0:00first jeans showcase
The scene opens with a medium shot of a woman standing centered in front of a large, light-colored wooden closet. The closet has glass-fronted upper cabinets displaying various designer handbags and accessories, while the lower section features wooden drawers. The lighting is bright and even, casting minimal shadows. She is initially facing the camera, wearing dark blue high-waisted jeans with a red tag visible on the left side, paired with a fitted black scoop-neck short-sleeved top. Her hands are initially at her sides, palms facing out. She then slowly turns to her left, showcasing the side profile of the jeans, then continues to turn, presenting her back to the camera, where she reaches up and adjusts her long, ombre hair into a ponytail. She then turns back to a three-quarter profile. The jeans appear snug around the waist and hips with a slight flare or straight cut towards the hem. Text overlay at the top reads: "They lift and shape from literally every angle." The overall color palette is warm neutrals from the wood, contrasting with the cool blue of the denim and the stark black of her top.
0:06second jeans try on
This scene maintains the same medium shot framing and background as the previous one, with the woman now trying on a new pair of jeans. She is still wearing the black scoop-neck top. The lighting remains bright and consistent. She starts with the light-wash barrel-leg jeans partially pulled up, showcasing her midsection covered by the black bodysuit. She pulls the jeans up to her waist, then poses, turning slightly to her left to show the side profile, then faces forward, zipping and buttoning the jeans. The jeans are a lighter blue wash with a more relaxed, barrel-leg fit, giving a subtly different silhouette than the previous pair. A red product tag is still attached. Text overlay at the top changes to: "Designed specifically for curves" and then "360° panel for tummy and waist shaping." The overall color palette is similar, but the lighter denim introduces a cooler blue tone to the ensemble.
0:11third jeans try on
The scene continues with a medium shot of the woman in the same setting, now trying on a pair of dark grey straight-leg jeans. The background of the wooden closet with displayed handbags remains consistent, and the lighting is bright and even. She begins with the jeans partially pulled up, revealing her black bodysuit. She then pulls the jeans up, zips them, and buttons them, looking at the camera. After fastening the jeans, she turns to her left, showcasing the back view of the jeans. While facing away, she reaches up to adjust her hair into a ponytail, emphasizing the back fit and pocket placement. The dark grey denim presents a different aesthetic compared to the previous washes, offering a more subdued tone. Text overlays change from "Back smoothing to reduce rolling and folding" to "Strategically placed back pockets that enhance your assets." The color palette remains grounded by the neutral wood and black top, with the addition of the deep grey denim.
0:18fourth jeans try on and stretch
This scene, captured in a consistent medium shot with the wooden closet background, features the woman trying on a dark blue wide-leg pair of jeans. The bright, soft lighting highlights the clothing details. She initially holds the folded jeans in her hands, presenting them to the camera with a cheerful expression. She then proceeds to pull them up over her black bodysuit, fastening them at the waist. After buttoning, she stands front-facing, gesturing to her hips and waist, and then turns her body slightly, looking over her shoulder. She then faces forward again, engaging with the camera with a smile. The jeans are a classic dark blue wash with a distinct wide-leg silhouette. Text overlays sequentially display "4-WAY stretch denim that holds its shape" and "Designed to be your go-to, everyday denim." The overall color scheme is consistent, with the dark blue denim adding a rich, deep hue.
0:25final jeans showcase wide leg
The scene remains a medium shot of the woman, centered in front of the wooden closet. She is now fully dressed in the dark blue wide-leg jeans and black scoop-neck top. The even, bright lighting continues to illuminate the scene. She poses confidently, placing her hands on her hips, turning slightly to her left, then facing directly forward with a broad smile and her hands in her pockets. Her movements are fluid and self-assured, highlighting the comfort and fit of the wide-leg denim. The text overlay reads: "Designed to be your go-to, everyday denim" and transitions to "You have to check out Spanx!" The color palette emphasizes the dark blue of the jeans against her black top and the warm wooden background.
0:29final jeans showcase grey
This scene is a quick medium shot featuring the woman now in the dark grey straight-leg jeans, paired with the same black scoop-neck top. The familiar wooden closet background and consistent bright lighting are present. She stands confidently, hands in her pockets, looking directly at the camera with a slight smile. This is a brief shot, possibly intended to showcase the variety of styles or to recap. The text overlay states: "You have to check out Spanx!" reinforcing the brand message. The color scheme reverts to the dark grey denim, maintaining a stylish and practical aesthetic.
0:31call to action kissy face
The scene is a medium close-up shot of the woman, maintaining the wooden closet background. The lighting is still bright and even. She makes a playful kissy face towards the camera, bringing both hands up to her mouth in a gesture, indicating enthusiasm and a personal recommendation. This is a short, expressive moment designed to create a direct and friendly connection with the viewer. The text overlay "You have to check out Spanx!" remains on screen. The warm wood tones and her black top provide a consistent visual context.
0:32brand logo
The scene transitions to a solid, vibrant red background. Centered prominently on the screen is the brand logo "SPANX" in white, sans-serif, uppercase lettering, with the registered trademark symbol (®) next to it. Below the main logo, in smaller white text, it reads "FREE SHIPPING ON EVERYTHING." The overall aesthetic is clean, bold, and direct, characteristic of a brand's closing visual. The bright red background creates a strong visual impact, conveying confidence and urgency for the call to action.
