of the screen, reading: 'are just full of chemicals that are drying the hair,'.
0:26product lineup overhead An overhead shot presents two Highland brand products on a dark, reflective surface, possibly a countertop. To the left is a round, silver tin labeled 'HIGHLAND CLAY POMADE SUSTAINABLY CRAFTED MEDIUM HOLD'. To the right is the white squeeze tube of 'HIGHLAND GLACIAL CREAM LIGHT CONTROL MATTE FINISH' with its signature yellow and black deer logo. A small, wooden-handled barber's razor or tool is visible on the right side of the frame. The lighting is bright and even, casting subtle reflections on the dark surface. White text overlays the bottom of the screen, reading: 'the Cream is'.
0:28barber talking to client 2 A medium shot captures the male barber (with glasses and tattoos) speaking and gesturing with his hands, facing a young male client in a barber's chair. The client is seen from the side, looking forward with a neutral expression. His dark hair appears styled. The background is a brightly lit barbershop with white walls and a large mirror. The lighting is bright and clear, emphasizing the barber's energetic explanation. White text overlays the bottom of the screen, reading: 'going to enhance your scalp health.'.
0:29pouring white powder close up A close-up shot shows a small, square wooden bowl being tilted to pour a stream of fine white powder onto a dark, textured surface, possibly earth or rough stone. The powder cascades down, creating a misty cloud upon impact. The lighting is natural and bright, highlighting the texture of the powder and the dark surface. White text overlays the bottom of the screen, reading: 'Caffeine is an ingredient'.
0:30caffeine powder extreme close up An extreme close-up shot captures a mound of fine white powder, resembling caffeine, spread across a dark, textured surface, possibly earth or rough stone. The texture of the powder is granular yet soft, with small peaks and valleys. The lighting is bright and natural, creating clear shadows and highlights that emphasize the texture of the powder and the surface. No text is present.
0:31hands rubbing product together 2 A close-up shot captures two light-skinned hands, presumably female, rubbing together quickly to emulsify and distribute hair product. The hands are moving rapidly, creating a slight blur, suggesting activation of the product. A gold ring is visible on the left hand's ring finger. The background is dark and out of focus, providing a clear contrast to the hands. The lighting is bright and focused on the hands. White text overlays the bottom of the screen, reading: 'that we use in the Glacial Cream.'.
0:32barber applying product to male hair side A close-up shot shows a barber's tattooed hands gently running through a male client's wet, dark hair. The hair is styled back and has a visible sheen from the product. The client's face is partially visible on the right, looking forward with a neutral expression. He wears a black barber's cape. The background is a plain, bright white. The lighting is bright and even, highlighting the action. White text overlays the bottom of the screen, reading: 'Some of the added benefits of caffeine'.
0:33barber combing male hair 2 A close-up shot shows a barber's tattooed hand using a wide-toothed black comb to style a male client's wet, dark hair. The hair is brushed neatly to one side, emphasizing its texture and the styling process. The client's ear with a small silver earring is visible on the right. The background is a plain, bright white, ensuring full focus on the hair styling action. The lighting is bright and even, highlighting the wet sheen of the hair. White text overlays the bottom of the screen, reading: 'are that it's an anti frizz to the hair,'.
0:35frizzy hair extreme close up An extreme close-up shot focuses on individual strands of light brown hair, appearing somewhat dry and frizzy. The fine details of the hair texture are visible, emphasizing a common hair concern. The lighting is soft but direct, highlighting the unruliness of the hair strands against an undiscernible background. No distinct colors or environmental details are visible beyond the hair itself. White text overlays the bottom of the screen, reading: 'and it also stimulates'.
0:36man styling hair in mirror A medium close-up shot captures a young man with long, dark, slicked-back hair looking at his reflection in a mirror. He has a subtle mustache and beard. His hands are raised to his head, gathering his hair to tie it back into a bun. He wears a cream-colored knit sweater and a gold chain with a medallion. The background behind the reflection is dark and blurred, suggesting an indoor setting with subtle ambient lighting. White text overlays the bottom of the screen, reading: 'the hair growth by bringing blood'.
0:39woman with long blonde hair profile A medium shot captures a woman with long, wavy, golden blonde hair, seated and looking slightly off-camera to her left with a serene and slightly introspective expression. Her hair flows naturally over her shoulders, showcasing its length and volume. She is wearing a cream-colored knit sweater. The background is a plain, bright white, highlighting her hair and profile. The lighting is soft and even, creating a gentle and pleasant mood. White text overlays the bottom of the screen, reading: 'flow to the scalp. We never like to have'.
0:40woman posing for photo shoot A medium shot shows a woman with long, wavy, golden blonde hair, seated in a white wooden chair. She is wearing a light brown top under a cream-colored cardigan with a repeated black horse pattern, and blue jeans. She is looking back over her right shoulder at the camera with a confident, slightly playful expression. In the foreground, a photographer (only arms and camera visible) is taking her picture. The setting appears to be a rustic studio, with a white backdrop and wooden beams/objects in the blurred background. The lighting is bright and professional, typical of a photoshoot. White text overlays the bottom of the screen, reading: 'this feeling'.
0:42woman with curly hair smiling at camera A medium close-up shot of a young woman with dark, voluminous curly hair, looking directly at the camera with a gentle, warm smile. Her hair frames her face, enhancing her cheerful expression. She has light-to-medium skin and is wearing a light, possibly beige, button-up shirt and a delicate gold cross necklace. The background is a plain, bright white, ensuring full focus on her. The lighting is soft and flattering, creating a pleasant and approachable mood. White text overlays the bottom of the screen, reading: 'of having a product in our hair'.
0:43man with curly hair smiling rustic setting A medium shot of a young man with dark, curly hair and a mustache, sitting and looking off to the right with a wide, happy smile. He is wearing a light-colored long-sleeved shirt under a brown or tan jacket with prominent chest pockets. His hands are clasped in front of him. The background is a rustic wooden wall with dark red planks, creating a warm, natural backdrop. The lighting is soft and even, highlighting his pleasant expression. White text overlays the bottom of the screen, reading: 'that makes us feel like'.
0:44male model relaxed expression A medium close-up shot captures the male model from earlier scenes, looking slightly off-camera to the right with a relaxed, pleasant expression. His medium-long brown hair is styled back. He is wearing a white t-shirt, a dark green collared shirt, and a brown and blue plaid jacket. The background is a rustic wooden wall, providing a natural, warm feel. The lighting is soft and natural, emphasizing his healthy appearance. White text overlays the bottom of the screen, reading: 'we can't touch our hair,'.
0:46male model wearing hat profile A medium close-up shot, in profile, shows the male model from previous scenes. He is wearing a maroon baseball cap with a white logo ('DABODA BOULDER CO.') and looking thoughtfully off-camera to the right. His medium-long brown hair is tucked under the cap. He is wearing a dark jacket, possibly the plaid one from earlier scenes. The background is a blurred, dark wooden wall, creating a rustic, natural environment. The lighting is soft, with a subtle highlight on his face, creating a contemplative mood. White text overlays the bottom of the screen, reading: 'or we can't throw on a hat,'.
0:47male model smiling at camera A medium shot captures the male model from previous scenes, standing and looking directly at the camera with a gentle, confident smile. His medium-long brown hair is styled casually, and he wears a white t-shirt under a dark green collared shirt and a brown and blue plaid jacket. The background is a rustic studio setting with a white backdrop to his left and wooden structures to his right, giving a clean yet natural feel. The lighting is bright and even, highlighting his friendly expression. White text overlays the bottom of the screen, reading: 'or wear a hoodie. This is the product'.
0:49product tube standing upright A close-up shot focuses on the white 'HIGHLAND GLACIAL CREAM' tube standing upright on a light, clean surface, possibly a wooden table. A pair of hands reaches in from the top of the frame to remove the silver spoon-like applicator from the tube's cap. The tube is prominently displayed, showing its branding and key information. The background is blurred and light, creating a clean aesthetic. The lighting is bright and even, highlighting the product. White text overlays the bottom of the screen, reading: 'to live in every day.'.
0:50brand logo end card A simple shot displaying the brand name 'HIGHLAND' in a clean, dark sans-serif font centered against a plain, light beige or off-white background. The text is crisp and clear. The lighting is soft and even. This functions as an end card, concluding the video. No other visual elements are present.
