0:00kids browsing plush toys
The scene opens with a medium-wide shot inside a brightly lit Build-A-Bear store, focusing on two young children from a slightly elevated, eye-level perspective. A young boy, seen from behind, and a young girl, partially visible on the right, are standing in front of white display shelves filled with colorful plush toys. The toys include popular characters like Pikachu, Grogu (Baby Yoda), Paw Patrol characters, and various other animals. Above the children, a large circular sign with red background and white text reads "Record Your Voice Personalize Gifts with a Message in Your Own Words." The lighting is bright and even, casting minimal shadows. The overall color palette is vibrant and cheerful, dominated by the bright colors of the toys and the white shelving. The text overlay "Find the stuff you love at Build-A-Bear" appears at the bottom of the screen, along with a small heart icon and a teddy bear emoji. The camera performs a very subtle, almost imperceptible, panning movement to the right, following the children's general direction.
0:02plush toy display pan
The scene presents a wide shot of an extensive display of various plush toys arranged on white shelves. The camera is positioned slightly above eye level, looking down at the rows of toys. The shelves are filled with a diverse collection of characters and animals, including different colored bunnies, unicorns, Stitch from Lilo & Stitch, bears, and other fantastical creatures. Many toys are wearing small outfits or accessories. In the background, a large monitor displaying 'Build-A-Bear Workshop' branding and QR codes is visible. The store's interior is bright, with diffuse lighting illuminating all the toys evenly. The color palette is extremely varied and colorful, showcasing a rainbow of plush options. The text overlay "Let's grab our furry friends" appears in a blue banner at the bottom of the screen. The camera executes a slow, smooth pan to the left, revealing more of the vast selection of toys available on the shelves.
0:05boy holding dinosaur plush
This is a medium shot, taken from a slightly elevated angle, focusing on the young boy previously seen. He stands in front of a section of the white display shelves, which are still packed with a multitude of plush toys. The boy is now holding a vibrant red dinosaur plush toy with a yellow belly and black stripes. He is looking at the toy with an expression of contentment, his head slightly tilted. The background continues to be the brightly lit, colorful store environment. The lighting is consistent, bright and ambient. The color palette remains cheerful with the bright red of the dinosaur and the varied hues of the toys on the shelves. The text overlay "So many options to choose from" is displayed in a blue banner at the bottom of the screen. The camera is static in this shot, capturing the boy's interaction with his chosen plush.
0:07voice recorder station
The scene captures a medium shot, from a slightly high angle, focusing on a young girl and a store employee at a Build-A-Bear voice recording station. The station features a white counter with a blue and white monitor displaying information. The girl is holding a bright pink plush bunny with long blue ears. The employee, wearing a blue apron, is assisting her with a small voice recorder device. In the background, a tall, orange and white polka-dotted column is visible, along with more shelves of plush toys. The lighting is bright and clear, highlighting the details of the workstation. The dominant colors include the blue of the employee's uniform and the station, the pink of the plush, and the various colors of the background toys. The text overlay "Add your special message on a voice recorder" appears in a blue banner at the bottom. The camera remains static, providing a clear view of the interaction.
0:08stuffing the plush toy
This scene transitions from a medium shot to a close-up, illustrating the plush toy stuffing process. Initially, the camera shows a medium shot of the same store employee, now seated, using a stuffing machine. She is holding the vibrant pink plush bunny from the previous scene, feeding it into a large blue machine with a metal nozzle. The machine is visible on the right, filled with fluffy white stuffing. The background features the orange and white polka-dotted column and shelves of toys. The lighting is bright and functional. The color palette emphasizes the blue of the machine and apron, and the pink of the bunny against the white stuffing. A cut then brings the camera to a close-up shot of the stuffing machine's clear casing, where the white, cotton-like stuffing is being actively blown into the plush toy. The soft material fills the frame, creating a dynamic visual of the process. The text overlay "Stuff them with love" appears in a blue banner with cloud emojis at the bottom. The first part of the shot is static, then transitions to another static shot for the close-up.
0:10hug test with dinosaur
The scene features a medium shot of the young boy and the store employee, both seated on blue stools in front of another section of plush toy shelves. The employee is holding the red dinosaur plush, now fully stuffed, and gently hands it over to the boy. The boy eagerly accepts the dinosaur and immediately hugs it tightly to his chest. The background is filled with various plush toys on white shelves, including Trolls characters and bears. The lighting is bright and even, highlighting the interaction. The color palette is bright and inviting, with the red dinosaur providing a focal point. The text overlay "Time for a hug test!" appears in a blue banner with a smiling face emoji at the bottom. The camera is static, capturing the heartwarming moment of the boy receiving his new companion.
0:13inserting heart into plush
This medium-wide shot shows the young boy and the store employee at a blue workstation, focused on the stuffed red dinosaur. The boy and employee are both standing beside the workstation, with the large stuffing machine visible in the background, filled with white fluff. The employee is holding the dinosaur plush and has made a small opening in its back. The boy is actively participating, gently placing a small red heart into the dinosaur's opening. The young girl, from earlier scenes, is partially visible on the far right, observing the process. The lighting is bright and clear. The dominant colors are the blues of the workstation and the employee's apron, and the bright red of the dinosaur and heart, set against the white background elements. The text overlay "Bring your bear to life with a heart" appears in a blue banner with a red heart emoji at the bottom. The camera is static, allowing a clear view of this symbolic act.
0:15girl choosing plush outfit
This medium shot, taken from a slightly low angle, focuses on the young girl as she browses a display of clothing and accessories for plush toys. The display consists of white slatwall shelves mounted on a blue wall, showcasing miniature garments like dresses, jackets, and boots in shiny, sequined, and colorful fabrics. The girl stands in front of the shelves, reaching out to touch an item. In the background, more plush toys are visible on higher shelves, including a unicorn and a bunny. The lighting is bright and clear, creating a cheerful shopping atmosphere. The color palette is vibrant, with reflective silver and iridescent materials standing out against the blue wall. The text overlay "Choose your style" appears in a blue banner at the bottom of the screen. The camera remains static, capturing her thoughtful selection process.
0:17employee dressing plush
The scene features a close-up, high-angle shot looking down at a white table where the store employee is dressing the pink plush bunny. The bunny is lying on its back on the table. The employee's hands are visible, carefully putting a sparkly silver and black sequined dress onto the plush. Next to the bunny, there's a pair of glittery purple boots and some paper tags. In the blurred background, other plush toys are visible, including a unicorn and several bears. The lighting is bright and focused on the table. The color palette is dominated by the bright pink of the bunny, the shimmering silver and black of the outfit, and the white of the table, with hints of other colorful plush toys in the background. The text overlay "and dress them up" appears in a blue banner with small clothing icons at the bottom. The camera is static, providing a clear, detailed view of the dressing process.
0:19kids with finished plush toys
The final scene is a medium-wide shot showing both the young girl and the young boy, proudly holding their newly completed and dressed plush toys. They are standing side-by-side in front of the white display shelves, which are filled with a colorful array of other plush toys. The girl holds the pink bunny, now adorned in a shiny silver dress and purple boots, while the boy holds his red dinosaur, wearing a black t-shirt. Both children are smiling brightly and looking towards the camera, showcasing their creations. The lighting is bright and even, creating a joyful atmosphere. The vibrant colors of the plush toys and their outfits, along with the children's bright clothing, create a cheerful and lively color palette. The text overlay "Making memories at Build-A-Bear" appears in a blue banner with a teddy bear emoji at the bottom. The camera is static, capturing this happy, final moment.
