0:00cookie piping new text
This scene presents a tight close-up, top-down perspective of a light pink frosting being meticulously piped from a professional silver piping bag onto a dark chocolate cookie. The cookie, rich in color, features visible white chocolate chips or nuts embedded within its surface. The piping bag, held from above, dispenses the pink frosting through a star-shaped nozzle, gradually forming an intricate rose pattern at the center of the cookie. The cookie rests on a textured, light gray surface, possibly concrete or stone, which provides a clean and neutral background. The lighting is bright and even, casting minimal shadows and highlighting the delicate details of the frosting and the cookie's texture. Overlaying the visual are multiple instances of the word "new" in white outline text, stacked vertically, with the central "new" appearing as solid white. The color palette is dominated by deep browns, soft pinks, and muted grays, creating an appealing and focused shot.
0:02decorated cookie reveal cookies text
This scene maintains a tight close-up, slightly elevated angle, focusing entirely on a single, perfectly decorated chocolate cookie. The cookie is a rich dark brown with visible white chocolate chips or nuts, giving it a rustic yet appealing texture. Centered on its top is a beautifully piped light pink frosting, shaped like a fully bloomed, intricate rose. The background is a subtly blurred, textured light gray surface, suggesting a clean, minimalistic setting. Soft, overhead lighting illuminates the cookie, enhancing the definition of the frosting's petals and the cookie's crumbly appearance. The visual is enhanced by a dynamic text overlay: multiple repetitions of the word "cookies" in white outline text fill the frame vertically, with the central "cookies" rendered in solid white, creating a strong visual emphasis. The camera slowly zooms out, revealing more of the cookie and its surrounding texture, while the text remains prominent.
0:04variety cookies cooling rack logo
The scene opens with an overhead medium shot, showcasing a variety of freshly baked cookies arranged on a stylish rose gold colored wire cooling rack. The camera executes a slow, deliberate dolly movement, shifting downwards and slightly to the right, progressively revealing more of the cookie selection. Initially, a chocolate cookie adorned with a pink rose frosting is visible at the top, followed by a classic light brown chocolate chip cookie. As the camera moves, a vibrant golden sugar cookie generously covered with an assortment of colorful sprinkles comes into view. The background is a consistent, textured light gray surface, providing a clean and contemporary backdrop. The lighting is soft, natural, and even, effectively highlighting the diverse textures and appealing colors of each cookie. Text overlays evolve: initially, "are here!" in white outline text (with the central instance solid) is displayed. This text then gracefully fades out, making way for the "edible" brand logo, which is a white stylized flower-in-a-basket icon with the word "edible" beneath it, followed by "edible.com" appearing as a full URL at the bottom center of the screen. The overall presentation is bright, inviting, and professional, emphasizing the quality and variety of the treats.
