0:00initial product reveal
The scene opens with a medium shot of a young East Asian woman standing in what appears to be a modern apartment living area, with a kitchen visible in the blurred background. She is holding a silver iPad case with the name 'ANGIE' in large, upside-down pink letters across it. Her expression is a slightly pained grimace, as if anticipating something. Above her, a pink text overlay states '!! CASETiFY Drop test !!' with two exclamation marks on either side. Below the iPad case, another text overlay reads 'Hot take'. The lighting is bright and even, likely from overhead fixtures. The background kitchen has light-colored cabinets and dark countertops. The dominant colors are the woman's burgundy top, black pants, and the silver and pink of the case, contrasted with the neutral tones of the apartment.
0:01woman bending down
This is a continuation of the previous scene, maintaining a medium shot. The woman is now bending her knees slightly, looking down towards the iPad case she is still holding. Her expression has shifted slightly, still playful but with a hint of dramatic anticipation. The text overlay from the previous scene is replaced by 'CASETiFY cases does look better in real life'. The apartment setting remains the same, with warm, even lighting. The background shows part of the kitchen, including a dark bar stool and white cabinets, slightly out of focus. The focus is still on the woman and the iPad case.
0:02ipad case on floor
The camera transitions to a close-up, top-down shot of the silver iPad case lying flat on a light-colored wooden floor. A female hand with manicured red nails gently touches the case. The word 'ANGIE' is prominently displayed in large, pink, stylized letters on the case, which is upside down relative to the usual iPad orientation. A text overlay 'Like come on..👀' is positioned above the case. The lighting is bright and natural, highlighting the texture of the wooden floor. The overall color palette is bright and clean, dominated by silver, pink, and light wood tones.
0:03laptop screen reveal
The shot is a close-up, now focused on an open MacBook Pro laptop lying on the same light-colored wooden floor. A female hand, identical to the previous scene, gently touches the laptop's screen, which displays a vibrant abstract wallpaper with orange, pink, and blue hues. The macOS dock icons are visible at the bottom of the screen. The silver frame of the laptop and its black keyboard are clearly visible. The text overlay 'Like come on..👀' persists from the previous scene. The bright, natural light continues to illuminate the scene, emphasizing the screen's colors and the laptop's metallic finish.
0:04customization screen overhead
The camera shifts to an overhead shot of the MacBook Pro, now resting on a white, textured bedspread. The laptop screen displays the Casetify website's customization interface for an iPad case. The interface shows a preview of a black iPad case with 'ANGIE' in large pink letters, surrounded by gray polka dots. Various customization options and UI elements are visible on the right side of the screen. A text overlay 'What I ordered vs' is present at the bottom of the screen. The lighting is soft and even, typical of an indoor bedroom setting. The predominant colors are the white bedspread, the black and pink of the case design, and the neutral interface elements.
0:05placing ipad case
This is a close-up shot, still from an overhead perspective, focusing on the MacBook Pro on the white bedspread. A female hand is seen carefully placing a physical black iPad case, matching the design shown on the screen (with 'ANGIE' in pink and gray polka dots), onto the closed laptop. The text overlay 'What I ordered vs' remains on the screen. The soft, diffuse lighting from the previous scene is maintained. The colors are primarily white, black, and pink, emphasizing the product and its design.
0:06mirror phone case reveal
The scene changes to a close-up shot of a female hand holding a silver, mirrored iPhone case. The case has the word 'ANGIE' boldly printed in pink letters, which are reflected in the case's surface. The background is a clean white surface, likely a table, with a Casetify iPad case box and another smaller Casetify accessory box, both featuring similar branding and pink lettering, slightly out of focus. A text overlay 'WHAT I GOT' is prominently displayed in the center of the frame. The lighting is bright and clear, highlighting the reflective surface of the phone case and the crispness of the text. The dominant colors are silver, pink, and white.
0:07woman presenting phone case
The camera returns to a medium shot of the young East Asian woman, now holding the silver mirrored iPhone case up to her chest, smiling directly at the camera. She appears confident and pleased. The background is a bright, minimalist apartment interior with white walls and a large, sunlit window to her right. Text overlays 'CASETiFY Mirror Case' along with a small Christmas tree and pink bow emoji are displayed at the top of the screen. The lighting is bright and airy, casting soft shadows. The woman's burgundy top and dark hair provide a contrast against the light background and the reflective phone case.
0:08product layout overhead
This scene is an overhead shot showcasing the Casetify products arranged on a clean white surface. In the foreground is the silver mirrored iPhone case with the pink 'ANGIE' text. Behind it is the black iPad case, also featuring 'ANGIE' in pink and gray polka dots. To the right, a white box contains a round Casetify 'Snappy Grip Stand' accessory, again with 'ANGIE' text. Text overlays 'CASETiFY Mirror Case Holiday Bundle' and the same Christmas tree and pink bow emojis are visible at the top. The lighting is bright and even, creating a clean, professional product display. The dominant colors are white, silver, black, and pink.
0:09woman talking with mic
The camera returns to a medium close-up shot of the young East Asian woman, now speaking animatedly directly into a small, fluffy microphone held close to her mouth. She is smiling and engaging with the viewer. The background is a softly blurred apartment interior with white walls and a doorway to her left. A text overlay 'everyone knows' is visible at the bottom of the screen. The lighting is soft and bright, creating a pleasant, inviting atmosphere. She is wearing the same burgundy turtleneck and black headband. Her hand is prominent as she holds the microphone.
0:10phone case on floor drop test
This is a low-angle close-up shot of the silver mirrored iPhone case lying on a light-colored wooden floor, positioned near a white baseboard. The case is oriented with the 'ANGIE' text facing upwards and is slightly askew, suggesting it has just been dropped. A text overlay 'Drop test PASSED ✅' is centrally placed on the screen. The lighting is bright and clear, emphasizing the texture of the wood and the reflective surface of the case. The background is minimalistic, focusing solely on the phone case and the floor.
0:11picking up phone case after drop
The scene is a close-up shot, capturing a female hand with red painted nails picking up the silver mirrored iPhone case from the wooden floor. The case, with the pink 'ANGIE' text, is gently lifted. A blurred, dark background suggests a room interior. The text overlay 'Drop test PASSED ✅' remains, with additional text 'for their cases that can survive drop tests like this' appearing below it. The lighting is bright, highlighting the hand and the phone case. The red nails provide a pop of color against the metallic case.
0:12phone case details close up
The camera provides an extreme close-up of the silver mirrored iPhone case, focusing on the details of the camera module cut-out, which is black and features visible 'CASETiFY' branding. The pink 'ANGIE' text is still prominent on the reflective back of the case. The background is brightly lit and out of focus, suggesting a window or bright light source. The text overlay 'Drop test PASSED ✅ customizing' is shown on screen. The lighting is strong, emphasizing the metallic sheen and the precise engineering of the case. The dominant colors are silver, black, and pink.
0:13woman presenting products mic
The scene is a medium close-up of the young East Asian woman, similar to an earlier shot, holding both the black iPad case and the silver mirrored iPhone case in one hand, while gesturing with the other hand holding the small fluffy microphone. She is smiling brightly and engaging with the camera. The background is the blurred apartment interior with white walls and a doorway. Text overlays 'Let me show you how →' and 'Customizing these were so easy so let me show you how' are present on screen. The lighting is soft and inviting. She maintains a cheerful and informative demeanor.
0:14casetify website customization initial
This is a screen recording of the Casetify website, split vertically. The top section shows the customization interface for an iPhone 15 Pro Mirror Ring Stand Case MagSafe, featuring a silver mirror case with blue 'TASH' text. The bottom section shows the customization for an iPad Air 11-inch Impact Folio Case, featuring a black case with pink 'ANGIE' text. Various UI elements, such as case color options, font options, and personalization fields, are visible. A keyboard overlay is present at the bottom of the screen. Text overlay reads 'all you need to do is go to their website pick the type of the case'. The overall color palette is dominated by the website's clean interface, featuring white, black, silver, blue, and pink.
0:17casetify website customization typing
The screen recording continues, showing the Casetify website customization interface. The keyboard overlay is still visible at the bottom. In the personalization field for the iPad Air case, the word 'angie' is being typed, changing the preview on the black iPad case to 'ANGIE' in pink. The iPhone case customization remains in the top section with 'TASH' in blue. Text overlay 'pick the type of the case, the design you can change the colours, add your initials and make every device match' is displayed. The interface is clean and functional, with clear options for font, color, and layout. The scene is bright and digitally rendered.
0:19casetify website customization pattern
The screen recording shifts focus to the Casetify website's iPad case customization. The design preview now shows the black iPad case with pink 'ANGIE' text, but with a new background pattern of small pink hearts. The UI elements on the right side of the screen highlight background style options, with various patterns like checkerboard and hearts. A text overlay 'and MATCH!💖' is centered on the screen. The scene continues to be bright and digitally rendered, showcasing the versatility of the customization options. The dominant colors are black, pink, and white from the UI.
0:20spinning phone case detail
A close-up shot of a female hand holding the silver mirrored iPhone case. The hand is gently spinning the case to show off its reflective surface and the pink 'ANGIE' text, which appears to be applied on the inside of the case. The person's arm, wearing a white puffer vest and a dark long-sleeved shirt underneath, is visible in the background, slightly blurred. A text overlay 'change the colours' is visible at the bottom of the frame. The lighting is soft and bright, emphasizing the reflective quality of the case. The primary colors are silver, pink, white, and dark blue from the clothing.
0:21applying lip product
This is a close-up shot focused on the young East Asian woman's face, specifically her lips, as she applies a light-colored lip product from a small, cylindrical applicator. Her eyes are slightly closed in concentration. She is wearing the white puffer vest from the previous scene, over a dark long-sleeved shirt. The background is a blurred indoor setting, possibly an apartment or cafe, with hints of a window. Text overlay reads 'add your initials and make every device match'. The lighting is soft and intimate, highlighting her features and the texture of her skin and lips. The colors are warm, with a focus on her natural skin tones and the soft hues of the lip product.
0:22phone case standing on table
The scene is a medium shot of the silver mirrored iPhone case standing upright horizontally on a clean white table, utilizing its integrated grip stand. The 'ANGIE' text is clearly visible in pink. In the blurred background, the young East Asian woman is visible, sitting and drinking from a clear glass with a straw. The background setting appears to be a modern apartment or cafe, with a gray wall and bright window contributing to the soft, natural lighting. Text overlay states 'make every device match. Plus it is protected'. The focus is on the phone case, demonstrating its functionality as a stand. The color palette is bright and clean, with the phone case as the central vibrant element.
0:24phone case grip stand close up
This is a close-up shot of the silver mirrored iPhone case, now standing vertically on its grip stand. The 'ANGIE' text in pink is prominently displayed, reflecting the surroundings. The camera module, with 'CASETiFY' branding, is clearly visible at the top. The black, circular grip stand is extended from the back of the case, allowing it to stand. The background is dark and out of focus, emphasizing the phone case as the main subject. A text overlay 'so take this as a sign to treat yourself' is visible. The lighting is focused on the case, highlighting its metallic sheen and the engraved details, creating a sleek and modern feel.
0:26woman outside with phone case
The scene features a medium shot of the young East Asian woman standing outdoors, holding the silver mirrored iPhone case close to her face, partially obscuring her mouth as she smiles. She is wearing the white puffer vest over a dark long-sleeved top. The background consists of a textured brick wall and a glass door, suggesting an urban or residential exterior. Natural daylight illuminates the scene, creating soft highlights on her hair and the reflective phone case. Text overlay states 'to treat yourself or someone you love with a matching mirror case'. The overall color palette is natural and bright, with the woman and her phone case providing contrasting tones.
0:27woman indoors with phone cases overlay
The scene is a medium shot of the young East Asian woman standing indoors against a clean, light-colored wall. She holds the silver mirrored iPhone case forward, presenting it to the camera. Two graphic overlays of phone cases appear: one black with pink 'ANGIE' text, and one silver with 'ANGIE' text, both showcasing the customization options. She is now wearing a light brown or beige sleeveless blazer-style top over a gray long-sleeved shirt. Text overlay reads 'or someone you love with a matching mirror case set'. The lighting is bright and even, typical of an indoor apartment setting. The color palette is neutral with the vibrant pink 'ANGIE' text providing a focal point.
0:28woman with multiple products overlay
This is a medium shot of the young East Asian woman, now wearing a plaid blazer over her gray long-sleeved shirt, standing against the same light-colored wall. She holds both the black iPad case and the silver mirrored iPhone case, presenting them to the viewer. Multiple graphic overlays of Casetify cases (iPhone and iPad) with 'ANGIE' text in pink and white are strategically placed around her, emphasizing the matching sets. Text overlays 'set from casetify.com' and 'Shop Today!✨' are displayed. The lighting is bright and even. The plaid pattern of the blazer adds a texture contrast to the smooth surfaces of the products. She looks directly at the camera with a confident smile.
0:30final product arrangement overhead
The final scene is an overhead shot displaying the Casetify products arranged neatly on a clean white surface. The silver mirrored iPhone case is seen in its open white box, revealing the pink 'ANGIE' text. Next to it, the black iPad case is also in its white box. A smaller white box containing the round 'Snappy Grip Stand' accessory with 'ANGIE' text is also visible. The background is a clean white table, with a subtly shaped white ceramic dish or coaster adding a decorative element. Text overlays 'Shop Today!✨ set from casetify.com' reinforce the call to action. The lighting is bright and even, casting minimal shadows and creating a professional, inviting product display. The dominant colors are white, silver, black, and pink.
