0:00talking head product intro A young adult female, fair-skinned with light brown hair pulled back in a ponytail, stands outdoors on a sunny day. She is framed from the chest up, speaking directly to the camera with a friendly expression. She wears a light grey knitted hooded sweater. Her hands, with bright red nail polish, are holding a dark blue and teal fanny pack (hip pack) with a colorful striped pattern and a brown leather "WILDERDOG" patch. The background features a residential street with a light-colored house on the left, a bare tree on the right, and a clear blue sky. Text overlay reads "End the chaotic dog walks with this one thing." and later "I used to juggle everything on dog walks. Treats on one hand, leash and the other, phone stuffed somewhere, keys falling out of my pockets. It was chaotic." The lighting is bright and natural, casting soft shadows.
0:09product reveal snow A close-up shot of the blue and teal "WILDERDOG" Mega Hip Pack, held by a person whose hands (with red nail polish) are visible on either side of the bag. The bag is shown against a blurred background of snow-covered shrubbery with small, dried flower clusters. White text overlay on the bag reads "Wilderdog Mega Hip Pack changed everything." The lighting is soft and diffused, indicating an overcast or snowy day. Snowflakes are visible in the air.
0:11product storage demo An overhead, medium shot focusing on the "WILDERDOG" hip pack being worn by the female demonstrator. She is standing outdoors with light snowfall visible. She wears a khaki green puffer jacket over a grey long-sleeve shirt, and black leggings. Her hands, with red nail polish, are actively demonstrating the storage capacity of the hip pack by pulling out and putting back various items: a colorful dog leash, a small dog treat, a light-colored smartphone (likely an iPhone 14/15 Pro Max), chapstick, and white AirPods. The bag is blue and teal with a colorful striped pattern and a "WILDERDOG" leather patch. The background is blurred, showing snow-dusted ground and bare trees. Text overlays identify the items: "Ball, leash, treats, poop bags, phone, wallet, keys, chapstick, AirPods."
0:17talking head features The same young adult female from Scene 1 returns to a medium shot, speaking directly to the camera. She holds the "WILDERDOG" hip pack close to her body, gesturing with her hands. Her expression is still friendly and confident. The background is identical to Scene 1: a residential area with a house, bare trees, and a clear blue sky. She mentions the bag has space for water bottles. Text overlay reads: "and it even has space for water bottles on longer walks or hikes."
0:20product capacity fit demo This scene is a split between two shots. The first shot (0:20-0:21) shows the female demonstrator opening the main compartment of the "WILDERDOG" hip pack, revealing its deep, dark interior. Her hands, with red nail polish, are clearly visible. The background is similar to Scene 1, with a house and clear blue sky. Text overlay: "It is super, super spacious,". The second shot (0:21-0:23) is a medium shot from the chest down, showing the demonstrator wearing the hip pack around her waist. She wears a khaki green puffer jacket and black leggings. Light snow is falling. Her hands adjust the bag on her waist, emphasizing its comfortable fit. Text overlay: "really comfortable to wear,".
0:23lifestyle dog walk hands free This scene is a split between two shots. The first shot (0:23-0:24) is a POV shot or selfie-style shot of the female demonstrator, smiling, wearing a white knitted beanie with a pom-pom, a cream-colored puffer jacket, and the "WILDERDOG" hip pack. She is walking on a snow-covered path, looking back at a large Bernese Mountain Dog walking behind her. The dog is mostly black with brown and white markings. Snow is actively falling, and the background shows snow-covered ground and bare trees. Text overlay: "and now I can actually enjoy our walks". The second shot (0:24-0:26) is a medium shot from the chest down, focusing on the "WILDERDOG" hip pack worn by the demonstrator. She is walking on a snow-covered path. Snowflakes are visible against her dark leggings. The camera is slightly handheld, showing a walking motion. Text overlay: "hands free without worrying about dropping everything."
0:26split screen product detail This scene is a split between two close-up shots of the "WILDERDOG" hip pack. The top shot (0:26-0:28) shows a person's hand (with red nail polish) holding the blue hip pack, letting it hang slightly, against a background of snow-covered ground and bare trees. Text overlay: "I'm obsessed with this color,". The bottom shot (0:28-0:30) is a slightly different angle of the hip pack, held similarly, with a close-up on the colorful striped pattern and the brown "WILDERDOG" leather patch. Text overlay: "but they have so many great options on their website."
0:30call to action product in use A medium shot of the female demonstrator, from the waist down, walking on a snow-covered path. She wears black leggings, a cream-colored puffer jacket over a grey long-sleeve top, and the "WILDERDOG" hip pack securely around her waist. Snowflakes are visible in the air. The camera follows her movement. Text overlay: "So if you want stress-free dog walks, this is one of those things"
0:33pov walking product integration A high-angle, first-person perspective (POV) shot looking down at the feet of the demonstrator as she walks on a snow-covered street or path. Her black leggings and cream-colored winter boots are visible, making footprints in the fresh snow. The "WILDERDOG" hip pack is visible, worn around her waist, in the lower part of the frame. The background is a snowy landscape with bare trees and a distant building. Text overlay: "that you didn't really realize you needed it until you have it. I'll drop the link below."
0:36closing selfie dog A close-up selfie-style shot of the female demonstrator, wearing a white beanie and cream-colored jacket, crouching down in the snow next to her Bernese Mountain Dog. She smiles directly at the camera while gently touching the dog, which is looking towards the camera with its mouth slightly open. The background is blurred white snow and bare trees, indicating a winter outdoor setting.
