0:00problem setup phone A male hand holds a white smartphone vertically, filming another man from a side profile. The phone's screen displays a close-up of the second man's face, specifically his beard and ear area, with text overlays. The top overlay reads "The #1 mistake guys with patchy beards make" and the bottom reads "Shaving it off before it has time to fill in." The background visible through the phone screen is a light-colored wall. The hand holding the phone is visible in the foreground, creating a natural frame around the screen. The lighting appears soft and even, typical of indoor settings. The phone itself has a white bezel and a dark screen, indicating a modern smartphone. The overall color palette is muted, focusing on the screen content.
0:03smiling man beard A close-up shot of a Black man, likely in his 30s, with a full, well-groomed dark beard, smiling broadly directly into the camera. He is wearing a dark, possibly black, casual shirt. His hands are raised to either side of his beard, gently touching it, emphasizing its fullness and texture. He has a gold-toned watch on his left wrist and a silver ring on his right hand. The background is a brightly lit, light-colored interior, possibly a living room or bathroom, with a decorative chandelier visible slightly out of focus in the upper left and a contemporary light fixture on the right. The lighting is bright and even, highlighting his warm smile and clear skin. A text overlay at the bottom reads: "You're just missing one simple routine."
0:05holding beard oil An overhead shot looking down at two light-skinned male hands holding a small, amber glass bottle of 'BEARD CLUB' beard growth oil. The hands are carefully positioned over a white porcelain sink and a light gray granite countertop, showcasing the product clearly. The bottle has a black screw-top cap and a black label with distinctive yellow text and a yellow 'B' logo. A white roll of toilet paper is visible in the lower right, subtly indicating a bathroom setting. The lighting is bright and overhead, creating minimal shadows and emphasizing the product's details. The overall color palette is neutral with the dark bottle and yellow accent against the light bathroom fixtures. A text overlay at the bottom reads: "1. Beard Growth Oil to keep your skin healthy and hydrated."
0:07pouring beard oil A close-up shot focuses on a light-skinned male hand, slightly cupped, as a small amount of clear, yellowish beard oil is precisely poured from the amber 'BEARD CLUB' bottle onto the palm. The background is softly blurred, indicating the continuation of the bathroom counter and sink from the previous shot. The lighting is bright and focused on the hands and the product, emphasizing the viscous texture and golden hue of the oil as it flows. The color palette remains neutral, drawing attention to the product being dispensed. A text overlay at the bottom reads: "1. Beard Growth Oil to keep your skin healthy and hydrated."
0:08applying beard oil A medium close-up shot features a young to middle-aged male with short, dark hair and a developing beard, actively applying beard oil to his jawline and cheek area. He is wearing a dark blue, textured long-sleeved shirt. His light-skinned hands are shown rubbing the oil into his beard and the underlying skin with focused, deliberate movements. He looks slightly upwards and to the right, concentrating intently on the application. The background consists of a plain, light-colored wall, suggesting an intimate indoor setting like a bathroom. The lighting is even and soft, effectively highlighting the texture of his beard and his focused expression. A text overlay at the bottom reads: "1. Beard Growth Oil to keep your skin healthy and hydrated."
0:11holding derma roller A close-up shot centers on a light-skinned hand holding a sleek black derma roller, which features a cylindrical head covered in fine, golden micro-needles. The derma roller is held vertically, perfectly in focus. The background is a blurred, light blue textured surface, suggestive of an armchair or similar soft furnishing, with a subtle glimpse of a green plant, indicating an indoor environment. The lighting is bright and even, ensuring a clear, detailed view of the product's design. The color palette is dominated by the black and gold of the derma roller against the soft blue background. A text overlay at the bottom reads: "2. Derma Roller to help wake up inactive follicles."
0:13using derma roller A medium close-up shot shows the same young to middle-aged male from previous scenes, with short, dark hair and a growing beard, meticulously using the derma roller on his cheek and jawline. He is wearing the same dark blue, textured long-sleeved shirt. His hand guides the black derma roller with gold needles over his skin in slow, precise motions. He maintains a focused, slightly downward gaze, ensuring accurate application of the tool. The background is a plain, light-colored wall, providing a clean, uncluttered visual. The lighting is soft and even, highlighting the texture of his beard and the action of the derma roller. A text overlay at the bottom reads: "2. Derma Roller to help wake up inactive follicles."
0:16holding growth vitamins An overhead close-up shot shows a light-skinned male hand, cupped and open, as numerous yellowish-beige, oblong capsules are poured from a black 'BEARD CLUB' branded bottle into the palm. The background is a light gray granite countertop, providing a clean and consistent setting. The primary focus is on the capsules and the action of them falling into the hand. The lighting is bright and direct from above, clearly illuminating the details of the capsules and the bottle label. A text overlay at the bottom reads: "3. Growth Vitamins to support growth from the inside."
0:17taking growth vitamin A medium close-up shot captures the same young to middle-aged male from previous scenes, holding a single yellowish-beige capsule between his thumb and forefinger and bringing it towards his mouth, indicating he is about to take it. He is wearing the same dark blue, textured long-sleeved shirt. He looks downwards and slightly to the left, concentrating on the small capsule in his hand. The background is a plain, light-colored wall, providing a clean and distraction-free visual. The lighting is soft and even, highlighting his hands and the capsule's detail. A text overlay at the bottom reads: "3. Growth Vitamins to support growth from the inside."
0:19product kit reveal cta An overhead shot shows a light-skinned male hand pulling open a white kitchen or bathroom drawer equipped with a sleek silver handle. As the drawer smoothly slides open, it reveals a neatly organized 'BEARD CLUB' product kit, arranged on a white towel. The kit includes a beard shampoo, beard growth vitamins, multiple beard oils and sprays in amber bottles, a wooden brush, and a black razor. All product bottles are black with yellow 'BEARD CLUB' branding. The drawer is positioned beneath a light gray granite countertop. The lighting is bright and overhead, casting subtle, soft shadows. Text overlays at the top provide a call to action: "35% OFF | GROWCLUB35" and "Get this growth kit today!" The hand then reaches into the drawer and picks up one of the spray bottles, demonstrating interaction with the product.
