0:00opening talking head A medium close-up shot captures a young woman looking directly into the camera, her face framed by a profusion of dark brown, voluminous, and somewhat frizzy curly hair. Her skin has a light-medium tone with visible freckles, and she wears minimal, natural-looking makeup. Notable facial features include a septum piercing and a small stud in her left nostril. She has a neutral to slightly contemplative expression with a subtle pout. Around her neck, a delicate gold chain necklace with a small, ornate gold cross pendant is visible. She is dressed in a dark robe featuring a vibrant floral print of pink and red roses. She gently touches her hair with her right hand, suggesting a focus on her hair's condition. The background is a softly blurred, brightly lit bathroom interior with a white or light grey wall, and faint reflections hinting at a shower enclosure. The overall lighting is soft and even, highlighting her face and hair.
This medium shot presents the same woman from a slightly elevated back-left angle, emphasizing the volume and texture of her dark brown curly hair. Her hair appears dry, somewhat unruly, and visibly frizzy, which she subtly highlights by running her left hand through a section. The floral-patterned robe, featuring pink and red roses on a dark background, is clearly visible on her left shoulder, indicating the continued setting. The background consists of a brightly lit, plain white or light grey bathroom wall, alongside a transparent glass shower door or partition. The lighting remains consistent and bright, providing a clear view of her hair's condition and the bathroom environment. Her body language suggests she is assessing the state of her hair.
0:03product reveal jars A focused close-up shot prominently features two white jars of the 'OLAPLEX RICH HYDRATION MASK'. The jars are held by a woman's hands, with her fingers and nails, painted a vibrant red, clearly visible. The upper jar is positioned slightly closer to the camera, showcasing the brand name 'OLAPLEX' in a distinct black font, followed by 'RICH HYDRATION MASK' and its French translation, 'MASQUE HYDRATANT TEXTURE RICHE'. Smaller text below details the product's suitability for 'MEDIUM TO THICK OR DRY HAIR'. The background is intentionally blurred, providing a soft focus on the woman's dark, curly hair, which subtly suggests the context of hair care. Bright, direct lighting illuminates the products, making the labels crisp and legible and emphasizing their pristine appearance.
0:04opening product jar An extreme close-up shot zeroes in on a woman's hands as she meticulously twists open a white jar of 'OLAPLEX RICH HYDRATION MASK'. Her fingers, adorned with bright red nail polish, are carefully manipulating the lid. The label on the jar is sharp and clear, prominently displaying 'OLAPLEX' and the product's name and description. The background remains softly blurred, showing glimpses of her dark, curly hair, which helps to maintain continuity and context. The bright, even lighting strongly emphasizes the action of opening the product, drawing the viewer's attention to the initial step of usage. The texture of the white plastic jar is clearly visible, adding to the tactile experience.
This extreme close-up shot offers a detailed view of the creamy, white 'OLAPLEX RICH HYDRATION MASK' inside its white jar. A woman's finger, again highlighting bright red nail polish, gently dips into the product, scooping out a generous, luscious amount. The mask's thick, smooth texture is highly visible and appears rich and luxurious. The top portion of the jar's label, featuring the 'OLAPLEX' logo, is visible at the very bottom of the frame, anchoring the product's identity. The background is heavily blurred, providing a soft-focus setting that keeps the attention entirely on the product and the action of taking it out. The bright and focused lighting accentuates the product's texture and consistency, making it appear highly desirable.
0:08wet hair applying product A medium close-up frames the woman, now with noticeably wet, dark, and clumped curly hair, suggesting she has just washed it. She looks slightly off-camera to her right, with her head gently tilted, indicating focus on the application process. Some of the white product is already visible, clinging to her strands. Her left hand rests near her ear, while her right hand is out of frame, actively working to apply the product to her hair. Her facial expression is neutral and concentrated, reflecting the task at hand. She continues to wear the floral robe. The background is a softly blurred bathroom environment, similar to the initial scene, with reflections from a shower door visible, maintaining a consistent setting. The lighting is bright and even, ensuring clarity of the hair's wet appearance and the product application.
0:10working product into hair In this medium close-up shot, captured from a side angle, the woman's right side of her head and shoulders are the primary focus as she diligently works the hair mask into her wet, dark curly hair. Her hair is distinctly damp and shows a visible coating of the white product, indicating thorough application. Her hands, featuring bright red nail polish, are actively running through a section of her hair, seemingly detangling and ensuring even distribution of the mask. Her face is mostly obscured as her attention is directed downwards towards her hair, showing a neutral, concentrated expression. The floral robe she is wearing is visible, providing a pop of color. The background is a blurred, light-colored bathroom wall and a glass shower door, maintaining a consistent, clean environment. The bright, even lighting ensures details of the product application are clear.
A medium shot from behind the woman focuses on her back, head, and the meticulous process of securing her wet, dark hair. She gathers her damp, dark brown curly hair into a neat, low twist at the nape of her neck. Her hands, again accented with bright red nail polish, are clearly visible as they skillfully secure her hair with a large, light green claw clip, holding it in place. Her shoulders and the intricate floral pattern of her robe are clearly visible, adding texture and color to the frame. The background consists of a blurred bathroom wall and a glass shower door, consistent with the previous scenes. The lighting is bright and even, allowing for clear visibility of the hair texture and the action of styling.
This medium close-up shot is taken from behind the woman, intently focusing on her hair as water showers down over it. Her head is tilted forward, and her hands, with their distinct red nail polish, are gently squeezing and rinsing the product from her long, dark, and now visibly straighter strands of hair under a steady stream of water. The force of the water causes her hair to flow downward smoothly. The background is a stark, plain, light-colored shower wall, likely white tile, which creates a clean and minimalist setting for the rinsing action. The bright and clear lighting enhances the visual of the water running through her hair, contributing to a fresh and clean atmosphere.
A medium close-up shot presents the woman looking directly at the camera, her expression neutral and slightly content. Her dark, curly hair is now damp but showing signs of its natural curl pattern. She is actively using a bright yellow and blue hair diffuser, attached to a hairdryer (which is out of frame), to gently dry her hair. Her right hand holds the diffuser close to her head, meticulously working it through her curls to enhance their definition. She is still wearing the dark floral robe. The background is a softly blurred bathroom setting, consistent with previous scenes, featuring the subtle reflections of the shower door. The lighting is bright and even, ensuring that the details of her hair and the drying tool are clearly visible.
0:21showing styled hair side This medium shot, mirroring Scene 2's angle, captures the woman from a slightly elevated back-left perspective. Her dark brown curly hair is now beautifully styled, appearing soft, well-defined, and completely free of frizz, showcasing a significant transformation from its initial state. She playfully tousles her hair with her left hand, demonstrating its enhanced texture, bounce, and healthy volume. The familiar floral-patterned robe is visible on her left shoulder, maintaining continuity. The background is a clean, white or light grey bathroom wall, complemented by the clear glass shower door or partition, all brightly and evenly lit. The mood is one of satisfaction and pride in the successful outcome of her hair routine.
0:23final talking head A medium close-up shot features the woman looking directly at the camera, her face framed by impeccably styled, defined, and soft dark brown curly hair. Her expression is one of clear confidence and satisfaction, marked by a slight, engaging smile and direct eye contact. She is wearing the same dark floral robe and the gold cross necklace from the opening scene. She gently touches her hair again, this time to highlight its significantly improved appearance and manageability. The background is a softly blurred, light-colored bathroom wall, consistent with the video's setting. The lighting is soft, bright, and even, flattering her features and emphasizing the healthy sheen of her hair. The overall atmosphere is positive and conclusive, reinforcing the product's benefits.
