0:00man walking stop levis logo
The scene opens with a young man, centered in the frame, walking from left to right against a light grey, textured concrete wall. The camera is at eye-level, capturing a full body shot. He wears a black hooded bomber jacket, faded olive-green wide-leg jeans, and black leather loafers. As he reaches the center, he stops, looks down, then slowly lifts his head slightly. A bold red Levi's logo is digitally overlaid, centered in the lower middle portion of the screen, obscuring part of his lower torso. The lighting is soft and even, suggesting an indoor studio setting with diffuse light. The overall color palette is muted with greys, blacks, greens, and the striking red logo.
0:01man standing levis logo
This shot maintains the same framing and lighting as the previous scene. The young man is now standing perfectly still, facing slightly right of center, with a confident, neutral expression as he looks directly into the camera. His hands are casually tucked into the front pockets of his bomber jacket, allowing a set of keys to hang visible from his belt loop. The red Levi's logo remains prominently displayed in the lower-middle of the frame. The background is still the light grey, textured concrete wall. The scene's mood is clean, contemporary, and fashion-focused, emphasizing the apparel.
0:02split screen woman pre spring lookbook
The scene transitions to a vertical split-screen composition. The upper half features a young woman standing centrally against the same light grey, textured concrete wall, presented in a full-body medium-wide shot. The lower half of the screen shows a close-up of her legs and silver ballet flats, creating a stylized reflection-like effect against a dark wooden floor. The lighting is bright and even. White text, 'INTRODUCING' appears at the top of the split, with 'The Pre-Spring Lookbook' displayed prominently in a larger font below, centered between the two visual halves. The overall aesthetic is clean and modern, showcasing the outfit with a contemporary flair.
0:03split screen woman coat new arrivals
This split-screen scene features a young woman in a different outfit. The top half shows her in a full-body shot, leaning against the grey concrete wall, wearing a long olive-green utility-style trench coat, light pink top, and ripped jeans. The bottom half presents a close-up of her face, capturing her striking blue eyes and wavy hair, angled slightly to her left. White text reading 'NEW ARRIVALS.' is boldly displayed across the center of the screen, separating the two visual elements. The lighting remains soft and bright, emphasizing the textures and colors of her attire. The composition highlights both the full outfit and intimate facial details.
0:04split screen man denim new arrivals
The scene shifts to a split-screen showcasing a male model. The top frame displays a full-body shot of a man leaning casually against the light grey wall, dressed in a light wash denim jacket over a striped rugby shirt. His hands are in his pockets, and his head is slightly tilted, looking forward. The bottom frame provides a detailed close-up of his chest area, focusing on the white collar of his rugby shirt, the striped pattern, and a prominent gold signet ring on his finger. The phrase 'NEW ARRIVALS.' in white text spans the middle of the screen, connecting the two views. The lighting is soft and even, highlighting the clothing textures and details.
0:05split screen woman trench new ways
This split-screen segment features a woman, emphasizing layering and styling. The upper part of the screen is a close-up of her face, with a direct, confident gaze into the camera. Her dark, chin-length hair frames her face. The lower part presents a full-body shot of her standing against the grey wall, showcasing her complete outfit: a beige trench coat layered over a black hoodie and a dark grey crewneck, complemented by a textured scarf and light-wash, ripped wide-leg jeans. White text, 'NEW WAYS TO STYLE THEM.' is centered between the two panels. The natural lighting highlights the diverse textures of the layered garments.
0:06split screen man cardigan new ways
The scene displays another split-screen, this time featuring a male model demonstrating styling. The upper portion shows a full-body shot of him standing against the textured grey wall, wearing a brown cardigan over a plaid shirt and light-wash, ripped wide-leg jeans, with a tote bag slung over his shoulder. He has long, wavy brown hair. The lower portion focuses on a dynamic close-up of his feet, showcasing his dark canvas sneakers and the worn, wide-leg denim of his jeans as he takes a subtle step. The white text 'NEW WAYS TO STYLE THEM.' remains centrally placed, bridging the two perspectives. The soft, even lighting continues to create a clean visual.
0:07man full body pose text fades out
This scene presents a full-body shot of the same male model from the previous scene, standing against the light grey, textured concrete wall. He is posed with a relaxed demeanor, hands in his pockets, and his head slightly tilted. The text 'NEW WAYS TO STYLE THEM.' gradually fades out from the center of the frame, leaving only the visual of the model and his outfit. The camera remains static and at eye-level, capturing the entire outfit from head to toe. The soft, diffuse lighting from above highlights the textures of his cardigan, plaid shirt, and distressed denim jeans.
0:08montage see more at levi
This is a fast-paced montage sequence that rapidly cycles through full-body and close-up shots of the models previously featured in the video. The shots are quick cuts, approximately 500ms each, preventing detailed individual descriptions within this segment. The sequence includes: a close-up of the woman with short dark hair, a full-body shot of the man with curly dark hair, a close-up of the woman with long wavy brown hair, another full-body shot of the man with curly dark hair, then repeating this pattern with rapid alternation. White text, 'SEE MORE AT LEVI.COM' remains present and static in the center of the screen throughout this montage. At the very end of the video, overlapping the last full-body shot of the man with curly dark hair, the red Levi's logo fades in and sits below the 'SEE MORE' text. The background for all shots is the consistent light grey, textured concrete wall, with soft, even studio lighting. The dynamic editing with constant text overlay creates a promotional and concluding feel.
