0:00product intro with model A medium close-up shot features a young woman looking directly at the camera with a confident, slight smile. She has long, voluminous dark curly hair framing her face and shoulders. She is holding a small, white cylindrical Olaplex product container up to the camera with her right hand, positioned next to her face. She is wearing a dark teal, ribbed, long-sleeved button-up top, open at the collar, revealing gold chain necklaces. The background is softly blurred, showing green foliage from various potted plants, suggesting an indoor garden or salon setting. The lighting is soft and even, highlighting her features and the product. Large white text 'OLAPLEX' is overlaid across the lower center of the frame, dominating the screen visually.
0:00extreme close up wet hair An extreme close-up shot entirely filled with dark, very wet, curly hair. The hair strands are tightly coiled and clumped together, glistening with moisture. The texture is highly defined, showing the individual wet curls. There are subtle reflections of light on the wet surfaces of the hair, indicating overhead or front-facing lighting. The background is completely obscured by the mass of hair, creating an abstract and textural composition. The overall color palette is dominated by dark tones with bright highlights on the wet surfaces.
0:01applying product to hair A close-up shot focuses on a person's hands applying a creamy white hair product to long, dark, wet, curly hair. The fingers are visible, gently working the product through sections of the hair, emphasizing the application process. The hair is visibly wet and glistening, showing defined curl patterns. A portion of a light-colored, possibly white, robe is visible on the arm and shoulder of the person. The background is blurred and light-toned, suggesting an indoor setting like a bathroom. The lighting is bright and even, highlighting the product and the wet texture of the hair.
0:03styling wet curly hair A medium close-up shot from a slightly high angle, focusing on a person's hands styling long, dark, wet, curly hair. The hands are gently scrunching and lifting sections of the hair to enhance the natural curl pattern. The hair is still visibly wet, dark, and has well-defined coils, with some product still visible on the strands. A light-colored fabric, likely a bathrobe, is visible on the person's shoulder. The background is softly blurred with neutral, light beige tones, suggesting an indoor setting. The lighting is soft and even, illuminating the wet hair and hands.
0:04text overlay winter hair A completely black screen with crisp white text displayed prominently in the center. The main headline, in a bold, sans-serif font, reads 'Fight Winter Hair.'. Below it, in a smaller, lighter font, is the supporting text: 'LOCK IN STRENGTH & HYDRATION UP TO 5 WASHES'. The text is clean and easy to read against the stark black background. There are no other visual elements or colors present.
0:04model with styled hair product reveal A medium shot shows the same young woman from the opening scene, now with her dark, curly hair appearing fully styled, voluminous, and shiny, suggesting the positive effects of the product. She has a confident, subtly pleased expression, and her gaze is directed towards the camera. She is wearing a cream-colored, off-the-shoulder, one-sleeved top, highlighting her collarbone and shoulders, and adorned with the same gold hoop earrings, layered necklaces, and bracelet. Her right hand gestures gently towards her hair, as if showcasing its texture. The background is softly blurred, featuring a darker, more ambiguous indoor setting with hints of dark structures and subtle lighting. The large white text 'OLAPLEX' is overlaid across the lower center of the frame, just as in the first scene.
