0:00product hero shot outdoor A close-up shot focuses on a woman's right hand holding a 'first day' brand 'PRE+POST PROBIOTIC' bottle. The bottle is cylindrical, predominantly red and light blue with white text and accents, featuring a small illustration of a peach. The background is a soft-focus, vibrant green lawn, suggesting an outdoor, natural setting under bright daylight. The lighting is even and natural, with no harsh shadows. Text overlay at the bottom reads "my favorite tribiotics are now on Target.com" in white capital letters. The overall color palette is bright and fresh, highlighting the product and its natural context.
0:03product in shopping bag An overhead shot shows a woman's hands gently placing a 'first day' brand supplement bottle into a red and white striped Target shopping bag. The bottle is light blue and green, labeled 'first day WOMEN THE MULTI'. The hands are visible, wearing several rings. The background is blurred but appears to be an indoor setting with subtle warm lighting. Text overlay 'The First Day vitamin line is now at Target' appears in white. The scene captures an action of shopping and product placement.
0:04walking to target store A medium shot from behind captures a woman walking away from the camera towards the entrance of a Target store. The store's exterior is characterized by a prominent red facade on the upper section and a corrugated gray paneling below. The entrance is visible with automatic doors. The ground is asphalt, and there are some green bushes near the building. The lighting is bright and sunny, casting a clear shadow of the woman on the ground. Text overlay 'The First Day vitamin line is now at Target' is visible. The woman is wearing a casual green knitted sweater and blue jeans, with a black shoulder bag.
0:05target aisle signs An upward-angled shot captures the ceiling and signs within a Target store aisle. Rectangular red signs with white text are suspended from the ceiling, indicating categories like 'Vitamins', 'Supplements', 'Protein Powder', and 'ABAJO'. The ceiling is white with bright, rectangular fluorescent light fixtures providing overhead illumination. Below the signs, a glimpse of store shelving with various products in red packaging is visible, but the focus is on the signs. The mood is functional and clear, typical of a retail environment.
0:06product selection close up A medium close-up shot of three 'first day' brand product bottles lined up on a clean white surface. From left to right, they are 'Teens THE MULTI' (blue/green), 'Kids THE MULTI' (blue/yellow/green), and 'Women NIGHTTIME RESET MAGNESIUM' (blue/purple). A woman's hand reaches in from the top right to select the middle 'Kids THE MULTI' bottle. The background is a blurred, light-colored wall. The lighting is soft and even, highlighting the product details. Text overlay 'Thoughtfully made for everyday health' is positioned in the upper center.
0:08shopping cart with products A close-up shot looking down into a red plastic Target shopping basket. Several 'first day' brand vitamin bottles in various colors (blue, green, red, purple) are visible inside the basket, indicating a bulk purchase. The basket has a honeycomb pattern and a prominent white Target bullseye logo on the side. The background is blurred, showing what appears to be a store aisle floor. Text overlay 'Thoughtfully made for everyday health' is visible. The camera moves slightly, giving a sense of motion.
0:09opening product bottle A close-up shot shows a woman's hands, adorned with several gold rings, attempting to open a 'first day' brand vitamin bottle. The bottle is cylindrical, with a light blue and green label that reads 'WOMEN THE MULTI'. The hands are struggling slightly to separate the top and bottom halves of the packaging. The background is a blurred outdoor setting with a hint of the red Target building in the distance under a warm, golden hour light. Text overlay 'Thoughtfully made for everyday health' is visible. The lighting is natural and soft.
A close-up shot focuses on a woman's hand reaching into a 'first day' brand vitamin bottle to retrieve a single reddish-orange gummy. The bottle is blue with a colorful, illustrated label featuring flamingos and tropical leaves. The red Target bullseye logo is prominently displayed in the blurred background, indicating the location. The lighting is bright and clear, emphasizing the gummy and the product. Text overlay 'Designed to fit your routine' is positioned at the bottom.
0:12woman eating gummy outside target A medium shot captures a woman standing confidently in front of a large red Target building, identifiable by its iconic red bullseye logo. She is holding a 'first day' brand vitamin bottle in her left hand and bringing a reddish-orange gummy to her mouth with her right hand, mid-action of consuming it. Her expression is one of enjoyment and satisfaction. The sky is clear and blue, and the lighting is bright. Text overlay 'Designed to fit your routine' appears at the bottom. The overall mood is casual and positive, associating the product with ease of use and good health.
0:15product held against target A close-up shot of a woman's hand holding a 'first day' brand 'WOMEN THE MULTI' bottle. The bottle's label is predominantly light blue and green, featuring raspberry illustrations and 'NO JUNK' branding. The background is a vibrant red Target building with the prominent white bullseye logo, set against a clear blue sky. The lighting is bright and natural, highlighting the product and its brand association. The hand is holding the bottle steadily.
0:17gummies close up red An extreme close-up, overhead shot of a blue cylindrical container filled with numerous small, dark red, fruit-shaped gummies. The gummies have varying textures, some appearing smooth and others textured like berries. The background is a clean, bright white surface, creating a stark contrast with the vibrant red of the gummies. Text overlay at the bottom reads "3-in-1 Probiotic" in white. The lighting is bright and direct, making the gummies look appealing and distinct.
0:18gummies close up orange An extreme close-up, overhead shot of a blue cylindrical container filled with numerous small, translucent, orange-yellow gummies. The gummies appear slightly round and textured, possibly mimicking citrus fruit segments or peach shapes. The background is a clean, bright white surface, providing a clean and clinical presentation. Text overlay at the bottom reads "Calming Magnesium" in white. The lighting is bright and even, making the gummies look fresh and inviting.
0:19gummies close up red multi An extreme close-up, overhead shot of a blue cylindrical container filled with numerous small, deep red gummies. These gummies have more intricate, berry-like shapes and textures, some resembling small clusters of fruit. The background is a clean, bright white surface. Text overlay at the bottom reads "'No Junk'™ Multi" in white, with a small circular 'NO JUNK' logo visible as well. The lighting is bright and highlights the details of the gummies.
0:20target logo animation A clean, minimalist shot featuring the iconic red and white Target bullseye logo, centrally placed on a pure white background. The logo appears to zoom in slightly and then out, or transition dynamically, suggesting an animated element rather than a static image. The colors are stark and immediately recognizable. The scene serves as a clear brand identifier.
0:21end card product line A static end card featuring three 'first day' brand product bottles aligned horizontally on a light blue and white gradient background. From left to right: 'WOMEN PRE+POST PROBIOTIC', 'KIDS THE MULTI', and 'TEENS NIGHTTIME RESET MAGNESIUM'. Fresh fruit props (half a peach, raspberries, half a grapefruit) are arranged around the bottles, corresponding to their flavors. Large white text at the top reads "Real results you can taste & feel." A prominent red rectangular button at the bottom says "Now at Target.com" in white text. The overall aesthetic is clean, inviting, and branded, emphasizing the product line and call to action.
