Log in Get started

Columbia Sportswear

columbia.com

Active

0:00INSTAGRAM

Ad Copy

My new go-to puffer this season 💙 @columbia1938 amaze puff keeps me warm, dry, and still cute no matter where I’m going 🧊☁️ #ColumbiaPartner #AmazePuff

Brand

Columbia Sportswear

AI Analysis

Transcript

0:00I hate being cold.

0:00So whenever I get a puffer jacket, it actually has to keep me warm, and Columbia is literally that girl when it comes to jackets that will keep you warm during the winter.

0:09This is the Amaze puff, it's super lightweight, but it still keeps you cozy even when it's freezing outside.

0:15But actually, look at how cute this looks on.

0:18Okay, I'm excited for winter officially.

0:20But anyways, it's made with premium downfill, so it's going to lock in all that warmth without being extra bulky.

0:26And also, it's made from their Omni shield moisture repelling fabric, so that means if it starts raining or snowing, you're actually going to stay dry.

0:33I love that they have these fleece line pockets because that's perfect for keeping your hands warm, especially mine, they always get cold.

0:39And you can also remove the hood, so you can definitely switch up your look depending on your outfit or the weather.

0:46They also come in a bunch of stunning colors and lengths, look at this super pretty like sage green, it's so beautiful.

0:51I love how the length is longer, so it's perfect for like super frigid days where I just want to be bundled up.

0:58It actually makes me really excited to wear this for winter.

1:01So,

Text on Screen

0:00your sign to get the columbia amaze puff this year

0:01SO WHENEVER I GET A PUFFER JACKET ACTUALLY HAS TO KEEP ME WARM

0:05AND COLUMBIA IS LITERALLY THAT GIRL WHEN IT COMES TO JACKETS THAT WILL KEEP YOU WARM DURING THE WINTER

0:10THIS IS THE AMAZE PUFF IT'S SUPER LIGHTWEIGHT BUT IT STILL KEEPS YOU COZY EVEN WHEN IT'S FREEZING OUTSIDE.

0:15BUT ACTUALLY, LOOK AT HOW CUTE THIS LOOKS ON.

0:17I'M EXCITED FOR WINTER OFFICIALLY, BUT ANYWAYS, IT'S MADE WITH PREMIUM DOWN FILL, SO IT'S GONNA LOCK IN ALL THAT WARMTH WITHOUT BEING EXTRA BULKY.

0:26AND ALSO IT'S MADE FROM THEIR OMNI SHIELD MOISTURE REPELLING FABRIC SO THAT MEANS IF IT STARTS RAINING OR SNOWING YOU'RE ACTUALLY GONNA STAY DRY.

0:33I LOVE THAT THEY HAVE THESE FLEECE LINED POCKETS BECAUSE THAT'S PERFECT FOR KEEPING YOUR HANDS WARM ESPECIALLY MINE THEY ALWAYS GET COLD.

0:39AND YOU CAN ALSO REMOVE THE HOOD SO YOU CAN DEFINITELY SWITCH UP YOUR LOOK DEPENDING ON YOUR OUTFIT OR THE WEATHER.

0:45THEY ALSO COME IN A BUNCH OF STUNNING COLORS AND LENGTHS. LOOK AT THIS SUPER PRETTY LIKE SAGE GREEN IT'S SO BEAUTIFUL.

0:51I LOVE HOW THE LENGTH IS LONGER SO IT'S PERFECT FOR LIKE SUPER FRIGID DAYS WHERE I JUST WANNA BE BUNDLED UP.

0:58THIS ACTUALLY MAKES ME REALLY EXCITED TO WEAR THIS FOR WINTER SO

Scenes (6)

0:00unboxing puffer jacket

A young woman stands in a bright, modern living room with a kitchen visible in the background. She is holding a large, light grey cardboard box with white text on its side. She is in the process of unboxing, using her hands to open the box and reveal its contents. Sunlight streams in from an unseen window to the left, casting a warm glow. The apartment has light-colored walls, a patterned rug, and minimalistic furniture, including a white sofa and a circular coffee table with a book and an ashtray. The kitchen features dark grey tiled walls, stainless steel appliances, and dark wooden bar stools. The overall color palette is neutral with accents of light blue from the product. An overlay text in white reads, 'your sign to get the columbia amaze puff this year'.

0:10putting on short puffer jacket

The scene continues in the same modern living room setting. The woman is now pulling a light blue, cropped puffer jacket out of the cardboard box. She begins to put the jacket on, showing its texture and how it comes out of the packaging. The bright natural light from the left highlights the soft blue color of the jacket. The background remains consistent with the previous scene, showcasing the kitchen and living room elements. The white text overlay 'your sign to get the columbia amaze puff this year' persists at the top of the frame. The action focuses on the transition of wearing the jacket.

0:15modeling short puffer jacket

The woman is now fully wearing a light blue cropped puffer jacket, showcasing its fit and features. She stands confidently in the same well-lit modern apartment. The jacket appears thick and warm, with visible puffiness. She demonstrates details like the pockets and the overall design, gesturing with her hands. The background remains the same, providing a clean, contemporary setting for the product display. The sunlight continues to brighten the scene, creating soft shadows and highlighting the jacket's material. The persistent white text overlay 'your sign to get the columbia amaze puff this year' frames the top of the video.

0:38demonstrating removable hood

In the same modern apartment setting, the woman has removed the light blue cropped puffer jacket and is demonstrating its removable hood. She holds the jacket up, carefully detaching the hood to show its versatility. The bright natural lighting continues to illuminate the scene, emphasizing the details of the jacket's construction. The contemporary apartment interior, with its kitchen and living area, serves as a consistent backdrop. The white text overlay 'your sign to get the columbia amaze puff this year' remains visible at the top.

0:46modeling long puffer jacket

The scene transitions to the woman modeling a different puffer jacket, this one a longer, sage green version. She is standing confidently in the same bright, modern living room. The longer length of the jacket is apparent, extending down to her mid-thigh, offering more coverage. The sage green color is a soft, muted tone, contrasting slightly with the previous light blue. Sunlight continues to pour in, highlighting the jacket's texture and plushness. The apartment's interior, including the kitchen, remains visible in the background. The white text overlay 'your sign to get the columbia amaze puff this year' is still displayed.

0:57final thoughts long puffer jacket

The woman stands centered in the frame, still wearing the long, sage green puffer jacket. She continues to convey her excitement for the winter season and the jacket's ability to keep her warm and comfortable. Her hands are often placed at her waist or making small, expressive gestures as she speaks. The bright, sunlit modern apartment setting, with the kitchen and living room visible, remains the consistent backdrop. The lighting is still bright and natural, creating a cheerful atmosphere. The white text overlay 'your sign to get the columbia amaze puff this year' remains at the top, reinforcing the product's promotion. The scene focuses on her final endorsement of the product.

More from Columbia Sportswear

Columbia Sportswear ad

Columbia Sportswear ad

Columbia Sportswear ad

Columbia Sportswear ad

Columbia Sportswear ad

Columbia Sportswear ad