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Carpe

mycarpe.com

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0:00FACEBOOK, INSTAGRAM, AUDIENCE_NETWORK, MESSENGER, THREADS

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AI Tags

Talking HeadProduct In HandText OverlayDialogue On CameraMale PresentExcitedConfidentHappyTestimonialProblem-FirstSolution RevealUGC StyleFace First FrameValue PropositionBrand Mention SpokenClose-UpReaction ShotPlayfulOffer HighlightFinancial IncentivePattern InterruptRelievedSurprisedEmotional ConnectionProblem SetupCall To Action

Transcript

0:00I was sweating so much and it helped me so much.

0:02Really?

0:03I don't stink, I smell good, I have nothing on my armpits.

0:05I love it!

0:06Good.

0:06Can I smell?

0:07Go ahead.

0:08Dude, that smells amazing!

0:10That's what I'm saying!

0:11You smell good!

0:11I was wearing, but it was staining everything, so I stopped.

0:15And I saw you guys on Tik Tok and Instagram, I was like, bro, I gotta try it.

0:18It doesn't stain, it doesn't stink.

0:19It's just great.

0:20That's why I will never order any other deodorant.

0:23I'm so happy to hear that.

0:24I work at a dealership.

0:25I deal with customers, I have to smell good, I'd be professional.

0:28I don't want armpit stains or smell bad in front of my customers, so.

0:31100%.

0:32What's Carpe?

0:33Carpe is the deodorant I use.

0:34I told you, I was like, hey dude,

0:36you gotta use this.

0:37And this is the Carpe guy?

0:38Yeah.

0:39I'm giving you a free one, and I'm giving you $100 for wearing Carpe tonight.

0:43Holy ****!

0:44Yeah!

0:45Dude, I love it.

0:45I would not recommend any other brand.

0:47Can I give you a hug?

0:48Hey, brother.

0:48Oh my God, thank you so much for saying hello.

0:50It's my birthday.

0:51That's

0:52Happy birthday!

Text on Screen

0:00For those who've tried everything...

0:00so much

0:00me so much

0:02Really?

0:03I don't stink

0:03I smell good

0:04nothing on my armpits

0:05I love it!

0:06Go ahead

0:07Dude, that smells

0:08That's what I'm

0:09you smell good!

0:09Up to 56% OFF

0:09free shipping

0:09FREE

0:09I was wearing

0:10but it was staining

0:11staining everything

0:12So I stop.

0:12then I saw

0:13and Instagram I was

0:14I gotta try it

0:15It doesn't stain

0:16It's just great

0:16That's why I will

0:17other deodorant

0:18hear that!

0:19I work at a dealership

0:20I deal with customers

0:21I have to be

0:23I don't want armpit

0:23stains or smell bad

0:24customers, so

0:26What's Carpe?

0:26Carpe is the deodorant I use

0:28I told you I was

0:29use this ****

0:30the Carpe guy?

0:31Yeah!

0:32free one

0:33and I'm giving you

0:34$100

0:35tonight

0:36Holy ****

0:36Yeah! Dude, I love it!

0:37I would not

0:38any other brand

0:39Can I give you a hug?

0:39Hey, brother

0:40Thank you so much

0:41for saying hello

0:42It's my birthday!

0:42That's

0:43birthday!

Scenes (6)

0:00man interviewed about sweating

A close-up to medium shot frames a young adult male from the chest up, positioned slightly off-center to the left, actively speaking and gesturing with both hands. He is looking upwards and slightly to the right, showing an expressive face. The background is a dimly lit, crowded outdoor night scene, possibly a street or public event, with blurred figures and distant lights suggesting a bustling atmosphere. The primary light source seems to be from the front, illuminating the subject's face. Overlays include a white text box at the top stating "For those who've tried everything..." and yellow text captions appearing dynamically: "so much", "me so much", "Really?", "I smell good", and "on my armpits", "I love it!". The camera is static. An interviewer's hand, holding a black microphone with an orange 'Carpe' branded product attached, is visible on the right side of the frame, pointing towards the interviewee. The overall mood is energetic and testimonial.

0:06interviewer smells armpit

The scene shifts to a medium close-up, focusing on the dynamic interaction between the interviewee and the interviewer. The interviewee, still on the left, extends his right arm with a flexed bicep, presenting his armpit towards the interviewer, who leans in from the right. The background remains a blurred, dark, and crowded outdoor environment with indistinct figures and lights. Text overlays include "Go ahead", "Dude, that smells", "That's what I'm", and "you smell good!". The lighting is consistent with the previous scene, illuminating the subjects from the front. The camera remains static, capturing the humorous and surprised reaction of the interviewer.

0:09interviewee continues testimonial

The shot returns to a medium frame of the young male interviewee, speaking directly into the microphone held by the interviewer (whose hand is visible on the right). He continues to use expressive hand gestures as he talks. The crowded outdoor night setting remains in the blurred background. A prominent red banner at the top of the screen displays "Up to 56% OFF free shipping", accompanied by icons of three orange 'Carpe' products, a gift box, and a delivery truck, reinforcing a promotional offer. Dynamic yellow text captions appear as he speaks, including phrases like "but it was staining", "staining everything", "then I saw", "and Instagram I was", "I gotta try it", "It doesn't stain", "It's just great", "That's why I will never order any other deodorant", "I'm so happy to hear that!", "I work at a dealership", "I deal with customers", "I have a smell good, I'd be professional", and "I don't want armpit stains or smell bad in front of my customers, so". The lighting maintains a clear focus on the subject. The camera is static.

0:25interviewer asks about carpe

A dynamic medium shot features the interviewer, now fully visible on the right, interacting with the interviewee on the left. The interviewer holds the microphone with the Carpe product towards the interviewee, who is still speaking. A third male figure approaches and stands behind the interviewee, observing the interaction. The background remains the bustling, dimly lit outdoor night scene. The promotional banner with the Carpe offer is still visible at the top. Text overlays include: "What's Carpe?", "Carpe is the deodorant I use", "I told you I was", "use this ****", "and this is the Carpe guy?", and "Yeah!". The subjects are illuminated by frontal lighting, making their expressions clear. The camera is static, capturing the conversational exchange.

0:31product and cash giveaway

The scene is a medium shot featuring the interviewer, the interviewee, and the bystander male. The interviewer, on the right, hands a Carpe product to the bystander, who accepts it with a smile. The interviewer then dramatically presents a stack of money to the original interviewee, whose face lights up in surprise and joy. The money is highlighted with a green glow effect. The crowded night background remains, blurred but visible. The promotional banner stays at the top. Text overlays include: "I'm giving you a free one", "and I'm giving you", "$100", "for wearing Carpe tonight", and "Holy ****". The lighting emphasizes the interaction, especially the glowing money. The camera is static, capturing the moment of unexpected reward.

0:36hug and birthday reveal

The scene returns to a medium shot of the interviewee and interviewer. The interviewee, holding the money, continues to express his overwhelming satisfaction with the product and the unexpected reward. The interviewer offers a hug, which the interviewee enthusiastically accepts, leading to a warm embrace. The background remains the blurred, lively night scene, with people milling about. The promotional banner is still present at the top. Text overlays dynamically appear: "Dude, I love it!", "I would not", "any other brand", "Hey, brother", "Thank you so much", "for saying hello", "It's my birthday!", and "birthday!". The subjects are well-lit, capturing their emotional interaction. The camera is static, concluding the interaction with a personal touch.

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