0:00woman experiencing cramps
A medium shot frames a young East Asian woman seated on a light grey fabric sofa, hunched over with her hands pressed against her lower abdomen, indicating discomfort. Her eyes are closed tightly, and her brow is furrowed, conveying pain. The lighting is soft and natural, coming from the front-right, creating gentle shadows that highlight her features. The background is blurred, showing a subtle texture of the sofa. A dark purple overlay text box appears at the bottom-left of the frame, stating 'Period cramps suck,' with white, sans-serif font. The overall color palette is muted with light browns, greys, and the vibrant purple text box, creating a somber mood. The top of the frame displays the 'Warmies' logo in white with the tagline 'SNUGGABLE | HUGGABLE | LOVEABLE'.
0:02unfolding plush item
An overhead shot focuses on a pair of hands unfolding a soft, fluffy white and grey plush item on a pristine white bedspread. The item appears to be a pair of slipper socks, made of a very soft, shaggy material. The bedspread is neatly made, and in the background, out of focus, are two large pillows, one light green and one dark emerald green, adding a subtle color contrast. The lighting is bright and even, illuminating the textures of the plush item and bed linens. The scene suggests comfort and softness. A dark purple text box at the bottom reads 'but Warmies make them way more bearable.' in white, sans-serif font. The 'Warmies' logo is visible at the top, along with its tagline.
0:03putting on plush socks
A medium shot captures a person's lower legs and feet as they put on a pair of plush, white, fluffy slipper socks. The feet are bare before the socks are slipped on. The background is a white bedspread with green pillows, similar to the previous shot, but slightly pulled back to show more context. The lighting remains bright and even. The action is gentle and focused, highlighting the ease and comfort of putting on the product. The purple text box from the previous scene, 'but Warmies make them way more bearable,' persists at the bottom of the frame. The 'Warmies' logo is present at the top.
0:04opening microwave
A close-up shot focuses on a person's hand opening the stainless steel door of a Whirlpool microwave oven. The hand with the gold-colored bracelet gently pulls the handle, revealing the dimly lit interior of the microwave. The front of the microwave features a digital display showing '5:33' and various cooking function buttons. The lighting is artificial, emanating from within the microwave and a general kitchen light. The scene emphasizes the functionality of heating the product. The bottom of the frame features a purple text box, 'These adorable heatable stuffed animals double as a heating pad.', in white, sans-serif font. The 'Warmies' logo is still visible at the top.
0:06pressing microwave buttons
A close-up shot shows a person's index finger, with a light-colored fingernail polish, pressing the '8' button on the microwave's control panel. The digital display now reads '0:60', indicating a 60-second timer. The stainless steel panel with its array of buttons ('Popcorn', 'Pizza', 'Defrost', etc.) is sharply in focus. The lighting is clear and direct, highlighting the controls. The purple text box, 'These adorable heatable stuffed animals double as a heating pad.', remains at the bottom of the frame. The 'Warmies' logo is visible at the top.
0:07plush cow in microwave
A close-up shot looks through the mesh-patterned glass of the microwave door, showing a white and black plush cow rotating inside. The interior of the microwave is brightly lit by the internal light, casting a warm orange glow through the mesh. The texture of the plush toy is visible, with its distinct cow pattern. The scene emphasizes the heating process of the Warmies product. The purple text box at the bottom now reads 'Just microwave them for instant, soothing warmth.' in white, sans-serif font. The 'Warmies' logo is still visible at the top.
0:08removing plush cow from microwave
A medium shot captures a person's hand reaching into the microwave to retrieve the heated plush cow. The microwave door is open, and the interior light is on. The plush cow, now presumably warm, is carefully lifted out. The kitchen environment with the microwave and dark cabinetry is visible in the background. The lighting is a mix of the warm microwave light and general ambient kitchen light. The purple text box, 'Just microwave them for instant, soothing warmth.', remains at the bottom of the frame. The 'Warmies' logo is present at the top.
0:09plush cow on bed
An overhead shot shows the heated plush cow placed gently on a white bedspread. The cow is positioned towards the top-left of the frame. The bed is neatly made, with two large, plush green pillows visible in the background, one light green and one dark emerald green, providing a soft contrast to the white bedding. The lighting is bright and soft, creating a serene and inviting atmosphere. The scene emphasizes the comfort and readiness of the Warmies product for use. The purple text box, 'Just microwave them for instant, soothing warmth.', is at the bottom of the frame. The 'Warmies' logo is visible at the top.
0:10adjusting blanket
An overhead shot focuses on a white bedspread where a hand adjusts a section of the white duvet. The movement is smooth, creating a cozy and inviting impression of a bed being prepared for relaxation. The background includes the green pillows, slightly out of focus, suggesting a bedroom setting. The lighting is bright and natural, enhancing the clean and soft aesthetic of the bedding. The purple text box at the bottom changes to 'The lavender scent is so relaxing and they're soft and cuddly like a big, warm hug.' in white, sans-serif font. The 'Warmies' logo is still at the top.
0:11snuggling with plush cow
A medium shot captures a young woman, partially covered by a white duvet, snuggling the plush cow. She is sitting up on the bed, wearing a dark blue garment. Her arm wraps around the cow, holding it close to her chest. Her face is not fully visible, but her posture conveys comfort and relaxation. The background features the green pillows and a light-colored headboard, all softly blurred. The lighting is gentle and warm, creating a cozy and intimate atmosphere. The scene emphasizes the comforting and soothing qualities of the Warmies product. The purple text box, 'The lavender scent is so relaxing and they're soft and cuddly like a big, warm hug.', persists at the bottom of the frame. The 'Warmies' logo is visible at the top.
0:14reading with plush cow
A medium shot shows a young woman sitting up in bed, partially covered by a white duvet, reading a book while snuggling the plush cow. Her hands, with painted fingernails, hold an open book. The plush cow is tucked against her side, between her and the book, acting as a comforting presence. The background features the green pillows and headboard, providing a soft, homey setting. The lighting is gentle and soft, enhancing the peaceful and relaxed mood of the scene. The purple text box at the bottom changes to 'If you're over battling cramps, you need to try Warmies.' in white, sans-serif font. The 'Warmies' logo is at the top of the frame.
0:18brand logo and cta
A static shot displays the 'Warmies' brand logo centrally against a solid, vibrant dark purple background. The logo is in white, featuring a stylized 'w' inside a heart shape, followed by the word 'warmies' in a graceful serif font, and the registered trademark symbol. Below the main logo are the taglines 'SNUGGABLE | HUGGABLE | LOVEABLE' separated by vertical lines. At the bottom-center of the screen, a white oval button appears with the text 'SHOP NOW' in bold black sans-serif font. A white cursor hand icon then moves from the left and hovers over this 'SHOP NOW' button, indicating a clickable call to action. The color palette is stark, focusing on the brand's purple and white. The overall mood is direct and promotional.
