0:00meat into packaging
The scene opens with a close-up, high-angle shot looking down at a hand, covered in a white protective glove, as it handles a piece of dark, irregularly shaped meat with visible marbling. The meat is lifted out of a white and red 'CARNIVORE SNAX' bag, then gently placed back inside. Several identical product bags are lined up neatly on a reflective, sterile metallic surface, suggesting an industrial or food processing environment. The lighting is bright and even, highlighting the textures of the meat and the crispness of the packaging. A bold blue text overlay, 'PURE MEAT. PURE PROTEIN. NO JUNK.', appears prominently in the center of the frame, reinforcing the product's message. The overall color palette is dominated by the reds, whites, and blacks of the packaging, contrasting with the dark brown of the meat and the stark white of the glove. The camera remains static throughout this process.
0:04man recommends product
A medium shot frames a man from the chest up, positioned centrally. He is wearing a vibrant red t-shirt with a 'Stuart Tool & Die Co.' logo on the right side and a tan baseball cap worn backward, exposing his face. A prominent silver chain necklace is visible around his neck. His facial expression initially shows a downward gaze, then he lifts his head to look directly at the camera with a slight smile and raised eyebrows, conveying enthusiasm and conviction. The background is softly blurred, showing hints of a light-colored wall and some indistinct household decor, suggesting an indoor, casual setting with warm lighting. Text overlays 'YOU WILL' and 'I PROMISE YOU' appear sequentially in white, bold lettering within black boxes, emphasizing his statement. The dominant colors are the man's red shirt, tan cap, and fair skin, set against a muted background.
0:07man compares product to chip
This is a medium shot of a man with a dark, styled beard and a high bun, wearing a purple sleeveless tank top with 'Crossfit Conquest' written on it. He holds a unique, crinkled piece of marbled meat in his right hand, displaying it towards the camera. His expression is engaged as he speaks, conveying a descriptive tone. The setting is outdoors, likely on a patio or deck, under a wooden pergola with decorative string lights hanging above. In the background, lush green foliage and parts of a building are visible, bathed in bright, natural daylight. The primary colors are the purple of his shirt, the earthy tones of the meat, and the vibrant greens of the background. Text overlays appear: 'IT'S LIKE A', 'POTATO CHIP', and 'MADE OUT OF STEAK', reinforcing his comparison of the meat's texture.
0:09meat against nature backdrop
A close-up shot focuses on a hand holding several long, thin strips of dark and light marbled meat, fanned out slightly. The meat pieces are distinctly layered with dark brown and off-white fatty sections. The background is softly blurred, revealing a picturesque outdoor scene: vibrant green trees in the mid-ground and a shimmering body of water (possibly a lake or river) under a bright, slightly overcast sky in the distance. The lighting is natural and bright, emphasizing the textures and colors of the meat. A white text overlay, 'NOTHING LIKE', appears at the bottom center of the screen, likely to contrast the product with traditional jerky. The dominant colors are the natural greens of the foliage, the blues and whites of the sky and water, and the browns and creams of the meat.
0:10man eating on boat
A close-up, profile shot captures a man from the nose up, intensely biting into a piece of dark meat. He is wearing a dark baseball cap that casts a slight shadow over his face. His blue eyes are visible as he chews. The setting appears to be outdoors on a sunny day, possibly on a boat, with the blue water partially visible and blurred in the background. His bare chest indicates a casual, summery environment. The lighting is bright and natural, creating clear shadows. A white text overlay, 'COMPLETELY', flashes on the screen, emphasizing the quality of the product. The main colors are the man's tan skin, the dark cap, and the blue of the water, with the dark meat contrasting against his skin.
0:12man eating in car
A medium shot captures a man from the chest up, seated inside a car. He is wearing a light green t-shirt and modern blue mirrored sunglasses that reflect the car's interior. His mouth is slightly open, and he is actively chewing, with his cheek slightly distended, indicating he is savoring the food. The background consists of the car's dark interior, with a glimpse of a blurred street scene through the windows, suggesting movement or a parked vehicle. The lighting is bright, presumably from natural daylight entering the car, casting soft reflections on his sunglasses. Text overlays 'TENDER,' and 'MELTS IN YOUR MOUTH' sequentially appear in white, bold lettering within black boxes, describing the product's texture. The main colors are the man's green shirt, the blue of his sunglasses, and the dark grey/black of the car interior.
0:14man tearing meat in forest
A medium close-up shot focuses on a man's hands as he tears apart a piece of dark, marbled meat, revealing its fibrous texture. He wears a camouflage jacket, glasses, and a dark baseball cap. His bearded face, framed by glasses, is visible in the upper portion of the frame, looking down intently at the meat. The background is a large, textured tree trunk, suggesting a forest or natural outdoor setting. The lighting is natural and bright, casting gentle shadows that highlight the details of the meat and the tree bark. A white text overlay, 'CRISPY', appears at the bottom center, describing the product's quality. The dominant colors are the greens and browns of the camouflage, the earthy tones of the tree, and the dark red/brown of the meat.
0:15man eating with taxidermy
A medium shot captures a man in a sleeveless beige t-shirt and a blue baseball cap, biting into a substantial, flat piece of dark meat. He looks upward with an expression of enjoyment as he chews. The background features a light green wall adorned with hunting trophies: a large black bear taxidermy mount is visible on a rocky base to the left, and a deer skull with prominent antlers hangs to the right. The lighting is warm and even, typical of an indoor setting. The dominant colors are the man's beige shirt, blue cap, the green wall, and the dark tones of the taxidermy. The camera is static, focusing on the man's enthusiastic consumption.
0:16man eating in car 2
A medium close-up shot shows a man in the driver's seat of a car, wearing a grey t-shirt and a black baseball cap worn backward. He is focused on biting into a small, dark piece of meat held between his fingers. His mouth is open, revealing his teeth as he takes a bite. A white 'Carnivore Snax' bag, slightly blurred, is visible in the bottom right corner. The car interior is visible, and through the passenger window, a blurred outdoor scene with light green trees and buildings can be seen. The lighting is bright and natural, indicating daylight. The color palette includes the grey of his shirt, black of his cap, and the dark brown of the meat, contrasted with the white of the bag and the soft greens outside. The camera is static.
0:17man describes product as delicious
A medium shot shows the same man from the previous taxidermy scene (Scene 8), now holding a piece of dark, marbled meat in one hand and gesturing with the other as he speaks directly to the camera. He maintains an enthusiastic and approving expression. He is wearing a sleeveless beige t-shirt and a blue baseball cap. The background remains the same light green wall with the black bear and deer antlers taxidermy mounts. The lighting is consistent, warm and even. A white text overlay, 'DELICIOUS', appears at the bottom center, reflecting his verbal description. The color scheme is consistent with Scene 8: beige, blue, green, and dark browns. The camera remains static.
0:18older man eating outdoors
A medium close-up shot features an older man with light reddish-brown hair and a white t-shirt, standing outdoors in front of a white house with horizontal siding. He is actively chewing a piece of food, with his mouth slightly full and his gaze directed downwards and to the side, giving a thoughtful or savoring expression. A gold wedding band is visible on his left hand. The lighting is bright and natural, indicating a sunny outdoor environment. A white text overlay, 'I LOVE THEM', appears at the bottom center, reinforcing his positive reaction. The main colors are the man's fair skin, the white of his shirt and the house, and the light reddish tones of his hair.
0:19older man calls product addicting
A medium shot captures an older man with a full, white beard and long white hair, wearing a light blue collared shirt. He is looking directly at the camera, speaking and making a subtle gesturing motion with his right hand. His facial expression is warm and amiable, conveying a sense of conviction. The background consists of a wooden door with a light-colored wall above it, suggesting an indoor, homely setting. The lighting is soft and even, highlighting his features. A white text overlay, 'ADDICTING', appears at the bottom center, summarizing his impression of the product. The dominant colors are the light blue of his shirt, the white of his hair and beard, and the warm brown of the wooden door.
0:20man discusses preservatives
A medium shot shows the man from Scene 2 (red t-shirt, tan cap) holding up a 'CARNIVORE SNAX CHICKEN SLIDERS' bag. He is looking directly at the camera and speaking, with an earnest expression. The red t-shirt and tan baseball cap are clearly visible, along with his silver chain. The background is softly blurred, showing a light-colored wall, consistent with his previous appearance. The lighting is warm and even. A white text overlay, 'THERE'S NO PRESERVATIVES', appears at the bottom center, highlighting a key feature of the product. The colors are predominantly the man's red shirt, tan cap, and the white, red, and black of the product packaging.
0:21man holding meat slider
A medium shot focuses on a man with a distinct mustache, wearing a beige t-shirt and a camouflage baseball cap. He holds up a small, round, dark brown piece of meat, similar to a slider or patty, towards the camera. He looks directly at the camera with a slight, confident smile. The background consists of a light grey-paneled wall, suggesting an indoor, casual setting. The lighting is even and bright, highlighting the texture of the meat and his facial features. A white text overlay, 'GOOD OLD FASHION', appears at the bottom center, emphasizing the traditional quality. The main colors are the beige of his shirt, the greens and browns of the camouflage cap, and the dark brown of the meat.
0:22man describes ingredients
A medium shot continues to feature the man with the mustache, wearing a beige t-shirt and camouflage baseball cap. He holds the small, round piece of dark brown meat. He is speaking directly to the camera, emphasizing the simplicity of the ingredients. The background is the same light grey-paneled wall, providing a clean, uncluttered backdrop. The lighting remains bright and even. Text overlays 'MEAT' and 'AND SALT' appear in white, bold lettering within red boxes, highlighting the core components of the product. The color palette is consistent with the previous shot: beige, camouflage greens and browns, and dark brown meat.
0:23man tasting meat in car
A close-up shot inside a car captures a man in a grey t-shirt and black baseball cap, actively biting into a large, rectangular piece of meat. His eyes are wide with surprise and enjoyment, and he chews slowly, savoring the flavor. His head is tilted slightly as he expresses satisfaction. The car interior is visible, along with a blurred view of trees and buildings through the window. The white 'Carnivore Snax' bag is visible in the lower right. Bright, natural daylight illuminates the scene. Text overlays appear: 'OH MY, THE SALT ON HERE', dynamically moving on screen, emphasizing his reaction to the seasoning. The colors are predominantly the grey of his shirt, the black of his cap, and the dark brown and light fat streaks of the meat, contrasted with the bright outside view.
0:27man confirms taste
A medium shot returns to the man with the mustache, wearing a beige t-shirt and camouflage baseball cap, positioned against the light grey-paneled wall. He is speaking directly to the camera with a wide, confident smile, expressing his strong approval of the product. His body language is relaxed and positive. The lighting is consistent, bright and even. A white text overlay, 'THAT IS REALLY GOOD!', appears at the bottom center, reinforcing his enthusiastic statement. The color palette remains the same: beige, camouflage patterns, and light grey background.
0:28meat detail shot
A close-up shot focuses on a female hand, identifiable by its manicured fingernails painted in bright red polish, holding a large, rectangular piece of meat. The meat itself shows distinct marbling, with a deep reddish-brown muscle portion and significant, creamy white fat streaks. The background is a clean, bright white surface, providing a stark contrast that highlights the product's details. The lighting is very bright and even, casting minimal shadows and emphasizing the meat's texture and color. A white text overlay, 'IT'S NOT TOO MUCH SALT', appears at the bottom center, likely providing information about the product's seasoning. The dominant colors are the red nail polish, the brown and white of the meat, and the pure white background.
0:29meat against person and nature
A close-up shot frames a hand, identifiable by its pink nail polish, holding a long, thin strip of marbled meat prominently in the foreground. The meat exhibits distinct layers of dark brown and white fat. In the blurred background, the profile of the man from Scene 5 (wearing a black baseball cap) is visible, with a bright blue sky and distant green trees and water. The lighting is natural and bright, creating a shallow depth of field that keeps the meat sharp while blurring the background. A white text overlay, 'IT'S JUST', appears at the bottom center, leading into a description of the product's quality. The color palette features the pink of the nails, the brown and white of the meat, and the muted blues and greens of the natural outdoor setting.
0:30product display and demonstration
A medium shot displays a 'CARNIVORE SNAX BRISKET' bag standing upright on a textured, light-colored rocky surface. Two pieces of marbled meat are laid out in front of the bag, and a hand with light-colored nail polish gently picks up one of the pieces, presenting it to the viewer. In the background, blurred green trees and a distant body of water are visible under a bright, slightly overcast sky. The lighting is natural and clear, highlighting the product and its packaging. Text overlays 'BASICALLY,' 'AND SLICE', and 'THIN' appear sequentially in white, bold lettering within red boxes, explaining the meat's preparation. The color palette includes the white, red, and black of the packaging, the natural browns and whites of the meat, and the greens and blues of the outdoor environment.
0:32meat into packaging 2
The scene revisits the industrial setting with a close-up, high-angle shot of a hand, covered in a white protective glove, placing a piece of dark, irregularly shaped meat into a 'CARNIVORE SNAX CHUCK' bag. Similar bags are lined up on a metallic surface in the background. The lighting is bright and even. A white text overlay, 'ORGANIC, GUYS', appears in the center, emphasizing the product's quality. The overall color palette is dominated by the reds, whites, and blacks of the packaging, contrasting with the dark brown of the meat and the stark white of the glove. The camera remains static, focusing on the action.
0:33cows grazing wide shot
A wide, expansive shot captures a vast green pasture under an overcast sky. Numerous black cows, varying in size, are scattered across the field, grazing peacefully. The landscape appears flat and stretches towards a distant, indistinct horizon. The lighting is soft and diffused, characteristic of an overcast day, which enhances the vibrant green of the grass. White text overlays sequentially appear at the bottom: 'THIS STUFF IS FROM ANIMALS THAT HAVE LIVED ON LAND THAT ARE NOURISHING THE SOIL', highlighting the regenerative farming practices. The dominant colors are the lush green of the grass, the deep black of the cows, and the light grey of the sky, creating a serene and natural atmosphere.
0:37cows grazing forest background
A wide shot shows a group of light brown cows grazing closely together in a vibrant green pasture. Their heads are down, focused on eating. In the mid-ground, a dense line of dark green trees forms a natural backdrop, adding depth to the scene. A utilitarian power pole is partially visible on the left side of the frame, hinting at human presence without detracting from the natural setting. The lighting is bright and natural, indicating a clear or partly cloudy day, enhancing the rich greens and browns. Red text overlays appear sequentially at the bottom: 'AND GIVING THE SOIL THE NUTRIENTS IT NEEDS TO KEEP BEING REGENERATED, RIGHT?', emphasizing the ecological benefits. The primary colors are the various shades of green from the grass and trees, and the warm light brown of the cattle.
0:41man in car with child and meat
A close-up shot shows a man in the driver's seat of a car, wearing dark sunglasses and a grey baseball cap, talking directly to the camera while holding a piece of dark, marbled meat. His facial expression is animated and articulate, with his mouth open as he speaks. In the blurred background, a young child wearing a green shirt is visible in a car seat, adding a relatable, family-oriented element. The car interior is visible, and through the windows, a blurred green landscape passes by, suggesting motion. Bright, natural daylight illuminates the scene. White and red text overlays, '100% GRASS-FED GRASS-FINISHED BEEF AND SALT', appear in quick succession, detailing the product's origin and ingredients. The dominant colors are the dark tones of the sunglasses and cap, the man's green shirt, the brown of the meat, and the blurred greens of the exterior.
0:44product showcase outdoor
A medium shot displays a 'CARNIVORE SNAX BRISKET' bag standing upright on a textured, light-colored rocky surface. Two pieces of marbled meat are laid out in front of the bag. In the background, blurred green trees and a distant body of water are visible under a bright, slightly overcast sky. The lighting is natural and clear, highlighting the product and its packaging. White text overlays, 'IT'S REALLY HARD TO BEAT WHAT YOU GET OUT OF CARNIVORE SNAX', appear sequentially, summarizing the product's value. The color palette includes the white, red, and black of the packaging, the natural browns and whites of the meat, and the greens and blues of the outdoor environment. The camera is static, focusing on the appealing outdoor display of the product.
0:47man eating in car conclusion
A medium shot captures a man in the driver's seat of a car, wearing a grey t-shirt and black baseball cap. He is holding a round, dark piece of meat and speaks directly to the camera with a wide, confident smile, conveying enthusiastic endorsement. He then bites into the meat with visible satisfaction. The car interior is visible, and through the passenger window, a blurred outdoor scene with light green trees and buildings can be seen. The lighting is bright and natural, indicating daylight. A white text overlay, 'CARNIVORE ALL DAY', appears in a prominent red box, reinforcing his message. The color palette includes the grey of his shirt, black of his cap, and the dark brown of the meat, contrasted with the bright outside view.
0:50animated product outro
The scene is an animated graphic on a clean white background. Three distinct product bags of 'CARNIVORE SNAX' (New York Strip, Brisket, Chicken Sliders) rotate and slide into position from the bottom, settling into a triangular arrangement at the bottom of the frame. Above them, red textured splashes animate across the top of the screen, creating a dynamic, energetic effect. The final composition features a bold black 'CARNIVORE SNAX' logo at the top center, followed by a prominent red button with white text that reads 'SHOP CARNIVORE SNAX'. The overall atmosphere is energetic and promotional. The color palette is stark white, with bold red and black graphics, emphasizing the brand's identity and call to action.
