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Just Ingredients

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Just Ingredients

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Product In HandPackaging VisibleProduct DemoOverheadStatic FrameFemale PresentOn-Brand Color PaletteHookMale PresentTalking HeadMedium ShotText OverlayExcitedConfidentBrand Mention SpokenLogo VisibleBenefit-FirstCalmProduct First FrameValue PropositionCall To ActionEnd CardFull Frame

Transcript

0:08Restore.

0:09Revive.

0:10Rehydrate.

0:11Hydrate with Just Ingredients Electrolytes.

Text on Screen

0:00JUST INGREDIENTS

0:00ELECTROLYTES ELECTROLYTES ELECTROLYTES

0:00FRUIT PUNCH

0:00ELECTROLYTES

0:00REAL WHOLE FOOD INGREDIENTS

0:00NO SUGAR ADDED

0:00Net Wt 10.2oz (291g)

0:0030 Servings

0:00No Artificial or Natural Flavors

0:00Contains Five Electrolytes

0:00Non-GMO

0:00Balanced Sodium to Potassium Ratio

0:02JUST INGREDIENTS

0:02ELECTROLYTES ELECTROLYTES ELECTROLYTES

0:02LEMONADE

0:02ELECTROLYTES

0:02REAL WHOLE FOOD INGREDIENTS

0:02NO SUGAR ADDED

0:02Net Wt 9.68oz (275g)

0:0230 Servings

0:02No Artificial or Natural Flavors

0:02Contains Five Electrolytes

0:02Non-GMO

0:02Balanced Sodium to Potassium Ratio

0:04JUST INGREDIENTS

0:04ELECTROLYTES ELECTROLYTES ELECTROLYTES

0:04BLUE HAWAIIAN

0:04ELECTROLYTES

0:04REAL WHOLE FOOD INGREDIENTS

0:04NO SUGAR ADDED

0:04Net Wt 9.68oz (275g)

0:0430 Servings

0:04No Artificial or Natural Flavors

0:04Contains Five Electrolytes

0:04Non-GMO

0:04Balanced Sodium to Potassium Ratio

0:07JUST INGREDIENTS

0:07ELECTROLYTES ELECTROLYTES ELECTROLYTES

0:07LEMONADE

0:07ELECTROLYTES

0:07REAL WHOLE FOOD INGREDIENTS

0:07NO SUGAR ADDED

0:07Net Wt 9.68oz (275g)

0:0730 Servings

0:07No Artificial or Natural Flavors

0:07Contains Five Electrolytes

0:07Non-GMO

0:07Balanced Sodium to Potassium Ratio

0:08Restore.

0:08JUST INGREDIENTS

0:09Revive.

0:10Rehydrate.

0:11Hydrate with Just Ingredients Electrolytes

0:11JUST INGREDIENTS

0:11ELECTROLYTES ELECTROLYTES ELECTROLYTES

0:11FRUIT PUNCH

0:11ELECTROLYTES

0:11REAL WHOLE FOOD INGREDIENTS

0:11NO SUGAR ADDED

0:11Net Wt 10.2oz (291g)

0:1130 Servings

0:11No Artificial or Natural Flavors

0:11Contains Five Electrolytes

0:11Non-GMO

0:11Balanced Sodium to Potassium Ratio

0:14JUST INGREDIENTS

0:14EVERY INGREDIENT MATTERS

Scenes (8)

0:00product setup yoga mat

An overhead shot captures a woman from the waist up, kneeling on a dark gray yoga mat placed on a light-colored wooden floor. Her hands are actively opening a black shaker bottle. To her right, a green yoga block rests on the mat. In the lower left quadrant of the frame, a white and pink 'JUST INGREDIENTS FRUIT PUNCH ELECTROLYTES' product pouch is prominently displayed. The lighting is bright and even, suggesting an indoor setting with good ambient light, casting soft, subtle shadows. The overall color palette features muted greens, dark grays, and the vibrant pink of the product packaging, set against the warm tones of the wooden floor. The camera is static, providing a clear and focused view of the preparation.

0:01product setup gym floor

An overhead shot captures a male individual preparing a drink on a dark gray gym mat floor. His hands are visible, holding a small silver scoop and carefully pouring the product from a white and yellow 'JUST INGREDIENTS LEMONADE ELECTROLYTES' pouch into a black shaker bottle. To the left, a portion of a barbell with a black weight plate is visible, and to the right, two black dumbbells are neatly arranged on the mat. The lighting is bright and industrial, characteristic of a gym environment, casting crisp shadows. The color palette is dominated by dark grays and blacks from the gym equipment, contrasted with the bright yellow of the product packaging, suggesting a focused and active atmosphere. The camera remains static, providing a clear view of the product preparation process in a fitness setting.

0:03product setup running track

An overhead shot captures a woman preparing a drink on a vibrant red athletic running track, marked with crisp white lines. Her hand is reaching for a black shaker bottle, which lies beside a white and light blue 'JUST INGREDIENTS BLUE HAWAIIAN ELECTROLYTES' product pouch. The bright natural sunlight casts distinct, elongated shadows of her body and the bottle onto the track, emphasizing the outdoor, active setting. The background is a stark red track with sharp white demarcation lines, creating a sense of athleticism and focus. The overall color palette is dominated by the striking red of the track, accented by the blue of the product packaging and the natural light. The camera is static, offering a clear and dynamic top-down perspective of the scene.

0:06woman drinking restore

A medium shot captures a young woman from the chest up, positioned outdoors on a vibrant red athletic running track with blurred white lane markings. She is actively drinking from a black 'JUST INGREDIENTS' branded shaker bottle, holding it up to her lips with both hands. Her eyes are closed, suggesting focus and enjoyment. The background is a soft blur of green foliage under bright sunlight. A prominent blue rectangular text overlay in the lower center reads 'Restore.' The lighting is natural and bright, highlighting her features and the bottle. The overall color palette is energetic, with the bright blue of her sports bra contrasting with the red track and green background, conveying a sense of post-activity refreshment. The camera remains static.

0:08man drinking revive

A medium shot frames a man from the chest up, positioned indoors against a textured white brick wall. He is drinking from a black 'JUST INGREDIENTS' branded shaker bottle, holding it to his mouth with one hand. His eyes are closed, conveying a moment of intense focus or satisfaction. The lighting is soft and even, highlighting the texture of the brick wall and the contours of his face, suggesting a calm and refreshing experience. A bright orange rectangular text overlay in the lower center reads 'Revive.' The color palette is minimalist, featuring dark tones of his shirt and the bottle against the neutral white background, creating a sleek and modern aesthetic. The camera is static.

0:10woman drinking rehydrate

A medium shot captures a young woman in a side profile, from the chest up, drinking from a black 'JUST INGREDIENTS' branded shaker bottle. She holds the bottle with both hands, positioned against a brightly lit, soft background, likely an indoor setting with white sheer curtains visible on the left side of the frame. Her eyes are closed, indicating a moment of deep satisfaction or relief. A vibrant red rectangular text overlay in the lower center reads 'Rehydrate.' The lighting is soft and even, accentuating the clean lines of her athletic wear. The color palette is fresh and clean, featuring olive green and white, suggesting a healthy and pure aesthetic. The camera is static, allowing the viewer to focus on her expression and the act of rehydration.

0:11product hero shot with text

An eye-level shot focuses on a white and pink 'JUST INGREDIENTS FRUIT PUNCH ELECTROLYTES' product pouch standing upright on a light wooden floor, with a dark gray yoga mat underneath. To its left, a black 'JUST INGREDIENTS' branded shaker bottle also stands upright. A small pink measuring scoop lies on the floor in front of the pouch. In the blurred background, a blonde woman wearing an olive green sports bra and leggings is visible, bent over in a yoga or stretching pose, creating a sense of active lifestyle. White text overlays the upper portion of the frame, reading 'Hydrate with Just Ingredients Electrolytes'. The lighting is bright and even, casting soft shadows and highlighting the product details. The color palette is dominated by the product's vibrant pink and the natural tones of the wood and green mat, creating a fresh and inviting aesthetic. The camera is static, allowing the viewer to absorb the product's features and the accompanying message.

0:14brand logo end card

A clean, minimalist white screen displays the 'JUST INGREDIENTS' brand logo prominently in the center. The logo features the words 'JUST' and 'INGREDIENTS' enclosed within a simple black rectangular outline, with 'TM' (trademark symbol) in the top right corner. Below the main logo, the tagline 'EVERY INGREDIENT MATTERS' is written in smaller, sans-serif black text. The lighting is bright and uniform, creating a pristine and professional presentation. The color palette is strictly black and white, conveying a sense of purity, simplicity, and directness. There are no actions or characters present, ensuring full focus on the brand identity. The camera is static, serving as a final, clear brand statement.

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