0:00table with towel and text
The scene opens with a close-up, slightly overhead shot of a clean, light-colored wooden table surface, likely a kitchen countertop. A cream-colored fabric towel with subtle light grey stripes is folded diagonally in the lower-left corner of the frame. In the center of the frame, overlaid in white, sans-serif text, are the words "save time". The lighting is bright and even, casting minimal shadows, suggesting an indoor daytime setting. The overall color palette is warm and natural, dominated by the light wood tones and the soft cream of the towel. In the far upper right, a sliver of a white and blue box, possibly a food container, is visible, slightly out of focus. The Wegmans logo in a cursive font is fixed in the bottom left corner throughout the video.
0:01sheet pan meal reveal
The camera focuses on a metal baking sheet being smoothly pulled into the lower-right foreground and then centered, revealing a freshly cooked meal. The baking sheet is filled with golden-brown chicken thighs, roasted baby potatoes, and vibrant green broccoli florets, all glistening with a sauce or glaze and sprinkled with what appears to be grated parmesan cheese. The food is arranged appetizingly, indicating a complete meal. A hand, holding a crumpled white fabric towel, pulls the tray into view. The background remains a warm, light wooden surface. The lighting is bright, emphasizing the golden-brown crispness of the chicken and potatoes and the freshness of the broccoli. The color palette is rich with natural food tones: golden-browns, greens, and white from the cheese.
0:03smartphone app recipe
An overhead shot captures two hands interacting with a black smartphone, held vertically, displaying the Wegmans mobile application. The phone screen shows a recipe for "Sheet Pan Chicken" with a photo of the prepared dish at the top. Below the photo, tabs for "Ingredients" and "Directions" are visible, with "Ingredients" selected. The ingredients list is partially scrolled. One hand is holding the phone steady, while the thumb of the other hand taps the "Shop This Recipe" button, highlighted in a reddish-brown color, located on the right side of the screen. The background is a light wooden surface, with a small potted green plant in the upper left and a wooden bowl filled with bright yellow lemons in the upper right, both slightly out of focus. The lighting is bright and even, illuminating the phone screen clearly.
0:05wegmans app branding
The scene transitions to a clean, bright, off-white background. Centered prominently is the "Wegmans app happy" logo. The word "Wegmans" is in a large, elegant black cursive font, with "[app]" in smaller, black, sans-serif text enclosed in brackets directly below it. To the right of "[app]", the word "happy" is written in a playful, multi-colored gradient sans-serif font, transitioning from pink to orange, yellow, and green. Above the "happy" text, small, animated emoji-like icons appear: a pink heart, a yellow face with heart eyes, and a blue thumbs-up icon, quickly appearing and settling. Below the main logo, in a smaller, bold magenta sans-serif font, is the call to action: "download the new app". The overall aesthetic is clean, modern, and cheerful, conveying a sense of satisfaction and ease.
