0:00intro talking head with brand introduction A young to middle-aged man with dark, short hair and a neatly trimmed beard is centered in a medium shot, speaking directly to the camera. He wears a black v-neck medical scrub top with 'Michael Razzano Medical Aesthetician' embroidered in white on the left chest and a small 'FIGS' logo on the right. He has a friendly, confident expression, smiling and making direct eye contact. The background is a clean, well-lit professional treatment room or clinic. To the left, white storage cabinets are visible, and to the right, a sink area with various white bottles and a wall-mounted Purell hand sanitizer dispenser on a light green wall. The lighting is bright and even, creating a professional and clean aesthetic with minimal shadows. Teal and white text overlays ('YEAR AFTER YEAR IN', 'THE AESTHETICS', 'FACEREALITY', 'CONTINUES TO BE MY', 'FAVORITE WAY TO', 'TREAT ACNE', 'FACEREALITY HAS', 'GIVEN ME THE', 'EDUCATION AND THE', 'RESOURCES TO', 'ACHIEVE AMAZING', 'RESULTS FOR MY', 'CLIENTS') appear and disappear, highlighting key phrases of his speech. The overall color palette is professional and clean, dominated by black, white, and light green accents.
0:10talking head with before after images The scene continues from the previous one, maintaining a medium shot of the male aesthetician speaking directly to the camera. He points his right index finger slightly up and to the right of the frame, smiling. Simultaneously, two distinct sets of 'before and after' images appear in the upper right quadrant of the screen. Each set presents a person's profile (one male and one female) with noticeable acne in the 'before' image and significantly clearer skin in the 'after' image. The images are neatly arranged in square formats, separated by a black background in the middle. The aesthetician maintains a confident and happy expression as he gestures towards these visual proofs of his work. Text overlays ('LIKE THIS', 'ONE AND THIS ONE') appear briefly on the screen, directly corresponding to his speech. The background remains the professional clinic setting with white cabinets and a light green wall.
0:13talking head explaining method The scene reverts to a medium shot of the male aesthetician, centered and speaking directly to the camera, without the before-and-after images. He uses natural hand gestures to emphasize his points, maintaining a confident and knowledgeable expression throughout. He is wearing the same black medical scrub top. The background is consistent with the professional clinic setting, featuring white cabinets on the left and a light green wall with a sink area on the right. The lighting remains bright and even, ensuring clarity. Text overlays ('WHEN IT COMES TO', 'TREATING ACNE', 'IT\'S TYPICALLY MORE', 'THAN JUST ONE THING', 'FACEREALITY\'S CLEAR', 'SKIN METHOD IS A', 'HOLISTIC LONG TERM', 'APPROACH THAT', 'COVERS DIET AND', 'LIFESTYLE FACTORS', 'INGREDIENT KNOWLEDGE', 'EDUCATION ON', 'MODALITIES AND', 'TREATMENTS', 'AND SO MUCH MORE', 'IF YOU\'RE LOOKING TO', 'BRING ON MORE ACNE', 'CLIENTS OR FEEL MORE', 'CONFIDENT IN', 'TREATING ACNE', 'NOW IS THE PERFECT', 'TIME TO BRING ON', 'FACEREALITY') scroll across the bottom of the screen, highlighting key aspects of the Face Reality method.
0:33talking head explaining offer The scene continues with the male aesthetician in a medium shot, centered and speaking directly to the camera. He uses dynamic hand gestures, particularly open hands, to illustrate the offering of a discount or gift, conveying enthusiasm and generosity. His expression is confident and inviting. He wears the same black medical scrub top with the 'Michael Razzano Medical Aesthetician' embroidery and 'FIGS' logo. The background is the professional clinic setting with white cabinets and a light green wall behind him. The lighting remains bright and even. Text overlays ('WHEN YOU PURCHASE', 'THE TRAINING', 'YOU\'LL RECEIVE $800', 'BACK THAT YOU CAN', 'USE IN BUILDING YOUR', 'BACK BAR OR RETAIL', 'SHELVES SO THAT', 'YOU\'RE READY TO GET', 'STARTED', 'BUT WAIT, THERE\'S', 'MORE', 'IF YOU USE MY LINK', 'INCLUDED IN THE', 'CAPTION YOU\'LL', 'RECEIVE A GIFT THAT', 'INCLUDES THREE OF MY', 'FAVORITE PRODUCTS') appear and disappear, highlighting specific details of the promotional offer.
0:47talking head with cleanser product The male aesthetician is speaking directly to the camera in a medium shot. A white tube of 'Face Reality Ultra Gentle Gel Cleanser' product appears animatedly to the lower left of his body, partially overlapping his chest. The man gestures towards the product, maintaining a friendly, confident expression, as he describes its features. He is wearing his black medical scrub top. The clinic background remains consistent with white cabinets and the light green wall. Text overlays ('ULTRA GENTLE GEL', 'CLEANSER', 'AN AMAZING PH', 'BALANCED CLEANSER', 'FOR ALL SKIN TYPES') are synchronized with his speech and the appearance of the product graphic, detailing its benefits.
0:52talking head with cream product This scene is a seamless continuation, with the male aesthetician speaking in a medium shot. The 'Ultra Gentle Gel Cleanser' product graphic disappears, and a white tube of 'Face Reality Cran-Peptide Cream' product animates into the same position to the lower left of his body. He continues to speak about the product, maintaining a confident and friendly demeanor, occasionally gesturing with his hands to emphasize points. The background is unchanged, showing the professional clinic setting. Text overlays ('CRAN-PEPTIDE', 'CREAM', 'A RICH ACNE SAFE', 'MOISTURIZER FOR ALL', 'DAY HYDRATION') appear and disappear with his explanation, detailing the benefits and properties of the cream.
0:56talking head with serum product The male aesthetician is speaking directly to the camera in a medium shot. The 'Cran-Peptide Cream' graphic disappears, and a dark grey tube of 'Face Reality 8% L-Mandelic Serum' product animates into the lower left position. He speaks with increased enthusiasm about this product, describing it as a 'personal favorite' and highlighting its effectiveness. His expression is very positive and engaged. The clinic background remains the same professional setting with white cabinets and the light green wall. Text overlays ('OUR NUMBER ONE', 'SELLER AND MY', 'PERSONAL FAVORITE', 'THE 8% L-MANDELIC', 'SERUM', 'THIS HAS BEEN', 'ABSOLUTELY AMAZING', 'IN TREATING ACNE', 'AND POST-INFLAMMATORY', 'HYPERPIGMENTATION') synchronize with his speech, reinforcing the product's benefits and his personal endorsement.
1:04talking head with guideline booklet The scene shows the male aesthetician holding up a white spiral-bound booklet titled 'face reality Home Care Guideline' with the date '12.06.2023' visible below. He holds it with both hands, presenting it clearly to the camera, partially obscuring his chest. He speaks about the benefits and utility of the guideline, gesturing slightly with the booklet to emphasize its importance. His expression is confident and helpful, conveying the value of the resource. He wears the same black medical scrub top. The background is the consistent clinic setting, with white cabinets on the left and a light green wall with a sink area on the right. Text overlays ('YOU\'LL ALSO RECEIVE', 'A PHYSICAL COPY OF', 'THE HOME CARE', 'GUIDELINE', 'THIS HELPED ME SO', 'MUCH IN CONFIDENTLY', 'RECOMMENDING HOME', 'CARE ROUTINES WHEN', 'I FIRST GOT STARTED', 'WITH THE BRAND', 'BUT IT\'S ALSO JUST', 'GREAT TO HAVE IN THE', 'TREATMENT ROOM IF I', 'EVER NEED TO LOOK', 'BACK FOR REFERENCE') accompany his speech, explaining how the booklet aids in professional practice.
1:14talking head conclusion and call to action The male aesthetician returns to speaking directly to the camera in a medium shot, with no product or booklet visible. He uses open-hand gestures, extending his hands outwards, conveying enthusiasm and a strong sense of recommendation. His expression is very excited and happy, with a wide, genuine smile as he delivers his concluding remarks and a final call to action. He is wearing his black medical scrub top. The background is the professional clinic setting, unchanged from previous scenes, with white cabinets and the light green wall. The lighting remains consistently bright. Text overlays ('I AM SO EXCITED FOR', 'YOU TO START THIS', 'JOURNEY AND BRINGING', 'THIS AMAZING LINE', 'THAT HAS CHANGED', 'MY LIFE AND THE', 'LIVES OF MY CLIENTS', 'HAPPY CLEARING') appear with his concluding statements, reinforcing the positive impact of the brand.
