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First Day Life Inc.

firstday.com

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Ad Copy

✨ First Day Vitamins are officially at Target - and there’s a deal you don’t want to miss! Right now, Target is offering buy one, get one free on First Day, making it the perfect time to stock up for the whole family! 💚 The Multi – made with a blend of 21 superfoods plus key vitamins to support mood, energy, and development 🌱⚡ 💜 Nighttime Reset Magnesium – melatonin-free sleep support that helps everyone wind down gently with no grogginess 😴✨ 🧡 Pre + Post Probiotic – a 3-in-1 gummy with pre, pro, and postbiotics to support gut health and immunity 💪🦠 Clean Label Project Purity Award–certified and made with gummies that actually taste good 😋 Grab First Day on your next Target run! 🎯 @firstday @target #FirstDay #Target #TargetRun

Brand

First Day Life Inc.

AI Analysis

AI Tags

Logo VisibleText OverlayPackaging VisibleValue PropositionOn-Brand Color PaletteWide ShotProduct First FrameProduct In HandProduct DemoBenefit-FirstStatic FrameOver The ShoulderFeature BreakdownClose-UpJump CutsFemale PresentOffer HighlightUrgency TriggerCall To ActionLoop EndingMedium Shot

Text on Screen

0:00First Day Vitamins are at Target! 😍🙌

0:00first day

0:00Real results you can taste & feel.

0:00No-Junk Multi + Superfoods

0:00KIDS

0:00TEENS

0:00WOMEN

0:003-in-1 Probiotic

0:00Calming Magnesium

0:00first day KIDS NIGHTTIME RESET MAGNESIUM

0:00first day TEENS PRE+POST PROBIOTIC

0:00first day WOMEN THE MULTI

0:02Multivitamins, Calming Magnesium, Tribiotics

0:02first day KIDS NIGHTTIME RESET MAGNESIUM

0:02first day TEENS PRE+POST PROBIOTIC

0:02first day WOMEN THE MULTI

0:05Made for kids, teens and Women!

0:05first day KIDS THE MULTI

0:06first day TEENS PRE+POST PROBIOTIC

0:07first day WOMEN NIGHTTIME RESET MAGNESIUM

0:09Supporting mood, energy, sleep, and gut health

0:09first day KIDS THE MULTI

0:09first day TEENS PRE+POST PROBIOTIC

0:09first day WOMEN NIGHTTIME RESET MAGNESIUM

0:09KIDS

0:09TEENS

0:09WOMEN

0:11Buy 1 Get 1 FREE for a limited time!

0:11first day WOMEN THE MULTI

0:12first day KIDS NIGHTTIME RESET MAGNESIUM

0:13first day TEENS PRE+POST PROBIOTIC

0:15Pick them up at Target

0:15first day KIDS NIGHTTIME RESET MAGNESIUM

0:15first day TEENS PRE+POST PROBIOTIC

0:15first day WOMEN THE MULTI

Scenes (6)

0:00display wide shot text

A wide shot captures a vibrant 'First Day' vitamin display situated within a brightly lit Target store aisle. The camera slowly zooms out, revealing a multi-tiered shelving unit showcasing an array of white cylindrical vitamin containers, each with distinctive colorful labels (green, red, purple, blue). Large cardboard signage in the background features the 'first day' logo, brand messaging like 'Real results you can taste & feel.', 'Science backed', and '21 essential nutrients'. Price tags are visible on the white shelves, indicating various product types for 'KIDS' and 'TEENS'. The overall color palette is dominated by the bright white of the display and shelves, contrasting with the reds, greens, blues, and purples of the product packaging. Even, overhead fluorescent lighting bathes the scene. A prominent white text overlay, 'First Day Vitamins are at Target! 🥰🙌', with heart and clapping hands emojis, is centered in the upper part of the frame.

0:02shopping cart stack text

An overhead medium shot focuses on three 'First Day' vitamin containers carefully stacked in a pyramid formation within the grey plastic basket of a red Target shopping cart. The top container is 'first day KIDS NIGHTTIME RESET MAGNESIUM', featuring a purple and yellow label. Below it, to the left, is 'first day TEENS PRE+POST PROBIOTIC' with a blue and red label, and to the right, 'first day WOMEN THE MULTI' with a green and blue label. The background is a blurred view of a Target store aisle, with shelves of various products visible but out of focus, implying a bustling retail environment. The lighting is bright and even, typical of a supermarket. A white text overlay, 'Multivitamins, Calming Magnesium, Tribiotics', is positioned at the top left of the screen. The camera remains perfectly static throughout the shot.

0:05product in hand montage text

This segment consists of a rapid montage of three distinct close-up shots, each featuring a hand holding and gently rotating a different 'First Day' vitamin container against a softly blurred Target aisle background. The lighting is bright and uniform, highlighting the product details. The first shot (0:05-0:06) showcases 'first day KIDS THE MULTI' with its green and blue label, revealing certifications and ingredient information as it turns. The second shot (0:06-0:07) presents 'first day TEENS PRE+POST PROBIOTIC' with its blue and red label. The third shot (0:07-0:08) displays 'first day WOMEN NIGHTTIME RESET MAGNESIUM' with its purple and yellow label. A consistent white text overlay, 'Made for kids, teens and Women!', remains visible in the upper middle of the screen across all three cuts. The cuts are quick, creating a dynamic presentation of the product range.

0:08display mid shot text

A medium shot captures two shelves of the 'First Day' vitamin display within a Target store aisle. The shelves are well-stocked with numerous white cylindrical containers featuring colorful 'First Day' labels. The upper shelf showcases a variety of products, including 'The Multi', 'Pre+Post Probiotic', and 'Nighttime Reset Magnesium', identifiable by their green, red, and purple/yellow labels, respectively. The lower shelf mirrors this arrangement, displaying more units of the different product lines. The background shows the upper parts of the retail aisle, softly blurred, indicating the store environment. Bright, consistent overhead lighting illuminates the products. A white text overlay, 'Supporting mood, energy, sleep, and gut health', is positioned in the upper middle of the screen. The camera remains static throughout the shot.

0:10product in hand sale montage text

This segment is a rapid montage comprising two distinct close-up shots, each depicting a hand holding and rotating a 'First Day' vitamin container. The background is a softly blurred Target aisle, maintaining a consistent retail setting. Bright, even lighting ensures product details are clear. The first shot (0:10-0:12) features 'first day WOMEN THE MULTI' with its prominent green and blue label, turning to reveal various certifications and ingredients. The second shot (0:12-0:14) shows 'first day KIDS NIGHTTIME RESET MAGNESIUM' with its purple and yellow label being rotated. Throughout these cuts, a white text overlay, 'Buy 1 Get 1 FREE for a limited time!', is prominently displayed in the upper middle of the screen, highlighting a special offer. The quick transitions between products create a sense of urgency and variety.

0:14shopping cart stack final text

An overhead medium shot shows three 'First Day' vitamin containers stacked in a pyramid shape inside the grey plastic basket of a red Target shopping cart. This shot is identical to the one from 0:02-0:05. The top container is 'first day KIDS NIGHTTIME RESET MAGNESIUM' with a purple and yellow label. Below it, to the left, is 'first day TEENS PRE+POST PROBIOTIC' with a blue and red label, and to the right, 'first day WOMEN THE MULTI' with a green and blue label. The background is a blurred Target aisle with shelves of various products, maintaining the retail setting. The lighting is bright and even. A white text overlay, 'Pick them up at Target', is positioned at the top left of the screen, serving as a clear call to action. The camera remains perfectly static, providing a final, stable view of the products in a shopping context.

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