0:00intro food bowl outdoors The scene opens with a close-up, slightly overhead shot of a white ceramic bowl filled with a meticulously prepared meal. The meal consists of sliced medium-rare steak, vibrant green beans with toasted slivered almonds, and golden-brown roasted potato slices, all topped with a dollop of a creamy, herb-flecked white sauce. The bowl is held by a person's hand, featuring manicured nails with light pink polish, against a soft-focus background of abundant yellow flowering bushes, suggesting a warm, sunny outdoor setting. The lighting is natural and bright, creating gentle highlights on the food. Overlay text in white and red reads: 'Trying EveryPlate for $2.99/meal (GONE WRONG)'. The overall color palette is warm and inviting, emphasizing fresh ingredients.
0:01close up sliced steak An extreme close-up, slightly overhead shot focuses intensely on multiple slices of perfectly cooked steak, arranged in rows. The steak exhibits a beautiful medium-rare doneness, with a deep pink center fading to a caramelized brown crust. Visible seasoning, possibly black pepper and herbs, lightly dusts the surface, adding texture and detail. The meat is tender and juicy, with some visible fat marbling. The lighting is direct, highlighting the glistening surface of the meat. The background is a soft blur of more steak, emphasizing the abundance and quality of the protein. The color palette is rich in browns and reds, conveying a sense of hearty, savory food.
0:02unboxing everyplate box open The scene shows an eye-level view into a large, partially opened cardboard delivery box from 'EveryPlate'. Two hands, with light pink polished nails, are visible at the top of the frame, pulling back a layer of brown, crinkled paper packaging to reveal the insulated interior of the box. The box sits on a light wooden surface, possibly a kitchen counter or table, with a plain white ceiling visible above. The lighting is bright and even, indicating an indoor setting. The interior of the box is lined with reflective, insulating material, suggesting freshness. Overlay text in white and red reads: 'I was fully prepared to hate EveryPlate...'. The color palette is dominated by the natural brown of the cardboard and the light tones of the interior setting.
0:03unboxing mushrooms Continuing the unboxing sequence, the camera maintains a static, eye-level shot looking into the 'EveryPlate' box. One hand, with light pink polished nails, reaches into the insulated cardboard box and retrieves a clear plastic container of fresh white button mushrooms. Other ingredients in various packages and plastic bags are visible beneath the insulation, suggesting a variety of components for a meal. The background remains the bright, indoor setting with a light wooden surface. The lighting is consistent, brightly illuminating the contents of the box. The overlay text 'I was fully prepared to hate EveryPlate...' continues to be displayed, linking this action to the initial statement. The color palette emphasizes the fresh, natural colors of the vegetables against the cardboard.
0:04unboxing shredded cheese The camera remains static, positioned above the 'EveryPlate' box, capturing a hand as it reaches in to retrieve a clear plastic bag filled with shredded white cheese. The insulated interior of the box, with various other ingredients like onions and garlic visible, provides context. The bright indoor lighting illuminates the contents. Overlay text in white and red, now introducing a positive turn, reads: 'But with such delicious recipes,'. This textual shift marks a transition in the narrative, suggesting the initial skepticism is being overcome by the product's quality. The composition highlights the individual, fresh ingredients provided by the meal kit service.
0:05unboxing sour cream In a consistent static, eye-level shot, a hand again reaches into the 'EveryPlate' box, this time retrieving a small, individual packet of 'Daisy Sour Cream'. The surrounding area within the box shows other neatly packed ingredients, including onions and what appears to be green vegetables, all contributing to the sense of a well-organized meal kit. The bright, neutral indoor lighting continues to provide clear visibility. The overlay text 'But with such delicious recipes,' remains on screen, reinforcing the positive shift in perception. The scene emphasizes the convenience and quality of the provided ingredients, even for common pantry staples.
0:06ingredients sour cream display A close-up shot focuses on two hands, with light pink polished nails, holding and displaying three individual packets of 'Daisy Brand Sour Cream'. The packaging is predominantly white and blue, with red accents, clearly showing the 'Daisy Pure & Natural Sour Cream' logo and product name. The hands hold the packets fanned out slightly against a blurred, light background, presumably the interior of the meal kit box. The lighting is bright and even, highlighting the product details. The scene showcases the specific branded ingredients provided within the meal kit, emphasizing quality and convenience. The color palette is clean, with the white and blue of the packaging standing out.
0:07ingredients limes display This close-up shot features two hands, with light pink polished nails, holding and presenting three vibrant green limes. The limes are plump and fresh, with slightly textured skin, arranged loosely in the hands. The blurred background suggests the interior of the 'EveryPlate' box, with some of its insulating material and other ingredients vaguely visible. Bright, soft lighting emphasizes the natural color and freshness of the fruit. Overlay text in white and red appears, stating: '35+ options to choose from every week,'. This text promotes the variety offered by the meal kit service. The color palette is dominated by the bright green of the limes and the neutral tones of the hands and background.
0:08unboxing carrot retrieve The camera remains static, looking down into the 'EveryPlate' box. A hand, with light pink polished nails, reaches into the box and carefully lifts out a large, bright orange carrot encased in a clear plastic bag. Other ingredients like onions and smaller packages are visible nestled within the insulating material at the bottom of the box. The indoor setting, with bright, even lighting, continues. The overlay text '35+ options to choose from every week,' is still present, linking the action to the diversity of meals offered. The scene highlights the freshness and individual packaging of the produce received through the service.
0:09ingredients carrots display A close-up shot focuses on two hands, with light pink polished nails, holding and displaying two large, fresh carrots. Each carrot is individually sealed in a clear plastic bag, emphasizing their freshness and cleanliness. The carrots are bright orange and appear firm. The hands hold them side-by-side against a blurred, light background, likely the open meal kit box. The lighting is bright and natural. Overlay text in white and red appears, stating: 'everything delivered fresh to my door,'. This text emphasizes the convenience and quality of the delivery service. The color palette is vibrant, with the orange of the carrots standing out against the neutral background.
0:10meal sweet potato boats An overhead, slightly angled shot showcases three halves of baked sweet potatoes, creatively prepared as 'boats' on a light wooden cutting board. Each sweet potato half is generously filled with a savory mixture of ground meat, possibly chili, topped with melted shredded cheese, a dollop of creamy sauce, and freshly chopped green onions as a garnish. The rich colors of orange, brown, white, and green create an appealing visual. The background is a blurred kitchen counter and dark appliances, suggesting an indoor cooking environment. Bright overhead lighting highlights the texture and steam (if any). Overlay text in white and red promotes a deal: 'and $2.99/meal on your first box + 10% off your first month,'. A smaller disclaimer '*Offer varies by plan' is at the bottom. This scene acts as a visual 'proof point' of the delicious meals possible with the service.
0:12meal salmon plate The scene features a dark blue plate holding a well-balanced meal, held by a hand with light pink polished nails. The plate is divided into sections, with a generous portion of fluffy mashed potatoes, a grilled salmon fillet topped with a vibrant salsa (featuring red chilies, onions, and herbs), and a side of green beans, garnished with a lemon wedge. A second, identical plate is partially visible in the lower-left corner. The background is blurred, possibly an outdoor setting with hints of greenery or pavement, indicating a pleasant dining environment. The lighting is bright and natural. The overlay text 'and $2.99/meal on your first box + 10% off your first month,' and '*Offer varies by plan' continues from the previous scene, reinforcing the promotional message. The colors are fresh and appealing, with the dark plate providing a strong contrast.
0:13meal steak bowl kitchen A close-up, slightly overhead shot of a white ceramic bowl filled with a meal, similar to the opening scene, but now held against a blurred indoor kitchen background. The meal consists of sliced medium-rare steak, green beans with slivered almonds, and roasted potato slices, topped with a creamy white herb sauce. The bowl is held by a hand with light pink polished nails. The lighting is bright, likely from overhead kitchen lights, casting soft shadows. Overlay text in white and red encourages trial: 'there's no reason not to try it. You'll LOVE it, trust me.' This scene serves as a strong call to action, showcasing a tempting finished product. The color palette is rich and inviting, emphasizing the cooked ingredients.
0:14meal salmon salad outdoors A close-up, slightly overhead shot of a white ceramic plate filled with a fresh salad, held by a hand with light pink polished nails. The salad features a generous bed of mixed greens, topped with flaked salmon, diced tomatoes, red onions, and a drizzle of dressing. A lemon wedge provides a bright garnish. The background is a soft-focus expanse of yellow flowering bushes, identical to the opening shot, creating a cohesive outdoor aesthetic. Natural, bright sunlight illuminates the vibrant colors of the salad. The overlay text 'there's no reason not to try it. You'll LOVE it, trust me.' persists, reinforcing the testimonial and call to action. The scene evokes freshness, health, and enjoyable dining.
0:15meal spaghetti stirring An overhead, close-up shot peers directly into a dark non-stick pan, where a rich pasta dish is being stirred. The pasta appears to be spaghetti, generously coated in a creamy, light-colored sauce, mixed with ground meat (possibly sausage or beef) and spices, featuring specks of black pepper. A gray silicone spatula, held by a hand with light pink polished nails, is actively mixing the ingredients, demonstrating the act of cooking or serving. The pan sits on a kitchen stovetop, partially visible in the blurred background. Bright, focused lighting highlights the texture of the pasta and the creaminess of the sauce. Overlay text in white and red urges: 'Don't miss this deal and thank me later.' The scene conveys warmth and comfort food, appealing to a broad audience.
0:16meal quesadillas display The final scene presents a close-up, slightly overhead shot of several golden-brown quesadilla triangles arranged on a rustic wooden serving board. The quesadillas are generously topped with a fresh, colorful pico de gallo (diced tomatoes, onions, green chilies) and drizzled with a creamy white sauce. Two bright green lime wedges are placed artfully on the board, adding a pop of color. The background is a clean, neutral surface, possibly a light countertop, emphasizing the food. The lighting is bright and even, highlighting the textures and vibrant colors. Overlay text in white and red, 'Don't miss this deal and thank me later.' provides a final, confident call to action. The scene concludes the visual journey with another appealing, fully prepared meal.
