0:00product shot blue pan A medium close-up shot of a blue 'Always Pan' by Our Place, positioned on a light wooden trivet on a clean white kitchen counter. The pan has a matching blue lid with a subtle handle and a light brown wooden handle extending to the left. To the left, a wooden bowl with bright red cherry tomatoes is partially visible. In the blurred background, a modern kitchen with a white backsplash, a stovetop, and open shelves adorned with green potted plants and various wooden kitchen containers creates a warm and inviting atmosphere. The lighting is bright and natural, seemingly from above, creating soft highlights on the pan's matte surface. The overall color palette is muted, featuring blues, browns, and whites with a refreshing pop of red from the tomatoes.
0:01pregnant founder talking head A medium shot frames a visibly pregnant woman, identified by on-screen text as 'Shiza Shahid, Founder of Our Place,' standing confidently in a modern kitchen. She looks directly at the camera with a warm, genuine smile, her long, dark, wavy hair cascading over her shoulders. She wears a cream-colored, short-sleeved collared knit sweater, delicate gold hoop earrings, a thin gold chain necklace with a small pendant, and a gold ring. Her right hand gently rests on her prominent pregnant belly, conveying a sense of nurturing and purpose. In the foreground, the blue 'Always Pan' from the previous scene is partially visible on the counter. The background consists of modern kitchen shelving adorned with lush green plants, various kitchen items, and natural light illuminating the space. A subtle text overlay at the bottom reads: 'I started questioning the chemicals I was exposing my body and my baby to.'
0:06pregnant founder profile A medium close-up shot captures the pregnant woman, Shiza Shahid, from a slightly off-profile angle, looking intently towards the right side of the frame. Her long, dark, wavy hair flows gracefully down her back and over her shoulders. She is dressed in the same cream-colored, short-sleeved sweater and minimalist gold jewelry. Her left hand remains gently placed on her visibly pregnant belly. Her expression is thoughtful and slightly concerned, reflecting a serious tone as she speaks. The background is a softly blurred modern kitchen, featuring a light grey wall, open shelves, and a lush green plant. A light brown, retro-style toaster oven is partially visible in the background, adding a touch of domesticity. The lighting is soft and natural, subtly highlighting her features. A text overlay at the bottom states: 'Forever chemicals are in so many personal care products.'
0:08problem kitchenware visual An overhead shot presents a dense collection of various used, scratched, and visibly worn metal frying pans and pots, some of which are stacked haphazardly on a dark stovetop. The cookware exhibits clear signs of heavy use, including burn marks, discoloration, and worn-out non-stick coatings, emphasizing their poor condition. A large, bright red 'X' graphic is prominently overlaid across the entire collection of pans, starkly symbolizing rejection and the need for replacement. The background is a dark, possibly black, stovetop or counter, providing a stark contrast to the red 'X' and the metallic pans. The lighting is even and bright, ensuring that the details of the worn cookware and the bold graphic are clearly visible. A text overlay at the bottom reads: 'But one of the biggest culprits is kitchenware.'
0:11founder with brand boxes A medium shot captures the pregnant woman, Shiza Shahid, standing outdoors in bright, natural daylight, positioned next to a neatly stacked array of 'Our Place' branded cardboard boxes. The boxes are uniformly sized and prominently display the brand's logo. They are stacked against a vibrant, lush green ivy-covered wall, suggesting an eco-friendly and natural setting. She is wearing the same cream-colored, short-sleeved sweater and grey wide-leg trousers. She gazes towards the boxes with a gentle smile, placing her right hand on one of them, while her left hand cradles her pregnant belly. The lighting is sunny and clear, casting soft, natural shadows. A text overlay at the bottom reads: 'I started our place because I wanted to make nontoxic cookware for my own family.'
0:14product shot pink cookware A medium shot prominently features a collection of pink 'Always Pan' cookware by Our Place displayed on a clean white kitchen counter. The arrangement includes a deep pot with a matching lid and a shallower pan with its lid, both presented in a soft, matte pink hue. Elegant wooden spatulas or spoons are thoughtfully nestled into the pan handles, highlighting design and utility. The cookware rests on stylish, wavy, light-colored trivets, adding a touch of modern aesthetics. In the background, a contemporary kitchen sink with a sleek chrome faucet is visible but softly blurred, suggesting a functional yet visually appealing home environment. The lighting is bright and clean, effectively emphasizing the smooth texture and appealing pastel color of the cookware. A text overlay at the bottom states: 'I'm proud that Our Place has been clean and nontoxic from day one.'
0:16cooking b roll apple compote A close-up, slightly overhead shot captures a person's hand stirring a thick, amber-colored apple compote, enriched with a visible cinnamon stick, in a grey 'Always Pan.' The pan, featuring a light brown wooden handle, is situated on a modern induction stovetop. The hand, adorned with a subtle gold ring, skillfully uses a light wooden spatula to stir the fruit mixture, demonstrating the ease of cooking. The background is intentionally blurred to maintain focus on the culinary action. On the left side of the screen, three distinct text graphics appear vertically: 'Clean & Non-Toxic,' 'High Performance & Easy to Use,' and 'Multifunctional,' each accompanied by a green checkmark, highlighting key product features.
0:17cooking b roll pancakes A close-up, slightly overhead shot showcases a hand expertly using a light-colored slotted spatula to flip a blueberry pancake in a green 'Always Pan.' Beside it, another perfectly cooked blueberry pancake rests. The pan is positioned on a dark, sleek induction stovetop, and its distinct handle is visible on the right side of the frame. The action is swift and seamless, emphasizing the pan's superior non-stick properties. The background is softly blurred, ensuring the primary focus remains on the cooking process. Identical text graphics from the previous scene—'Clean & Non-Toxic,' 'High Performance & Easy to Use,' and 'Multifunctional'—are present on the left side of the screen, each with a green checkmark, reinforcing product benefits.
0:19cooking b roll pasta sauce A close-up, slightly overhead shot captures a hand stirring a rich, vibrant orange-red pasta sauce in a pink 'Always Pan.' The pan, with its matching light brown wooden handle, rests elegantly on a sleek, dark induction stovetop. A wooden spoon is employed to gently stir the thick, bubbling sauce, highlighting its texture and the pan's spacious interior. The background is softly blurred, directing all attention to the active cooking process and the appealing interior of the pan. The warm lighting emphasizes the inviting color of the sauce and the smooth finish of the pan.
0:21pregnant founder cooking pasta A medium shot, taken from a slightly elevated angle, shows the pregnant woman, Shiza Shahid, in her kitchen. She is actively adding cooked pasta to the pink 'Always Pan,' which already contains the simmering pasta sauce seen in the previous scene. With focused precision, she uses a large metal strainer to pour the pasta, while a wooden spoon assists in guiding it into the pan. She is dressed in the same cream-colored sweater, and her expression conveys a sense of concentration and engagement in the cooking task. The kitchen background is softly blurred but reveals open shelves displaying various kitchen items, including a plant and the peach-colored air fryer from an earlier scene. A text overlay at the bottom reads: 'From our nontoxic ceramic cookware to our titanium collection.'
0:22product shot titanium pan A close-up shot focuses on a gleaming silver, likely titanium, pan, complete with a matching domed lid and opulent shiny gold handles and lid knob. The pan is elegantly displayed on a light-colored, wavy trivet, resting on a pristine white shelf. A vibrant green plant stem gracefully hangs down from a shelf positioned above, entering the top-left portion of the frame and adding a touch of organic beauty. The background consists of a clean, neutral wall, rendered slightly out of focus to emphasize the product. The lighting is bright and precisely highlights the metallic sheen of the pan and the luxurious glint of its gold accents. A text overlay at the bottom reads: 'to our 6-in-1 air fryer toaster oven.'
0:24pregnant founder air fryer A medium shot captures the pregnant woman, Shiza Shahid, in her kitchen, meticulously removing a tray of freshly baked blueberry muffins from a stylish peach-colored 'Our Place' air fryer toaster oven. She handles the hot tray with a light-brown oven mitt, demonstrating care and safety. The compact air fryer oven stands as a prominent feature on the clean white kitchen counter, surrounded by various wooden kitchen tools and a vibrant plant on a shelf above, creating an organized and warm domestic scene. Her face is shown in profile, reflecting her deep concentration on the task at hand. The kitchen setting is brightly lit and orderly. A text overlay at the bottom states: 'We designed products for our own homes and families.'
0:27b roll muffins from oven A close-up shot intimately focuses on a pink silicone muffin tray filled with six perfectly baked blueberry muffins. A hand, encased in a textured orange and white patterned oven mitt, gently holds the tray, pulling it slightly towards the viewer. The background is softly blurred, offering a glimpse of a kitchen counter and shelves adorned with other kitchen items, maintaining a clean and warm aesthetic. The muffins are golden brown with visible, plump blueberries, showcasing their homemade appeal. The lighting is warm and inviting, expertly emphasizing the freshly baked quality and delicious texture of the muffins.
0:29product carousel beige green A rapid sequence of shots showcases different colored 'Always Pans.' The first quick shot features an 'Always Pan' in a sophisticated matte beige, complete with a wooden handle and matching lid, resting on a wavy trivet on a white shelf. This swiftly transitions to another 'Always Pan,' this time in a deep olive green, also with a wooden handle and lid, presented on a similar wavy trivet on the same white shelf. The background is a clean white shelf, adorned with a few cookbooks. This fast succession of product displays highlights the variety of available colors in the cookware line.
0:30cooking b roll dumplings A medium shot captures a hand carefully removing the lid from a two-tier bamboo steamer, revealing several perfectly white, steamed dumplings nestled inside a green 'Always Pan.' A gentle wisp of steam rises enticingly from the dumplings, indicating their freshness. The pan is positioned on a dark induction stovetop, providing a modern and functional cooking surface. The hand delicately lifts the top tier of the steamer, exposing more dumplings underneath, showcasing the pan's versatile steaming capabilities. The background is a softly blurred kitchen setting, with a glimpse of a stainless steel refrigerator. The lighting is soft and ambient, enhancing the warm and inviting culinary scene. A text overlay at the bottom reads: 'Multifunctional, beautiful, high performance'.
0:31pregnant founder talking profile A medium close-up shot focuses on the pregnant woman, Shiza Shahid, from a slightly off-profile angle, similar to an earlier scene, as she looks towards the right side of the frame. She continues to hold her visibly pregnant belly with her left hand, dressed in the cream-colored sweater and elegant gold jewelry. Her expression is earnest and deeply focused, conveying sincerity and conviction as she speaks. The background is a softly blurred modern kitchen, featuring a light grey wall, open shelves, and a lush green plant, maintaining a clean and inviting aesthetic. The lighting is soft and natural, gently illuminating her features. A text overlay at the bottom concludes: 'and always made with our loved ones in mind.'
0:34product shot blue pan reviews A medium shot prominently features the blue 'Always Pan' from the opening scene, resting on a light wooden trivet on a clean white kitchen counter. The pan, with its distinctive blue lid and light brown wooden handle, is presented as the hero product. The kitchen background is softly blurred but recognizable. Overlayed on the top center of the screen are five pristine white stars, signifying excellence, followed by the bold text '85,000 5-Star Reviews*' and, immediately below it, the clarifying phrase 'across all Our Place products.' The lighting is consistently bright and clean, enhancing the product's appeal and the clarity of the overlaid text. A text overlay at the bottom delivers the brand message: 'From Our Place to yours.'
A static end card is presented against a solid, warm peach-colored background, creating a soft yet inviting visual. The brand name 'Our Place' is centrally displayed in a large, elegant, bold black serif font, serving as the primary visual element. Directly below the brand name, a crisp white oval button with a thin black border features the compelling call to action: 'GET IT BEFORE IT SELLS OUT' in black, all-caps, sans-serif text. Further down, three distinct white icons are arranged horizontally: a clean box shape labeled 'Free Shipping', a circular arrow indicating 'Free Returns', and a stylized '100' with a line underneath, labeled '100 Day Trial'. These elements combine to provide clear information and encourage immediate engagement.
