0:00demonstrating sugar content
A medium-shot frames a young Black woman from the chest up, positioned slightly off-center to the right. She holds a black ladle containing a mound of vibrant sky-blue granular substance, representing sugar, in her left hand. Her right hand holds an empty, clear glass mason jar. The background is a bright, minimalist kitchen with light grey walls and a glimpse of white cabinetry to the right. The lighting is soft and even, suggesting an indoor, well-lit environment. Her expression shifts from a slightly concerned look while holding the 'sugar' to a wide-eyed, surprised look as she dramatically pours the blue granules into the jar. White text overlays the bottom of the frame: 'This is how much sugar' followed by 'is in a cup of coffee from...' and then 'well, you know where.' The overall color palette is dominated by her dark green turtleneck sweater, the blue granules, and the neutral kitchen tones. The action is a demonstration of pouring a large quantity of blue 'sugar' into a jar.
0:04introducing ryze coffee
The camera maintains a medium shot of the same young Black woman, now holding only the empty clear glass mason jar in her right hand, her left arm relaxed by her side. She stands slightly off-center to the left, facing the camera directly. The background reveals more of the kitchen, featuring light green upper cabinets, a range hood, and a dark countertop. The lighting remains bright and even, highlighting her and the jar. She smiles warmly and gestures with the jar and her free hand as she speaks. White text overlays the frame: 'And this is how much sugar' followed by 'is in an ENTIRE bag of RYZE Mushroom Coffee.' The colors are her dark green sweater, the light green cabinets, and the warm-toned wooden floors visible at the bottom. Her movements are fluid and engaging, indicating she is presenting information.
0:08close up product packaging
A close-up, slightly overhead shot focuses on a dark brown and orange 'RYZE Mushroom Coffee' product bag. The bag is held diagonally in the lower left portion of the frame by a dark-skinned hand, presumably the presenter's. The packaging features a striking design of a large, abstract mushroom or flower silhouette in metallic orange and gold against a deep brown background. The product name 'RYZE MUSHROOM COFFEE' and 'Bright & Smooth' are prominently displayed. The background is a light-colored wooden floor with a glimpse of light teal kitchen cabinets to the right, creating a warm and earthy color scheme contrasted by the cool cabinets. The lighting is soft and natural, illuminating the metallic details of the packaging. White text overlays the center of the bag: 'Each bag contains' followed by '30 servings, which is 1 scoop.' The camera holds still, allowing the viewer to absorb the product details.
0:12close up nutrition facts
An extreme close-up shot focuses on the back of the 'RYZE Mushroom Coffee' product bag, specifically highlighting the nutrition facts and ingredients list. The bag is dark brown with white and black text. The 'Nutrition Facts' panel is clearly visible, showing '30 servings per container' and 'Serving size 1 Tbsp (6g)'. Key nutritional values like calories (15), total fat (1g), sodium (0mg), and total carbohydrates (less than 1g) are legible. Below this, the 'INGREDIENTS' list is shown, featuring 'ORGANIC MUSHROOM BLEND (CORDYCEPS, REISHI, LION'S MANE, SHIITAKE, TURKEY TAIL)', 'ORGANIC INSTANT ARABICA COFFEE', and 'COCONUT MILK'. A white handwritten note points to the 'INGREDIENTS' section. White text overlays the frame: 'And no added sugars or artificial stuff.' The lighting is bright and even, ensuring all text is easily readable. The background is blurred, focusing all attention on the packaging details.
0:16making the coffee
A medium shot of the young Black woman standing in her kitchen, demonstrating how to make the mushroom coffee. She is positioned centrally, facing the camera. She holds a clear glass mason jar in her left hand, which now contains a small amount of dark brown coffee grounds. With her right hand, she pours water from a blue glass mason jar into the coffee-filled jar, then uses a silver spoon to stir the mixture. The background is a clean kitchen with light green upper cabinets, white appliances, and a light-colored countertop. A white wall and a ceiling light fixture are visible. The lighting is bright and overhead, casting soft shadows. She smiles broadly and maintains eye contact with the camera throughout the process. White text overlays the screen, first 'it only takes about' then '30 seconds to make,' and finally 'and it cost around $1 per cup.' The overall color scheme includes her dark green sweater, the blue jar, and the earthy tones of the coffee and kitchen.
0:22benefits of ryze coffee
A close-up shot frames the young Black woman from the chest up, holding the 'RYZE Mushroom Coffee' bag against her chest with both hands. She is positioned centrally, facing the camera. The background is a subtly blurred interior, showing a bright white ceiling and a glimpse of green plants to her left and right, suggesting a comfortable home environment. The lighting is bright and even. She speaks directly to the camera, gesturing slightly with the product bag. Her expression is animated and enthusiastic, conveying confidence in the product's benefits. White text overlays the frame: 'Plus the adaptogens promote sustained energy, focus, and gut health.' The color palette features her dark green sweater, the dark brown and orange of the product packaging, and the natural green of the plants.
0:27tasting and conclusion
The scene cuts to a medium-wide shot of the young Black woman in the same kitchen setting, initially taking a sip from the clear glass mason jar filled with the prepared coffee. She is positioned centrally, facing the camera. The background shows more of the kitchen, including the light green cabinets, a range, and a white refrigerator. A small framed picture hangs on the wall to the left. As she drinks, white text overlays the screen: 'It's cream and smoothy, delicious,' followed by 'but you know what,' then 'I'll let you decide,' and finally 'Try it yourself.' After taking a sip, she lowers the jar, smiles, and speaks directly to the camera, gesturing with her hands. The lighting is bright and even. Her dark green sweater, dark blue sweatpants, and the kitchen elements contribute to the color scheme. The scene concludes with her holding the jar and encouraging viewers.