0:00couple waking up sore
The scene opens with a medium shot of a couple in a dim bedroom. The camera is positioned slightly above the eye level, looking down at the bed. A man is lying on his left side, seemingly asleep, while a woman beside him is in the process of sitting up, arching her back with a visible expression of discomfort. The room is dimly lit with a cool, bluish tone, suggesting early morning or a poorly lit room. The background features a textured light gray wallpaper and a modern wooden headboard with vertical slats. A white bedside lamp with a light blue shade is partially visible on the left. The bed is made with light blue sheets, a white duvet, and a textured grey throw blanket at the foot of the bed. The dominant color palette consists of cool blues, muted grays, and whites, creating a somber atmosphere. Overlaying the top half of the screen are the words 'MATTRESS FIRM' in white, followed by 'Waking up sore?' in a larger, bolder white font.
0:02sleep expert portrait
This scene presents a medium close-up shot of a male Mattress Firm 'Sleep Expert' against a clean, plain light periwinkle blue background. The lighting is bright and even, casting no harsh shadows, typical of studio photography. The man is smiling genuinely and looking directly into the camera, conveying friendliness and approachability. His shoulders and upper chest are visible, with the framing cutting off just below his elbows. The overall color palette is dominated by the light blue background, complemented by the navy blue of his shirt and the bright red of his lanyard. Text appears on the screen: 'Our Sleep Experts® will find a mattress built for your body's needs.' in a dark purple font, centered above his head.
0:06sealy posturepedic mattress closeup
A medium shot displays a Sealy Posturepedic mattress from a slightly low angle, positioned on a dark, minimalistic bed frame with short black legs. The mattress itself is primarily white on top with a subtle light grey striped pattern running diagonally, intersected by thin, wavy red lines. The side panels of the mattress are a muted blue with a dark grey outline, and a 'POSTUREPEDIC PLUS HYBRID' label is visible on the left side. The background is a solid, light periwinkle blue, matching the previous scene. The lighting is bright and even, highlighting the mattress's features without creating deep shadows. The overall color scheme is cool, featuring shades of blue, white, grey, and a touch of red. Overlay text in dark purple reads: 'Like Sealy Posturepedic® with targeted support where you need it most.'.
0:10sealy posturepedic mattress wide
The scene features a wider shot of the same Sealy Posturepedic mattress and bed frame as the previous scene, against an identical plain light periwinkle blue background. The camera angle remains slightly low, showcasing the entire mattress and its minimalistic black-legged frame. The mattress is white with subtle grey stripes and thin red wavy lines, with blue side panels and a dark grey border. The 'POSTUREPEDIC PLUS HYBRID' label is visible on the side. The lighting is consistent, bright, and even, emphasizing the product's clean lines and design. The color palette is composed of various blues, whites, and greys. Overlay text in dark purple appears at the top: 'Get a king bed for a queen price.'. Below this, the 'Sealy POSTUREPEDIC' logo is prominently displayed.
0:12mattress firm logo red background
The final scene is a full-frame shot of the Mattress Firm logo against a vibrant, solid red background. The lighting is bright and uniform, ensuring the red is vivid and the white text is crisp. The 'MATTRESS FIRM' logo, in its distinctive white sans-serif font, is centered horizontally across the screen. Below it, the tagline 'We make sleep easy™' appears in a smaller, white sans-serif font, animating into view with a subtle fade-in effect. The dominant color palette is a high-contrast combination of bright red and pure white, creating a bold and impactful closing visual.