0:00product shot with series name A close-up, static shot of a delicate rose gold chain necklace featuring a distinctive U-shaped clasp. One side of the U-shaped clasp is adorned with small, sparkling diamonds, while the other side is plain polished rose gold, creating a striking contrast. A small, polished rose gold sphere acts as the connecting pin for the clasp. The necklace is perfectly centered against a vibrant, solid teal background, which appears as an illuminated flat surface. The lighting is soft and even, highlighting the metallic sheen of the rose gold and the brilliance of the diamonds without harsh shadows. Below the necklace, horizontally centered, is white text in a sans-serif font: "Tiffany HardWear 系列". The overall color palette is dominated by the rich teal and the warm rose gold, creating an elegant and luxurious aesthetic.
0:01product reveal with boxes The scene maintains a close-up, static shot of the rose gold necklace, which remains perfectly centered in the frame. The vibrant teal background from the previous scene subtly gives way to reveal dark, deep teal (almost black in some shadowed areas) Tiffany & Co. gift boxes slowly emerging from the bottom and sides of the frame. These boxes move upwards and inwards, creating a dramatic, structured framing effect around the necklace. The "Tiffany HardWear 系列" text, initially present, gradually fades out as the boxes continue their motion. The lighting shifts slightly, with the boxes appearing darker and providing strong contrast, adding depth and a sophisticated border to the brightly lit necklace. The animation of the boxes is smooth and elegant, emphasizing the luxury branding and hinting at an unboxing experience.
0:03brand reveal with motto The shot remains a close-up of the rose gold necklace, perfectly centered and brightly illuminated. The surrounding elements are now fully formed: two dark teal Tiffany & Co. gift boxes stand prominently on either side, framing the necklace, with another box forming the base. The background directly behind the necklace is a rich, slightly brighter teal, suggesting an opening within the box structure or an illuminated display. The previous series text is gone. Below the necklace, two lines of white text are now displayed: "爱, 始于1837" (Love, started in 1837) in a smaller, elegant sans-serif font, followed by "TIFFANY & CO." in a larger, bold, classic serif font, clearly establishing the brand. Subtle, small white specks of light (resembling stardust or glitter) gently float downwards in the background, adding a magical and luxurious touch. The lighting maintains a high-key feel for the necklace, with the surrounding dark boxes providing a sophisticated border.