A medium close-up shot of a blonde woman wearing a white cycling helmet with black accents and dark sunglasses, looking slightly to her right and smiling. She wears a beige tank top. The background is a blurred, sunny desert landscape with reddish-brown earth and sparse green bushes. The lighting is bright and natural, casting soft highlights on her helmet and face. The camera is slightly below eye level. A vibrant purple text box with "Go!" in white appears at the bottom center of the frame, serving as an energetic call to action or a prompt for movement. The overall mood is active and joyful.
0:01cyclists from behind desert A wide shot from behind two cyclists riding mountain bikes on a dusty red dirt road through a desert landscape. The camera is positioned slightly low, looking up towards the horizon. The cyclists, one male and one female, are moving away from the camera. The female cyclist on the right is wearing a beige top and black shorts, while the male on the left is in a light t-shirt and black shorts. In the distance, mountains and hills are visible under a clear, bright blue sky. Long shadows are cast forward from the cyclists, indicating either early morning or late afternoon sun. The natural light emphasizes the rugged texture of the dirt path. A blue text box with "Go! Go! Go!" in white appears at the bottom center, reinforcing the sense of energetic motion.
0:02bike tire skidding dirt A low-angle, close-up shot focusing on a mountain bike tire skidding and kicking up reddish-brown dirt. The tire, dark gray with prominent treads, is visible as it grips and then slides, creating a cloud of dust and small rocks. The ground is a dry, rocky, reddish-brown dirt path, characteristic of a desert environment. The lighting is bright and natural, highlighting the texture of the dirt and tire as the dust particles become visible. The action implies a sudden, forceful stop or a loss of control, generating a sense of immediate danger. An off-screen voice exclaims "Stop!", adding to the dramatic tension.
0:02cyclists fallen overhead An overhead drone shot looking directly down on two cyclists on a wide, reddish-brown dirt path. One cyclist (female) is lying on the ground, wearing a light-colored helmet and top, appearing to be injured or in distress. The other cyclist (male) is kneeling beside them, bending over, seemingly checking on the fallen rider or providing assistance. A silver mountain bike is lying on its side nearby on the path. Long, distinct shadows of the cyclists and bike are cast across the dusty ground, indicating either early morning or late afternoon sun. Small, sparse green bushes are scattered around the periphery of the frame, defining the desert environment. The overall atmosphere is one of concern and immediate aftermath of an accident.
0:04approaching clinic exterior A medium shot showing a man supporting a woman as they walk towards the automatic glass doors of a modern building, which is implied to be a clinic. The woman is holding her left arm with her right hand and appears to be in discomfort, looking down with a pained expression. The man has his arm around her back, providing physical and emotional support. The building facade is sleek with large glass panels, reflecting some outdoor light. The "Intermountain Health" logo is faintly visible through the glass doors. A blurred bicycle wheel in the foreground frames the left side of the shot, connecting back to the initial accident. The lighting is natural daylight, indicating daytime. A dark gray text box with "At Intermountain Orthopedic Urgent Care" in white appears at the bottom, providing context for their destination.
A medium shot from inside the clinic, looking out as a man supports a woman entering through automatic glass doors. The woman is still holding her arm with a grimace of pain or discomfort, looking forward into the clinic. The man, wearing a baseball cap, guides her, looking concerned. The clinic interior is modern, brightly lit, and clean with muted grey tones and warm ambient lighting. There's a subtle blur of an office setting visible through the doors. The automatic doors slide open smoothly to let them in, emphasizing accessibility. The overall atmosphere shifts from outdoor activity to seeking medical help. A dark gray text box with "At Intermountain Orthopedic Urgent Care" in white appears at the bottom, continuing the contextual information.
0:06reception desk approach A medium shot from behind the female patient and her male companion as they approach a modern reception desk inside the clinic. The woman, still holding her arm, looks towards the desk with a slightly worried expression, while the man walks beside her, also looking towards the receptionist. The receptionist, a young woman with dark hair, is sitting at the desk and smiling warmly at them, projecting a welcoming and reassuring demeanor. The reception area is sleek, with a white, minimalist desk and a grey wall behind it. The partial text "SOUTHWEST ORT URGENT" is visible on the wall, indicating the clinic's specialization. An "hp" logo is visible on a monitor on the desk. The lighting is bright and even throughout the clinic space. A dark gray text box with "At Intermountain Orthopedic Urgent Care" in white appears at the bottom.
0:07doctor examining arm A medium close-up shot of a female patient sitting in a clinical setting, looking towards a doctor who is examining her right forearm and elbow. The doctor's hands are gently manipulating her arm, performing a careful assessment. The patient is wearing a beige athletic tank top, and a white watch with a light-colored band is visible on her left wrist. In the background, a modern medical imaging machine with a large screen displaying what appears to be an X-ray or diagnostic image is clearly visible, highlighting the advanced technology used. The lighting is bright, clean, and clinical, creating an atmosphere of professionalism and care. A dark gray text box with "we specialize in less stop and more go." in white appears at the bottom, conveying the clinic's mission.
0:09patient listening profile A close-up profile shot of the female patient's face, looking slightly to her right, with a thoughtful and slightly concerned expression as she listens to the doctor. Her blonde hair is neatly pulled back into a ponytail. The background is blurred, showing soft-focused parts of the modern medical equipment and a monitor screen, maintaining the clinical context. The lighting is soft and even, highlighting her facial features and expression without harsh shadows. The intimate framing emphasizes her engagement and the seriousness of the moment as she receives information about her injury. A dark gray text box with "Our orthopedic specialists are dedicated to treating" in white appears at the bottom, continuing the clinic's message.
0:11doctor hands examining arm A close-up shot focused on a male doctor's hands gently examining the female patient's right forearm. The patient's beige athletic tank top is visible in the frame, along with a portion of her arm. In the blurred background, a medical imaging machine and a screen displaying diagnostic images can be seen, reinforcing the professional and high-tech environment. The doctor's fingers are carefully assessing the arm, demonstrating precision and expertise. The lighting is bright and clinical, highlighting the subtle movements of the hands. A dark gray text box with "Our orthopedic specialists are dedicated to treating" in white appears at the bottom, explaining the clinic's specialization.
0:12doctor bandaging wrist initial A close-up shot focused on the male doctor's hands applying a beige elastic bandage to the female patient's wrist and lower forearm. The bandage is in the process of being wrapped around her hand and wrist, with the end still loose. The doctor's light blue shirt sleeve and blue and gray striped tie are visible in the upper part of the frame. The patient's arm is resting on a surface, stable during the bandaging. The lighting is bright and direct, highlighting the sterile and precise bandaging process. A dark gray text box with "sprains, strains, and minor fractures" in white appears at the bottom, specifying the types of injuries treated.
0:13doctor bandaging wrist finished A close-up shot focused on the male doctor's hands as he finishes applying a beige elastic bandage to the female patient's wrist and lower forearm. The bandage now completely covers her wrist and part of her hand, neatly and securely. The doctor's light blue shirt sleeve and blue and gray striped tie are visible in the upper part of the frame. The patient's arm is resting on a surface, stable. The lighting is bright and direct, clearly showing the completed bandage and the doctor's final touches. A dark gray text box with "sprains, strains, and minor fractures" in white appears at the bottom, reiterating the clinic's area of expertise.
0:14patient and doctor consultation A medium shot showing the female patient and male doctor in a consultation setting. The patient, wearing a beige tank top, is seated and looking towards the doctor with a relieved and engaged expression. Her right arm, now bandaged, rests on a table in front of her. The doctor is partially visible on the right side of the frame, offering reassurance or instruction. The background includes modern medical equipment and screens, maintaining the clinical atmosphere. The overall mood is positive and reassuring, indicating successful treatment and patient satisfaction. A dark gray text box with "to get you ready to go again." in white appears at the bottom, emphasizing the outcome and recovery.
0:16patient walking with sling A full shot of the female patient and male companion walking side-by-side down a well-lit, carpeted hallway in a modern medical facility. The woman is wearing a black arm sling on her right arm, a beige tank top, and black shorts. She is smiling and actively talking with the man, who wears a light t-shirt, black shorts, and a baseball cap, and is looking at her with a smile. They both appear happy and recovered, engaging in a pleasant conversation. Artwork depicting a scenic landscape hangs on the wall in the background, adding a touch of warmth to the clinical setting. The camera smoothly follows them from in front as they walk. The lighting is warm and inviting. A dark gray text box with "to get you ready to go again." in white appears at the bottom, reinforcing the theme of recovery and readiness.
0:18foot clipping into pedal A close-up shot of a person's foot, wearing a dark grey cycling shoe with an orange logo (Giro) on the side and black velcro straps, actively clipping into a bicycle pedal. The foot moves down to engage the cleat with the pedal mechanism, creating a satisfying 'click' sound (implied). The background is blurred, reddish-brown dirt, indicating an outdoor, natural cycling setting. The lighting is bright and sunny, highlighting the details of the shoe and pedal. This scene symbolizes the return to activity and the successful recovery, emphasizing the ability to 'go again'. A blue text box with "Go!" in white appears at the bottom center, acting as a final affirmation of movement and recovery.
0:18cyclists riding overhead An overhead drone shot looking down on two cyclists riding their mountain bikes on a wide, reddish-brown dirt path. They are moving towards the top of the frame, their synchronized movement suggesting a return to their previous activity. Long, distinct shadows of the cyclists and bikes are cast behind them, indicating the bright sun. Small, sparse green bushes are scattered across the desert landscape, providing a natural, rugged environment. The lighting is bright and natural, typical of a sunny outdoor day. A blue text box with "Go, go, go!" in white appears at the bottom center, re-emphasizing the theme of continuous movement and successful recovery.
0:19overhead cyclists with text logo An overhead drone shot of two cyclists riding mountain bikes on a reddish-brown dirt path in a desert landscape. The camera is slowly pulling back and panning slightly to keep them centered in the frame, creating a dynamic sense of movement. Long shadows stretch behind them. Overlaid text appears at the bottom: "For cost effective care when you're injured,". Then, the "ih" logo in vibrant red and purple appears prominently on the left side of the frame, and "Intermountain Health" text appears next to it. The background is a vibrant desert with scattered low-lying bushes, blurred slightly to keep focus on the text and logo. The scene transitions to a clear call to action while showcasing the resolved problem.
0:22end card call to action An end card featuring the "ih" logo in vibrant red and purple on the left, with "Intermountain Health" text next to it. Below, "Orthopedic Urgent Care" is displayed in a larger font, followed by "Fast, expert care for sprains, strains, and fractures." in smaller, descriptive text. A prominent call-to-action button states "visit Intermountain Orthopedic Urgent Care." The background is a soft-focus, blurred overhead shot of two cyclists riding on a reddish-brown desert path, creating a cohesive visual link to the rest of the video while maintaining readability of the text. The lighting is bright and cheerful. After a few seconds, the text below the call to action changes to "No appointment needed", emphasizing ease of access and removing a potential barrier. This final scene wraps up the narrative with clear brand messaging and instructions.
