0:00talking head intro The scene opens with a medium close-up shot of a young woman speaking directly to the camera. She is positioned centrally in the frame, against a softly blurred, bright, and clean bedroom background with a black metal bed frame visible at the top. The lighting is soft and even, suggesting natural light from a window, with no harsh shadows. Her expression is energetic and conversational. She gestures with her left hand, palm slightly open, towards the camera. The dominant colors are the white of her athletic top, her natural skin tones, and the bright off-white background. A text overlay, "Let's talk about it," appears in white sans-serif font centered on her chest.
This scene is a close-up shot focusing on the woman's hands as she holds up an Apple Watch, covering her nose and mouth, so only her eyes are visible above the watch. Her face is slightly obscured, but her green eyes are clearly visible and looking directly at the camera. Her hands, adorned with red nail polish and a prominent gold ring, hold the watch face-forward. The watch has a dark screen and a purple band. The background is the same blurred, bright bedroom setting. The lighting remains soft and even. This is a quick, dynamic shot used to introduce the product.
0:02talking head with watch The scene reverts to a medium close-up of the woman, similar to the first shot, but now she's actively demonstrating the Apple Watch on her wrist. She points to the watch on her left wrist with her right hand, showcasing the purple band. Her expression is still lively and communicative. The background remains the bright, clean bedroom. The lighting is consistent, highlighting her features and the watch. She makes small, deliberate gestures to emphasize her points about the watch. The text overlay from the first shot is gone.
0:03split screen talking head product This is a split-screen scene with the left side dedicated to a promotional graphic and the right side featuring the woman from previous scenes. The left panel shows a grayscale checkered background with a prominent black and yellow 'Sitewide Savings Black Friday Sale Now' banner. Below it, a stylized image of a dark Apple Watch with a purple band is displayed, and 'NOMAD' is written in white capital letters at the bottom. The right panel shows the same medium close-up of the woman, now with the purple Apple Watch on her left wrist, gesturing and talking. She continues to look directly at the camera. The background of her shot is still the soft, bright bedroom. The colors on the right are natural and warm, contrasting with the monochromatic left panel. A small text overlay, 'I was having this exact issue when I was browsing options and I figured maybe you guys are too', appears in white on the right panel.
0:07split screen outdoor montage This scene maintains the split-screen format. The left panel is consistent: the promotional graphic with the Nomad Apple Watch, 'Sitewide Savings Black Friday Sale Now' text, and 'NOMAD' logo against a grayscale checkered background. The right panel presents a rapid montage of outdoor activities. It starts with a dynamic shot of the woman from the chest down, running on a paved surface, wearing a lavender athletic bra and shorts, and white sneakers. The camera follows her movement. It then cuts to a close-up of her left wrist, showing the purple Apple Watch band as she runs, with her hand moving in and out of frame. The final shot on the right is a vibrant low-angle view of a tall palm tree against a bright blue sky, swaying slightly in the breeze. The overall mood is active and energetic, with bright natural lighting.
0:12split screen workout montage This is a lengthy split-screen montage. The left panel remains constant: the Nomad Apple Watch product graphic with the Black Friday sale details. The right panel cycles through various clips of the woman engaging in intense workout activities, primarily Pilates or Lagree-style exercises, showcasing the watch band in action. The clips include: the woman in a bright red athletic bra and shorts, doing mountain climbers on a reformer; then in a vibrant pink athletic bra and shorts, performing a plank-like exercise with her legs extended; then in a light blue athletic bra and shorts, doing a reverse leg lift on a reformer. Another shot shows her outside, in a black athletic top and leggings, kneeling on a yoga mat, pressing down on a large, orange-brown ball. Later, she is seen in a grey athletic top and leggings, holding a plank position on a reformer. The lighting is typically bright and gym-like, sometimes natural and outdoor, with a focus on her movements and the watch band. Small text overlays such as 'Whether I'm in a lagree class, doing pilates, strength training, yoga' and 'Or just wearing it day to day I can trust this band can keep up' appear intermittently on the right panel.
0:25split screen outdoor montage with text This split-screen segment continues, with the left panel remaining the fixed Nomad product graphic. The right panel features a quick succession of outdoor activity shots, emphasizing the watch band's features. It includes a shot of the woman's legs and hips as she walks/jogs on a paved surface, wearing a lavender athletic outfit and white sneakers. This is followed by a close-up of her left wrist, showcasing the purple Apple Watch as she moves. Another shot features the palm tree against a blue sky, similar to earlier, and then back to the close-up of the wrist. The lighting is bright and sunny. Text overlays appear: 'And the secure aluminum closure stays put through any movement.' and 'While laying flat for a clean, minimal look'.
0:30split screen red band The split-screen format persists. The left panel shows the consistent Nomad product graphic. The right panel shifts to a close-up of a woman's left wrist, now wearing a vibrant red Apple Watch band. Her hand is moving, suggesting walking or light activity, with glimpses of her white sneaker. This quickly introduces an alternative color option for the product. The lighting is bright and outdoor. A text overlay reads: 'And honestly, we love a clean minimal look over here'.
0:32split screen packaging Still in split-screen, the left panel remains the Nomad product graphic. The right panel shows a top-down view of several Nomad watch band boxes arranged on a white, slightly textured surface, possibly a bed or clean table. The boxes are in various colors (white, black, green) and display the Nomad branding and images of the watch bands. A hand is visible, reaching for one of the boxes, indicating unboxing or presentation. The lighting is soft and even. A text overlay says: 'Comes in four color ways Dusk, Black, Lumen, and Crushed'.
0:33split screen final montage This final split-screen segment is a rapid-fire montage of various active shots, reinforcing the versatility of the Nomad Tempo Band. The left panel consistently features the Nomad product graphic with the Black Friday sale information. The right panel cycles through quick cuts including: a close-up of a woman's wrist with the purple Apple Watch band while walking; a shot of a woman in a pink athletic outfit doing a Pilates/Lagree exercise; a shot of a woman running, focusing on her legs and hips in a lavender athletic outfit; and a close-up of her wrist with the purple watch again. The sequence repeats these active shots, creating a dynamic and energetic conclusion. The lighting is bright, either natural outdoor light or well-lit gym environments. A text overlay appears during this section: 'So if you're waiting for a sign to upgrade your Apple Watch to a Nomad Tempo Band, this is it.'.
